Brief Presentation of Portfolio

1. Webeleven - 2014

2. As presented to you, we are a Web Producer, filled with Weblovers. As requested, here are
some more data about our routine and standarts of work.
Our company priors High Performance programming and execution of projects, taking care
of webpages that deal with a high volume of visitors and demands.
• Our programming techniques previews the acess of 10.000 simuntaneous users
demanding the minimum structure (servers) possible.
• We´ve done websites that have up to a Billion monthly visits.
• Some websites and hotsites attend a National coverage demand, with punctual
advertising on national TV, demanding a high volume of acess in a short timespan.
• Our clientes have a combined Brandvalue of more than U$20 Billion and trust us to
represent their brands.

3. Concept Planning
Some projects done by us come from advertising agencies, therefore, this ones arrive quite in a package, well
prepared and ready for the heavy-work. On the other hand, direct clients, such as Arcoweb and Porto Seguro,
demand more care and leaves us space for concept studies and strategy planning in order to reach the best outcome
according to the Persona it aims to serve. We also provide Consultants in Web Technologies to some clients.
Wireframe & Layout
Our team of dedicated designers create the image of the interface with elegance and sintony, according to the client
tone of Communication, whether requiring a new brand identity or following pre-existing guidelines.
Information Architecture
We evaluate the usability and process of navigation in our products, app or websites, aiming always the best experience
to the final user. Based on the layout and wireframe presented to the client or by an Intermediator Ad Agency, we
develop the information structure, content categories, sitemaps, models of navigation, etc.

4. RWD (Responsive Web Design)
All our products are produced in RWD, being this feature of high impact in our clients satisfaction and usability response.
Programming (Front- and Back-ends)
Most of our weblovers are passionate programmers who are always finding new ways to deliver the most interesting results
and new techniques to our clients.
Custom CMS
We also have a home Content Management System, which can be carefuly personalized to the needs of each portal,
whether the focus is on News, Sales, Games, or User Interactivity. Each System is evaluated and redisegn to match the
client´s need.
Content
Not working in the scope of this RFP, we also develop web content, such as Social Media Management, News coverage,
and other creative media development.

5. Here we will give you deeper information into some of our
portolio. The following clientes are representative of our best
soluntions and therefore where chosen to be presented:
1. Avon
2. LiveTim
3. Porto Seguro
4. ArcoWeb

6. Client Review
AVON is a worldwide cosmetics
brand, being last year in the TOP
100 most valuable brands of the
planet.
In request of JWT SÃO PAULO, we
produced a campaign website
located at:
avonmaquiagem.com.br

7. Wireframe and Layout
provided by our Client, JWT
São Paulo -
http://webeleven.com.br/hom
olog/avon/wireframe/
Development Process
• Information Architecture
• Avaible in four languages
• Responsive Design
• Programming
• Aditional App integrated
with Facebook Connect
• Personalized CMS for
updating and editing
content.
Responsive pages layout sample

8. Our CMS enables them to create
the “Pins” for the page, enabling
them to edit in a very specific
way all the content without
having to rely on the webmaster.
Responsive pages layout sample

9. Client Review
• Tim is a Global brand, being estimated
to be worth of U$15.6 Billion in Brand
value. It had nearly110 million users in
Brazil (is TOP 3 Brazilian
Telecommunications Company)
• Livetim is a Sales Channel for TIM:
www.livetim.tim.com.br

10. Wireframe and Layout
provided by our Client,
JWT São Paulo
Development Process
• Information Architecture
• Responsive Design
• Custom CMS
• Programming
• GSM Localization used for BI
• ERP Integration (Sales System)

11. The CMS developed for this Project
was Higly customized, bringing a
large range of features, analytics,
formats to download reports, and
many others focusing on Sales, BI
and Big Data Analysis.

12. Client Review
Porto Seguro is one of the Biggerst
Insurance Copanies in Brazil, and
AUTOJOVEM is a new innovative
relationship program to Young
Drivers covered by a Special
Insurance.
The program evaluates statistics
from the drive´s way of driving
collected y a radar implemented in
the car, such as average speed,
driving hours, and night hours driving
- emerged in a gamification
environment where the Young
Drivers receive discounts in their next
Insurance renewal according to
theperformance evaluated
throughout the year.

13. This account was previously held by
an Ad Agency, RIOT, and after some
time with low return, the client
decided to change perspectives by
implementing new Web Smart
solutions for the newly created
Insurance Program – AUTOJOVEM.
We managed:
Project Fronts
• Site redesign (corrections and
Information Architecture review)
• Facebook App
• Android and iOS Apps fully
developed by us (from functions
and wireframe to the final
outcome.)

14. New Layout
Right now, a second stage of the
Homepage, a brand new layout, is
being developed by our team, created
straight from our designers aiming a
better navigation experience (end-user
oriented) as follows:

15. Client Review
Arcoweb is a Brazilian Architecture
Magazine, the biggest in its field, that
migrated to the webenvironment some
years ago and recently was rebuilt by our
team. www.arcoweb.com.br

16. Development Process
• Information Architecture
• Responsive Design
• Custom CMS
• Programming
• Import of data from the previous
server/language
• Newsletter system and templates
Layout given by our
partner, FutureBrand

17. Their CMS has a users database, can
edit different option of visualization to
different platforms (mobile vs.
Desktop), has many different ads
formats and is also used to create their
newsletter using templates created by
us in an easy practical way.