entrepreneurship GRADUATE By Lukas Ritzel, June 09

Competitive Market Collaboration Tools Job 4 life / ever learning Everybodies Brain

What do they DO different? NET Gen

My students are the NET Generation & they are YOUR employees

The knowledge is the network How knowledge in the area of Web2.0 creates it’s own dynamic, it’s own life

This sounds like something we all know and use daily

Web1.O

Web 1.0 was for specialists, for huge serves who knew what is good for US. Remeber?

Simple Corporate Websites

But then first very slow Something started to change the Web as we knew it

The Impact of Consumer Generated Media (CGM)

The Power of Social Created Content 2.48 photosync

How important is all that for Schools (... Business, consultants, governments, you)?

Rate my Professor And sure soon Rate my workplace Rate my government And..

You better make sure you follow the comments, the moods and trends on anything related to your company, your network, your industry

What is radically different with this Sheraton corporate website? Clients empowered Review = content = marketing Make them part of the company

Watch new Web2 trends Distribute from grenoble disk

Wikipedia – the crowd is smart

CrowdSourcing

The crowd is ready to work. It started as so many times with some 16 / 17 year old NET GEN people, Not accepting or perhaps just not knowing on how it has been done the last 100 years and how it should never have changed (as they might have been told in class). They just wanted to make money, but all they had was an idea and some technical skills to build a simple website, Today they are multiple millionaires, just some 3 years later .

Threadless .com This hipster company prints T-shirts with designs submitted to its Web site. It expects to earn $20 million in revenue this year. .com

One UK band used crowdsourcing and social networking to get back into the music business

The YOUera in business http://www.youtube.com/watch?v=F0-UtNg3ots

Crowdsourcing" has, virtually overnight, generated huge buzz, enthusiasm, and fear. It's the application of the open-source idea to any field outside of software, taking a function performed by people in an organization, such as reporting done by journalists, research and product development by scientists, or design of a T-shirt, for example, and, in effect, "outsourcing" it through an open-air broadcast on the Internet. Crowdsourcing has already had a huge impact on big companies like Procter & Gamble, as well as start-ups like Threadless.com, which rapidly became the third largest T-shirt maker in the United States. The fuel sparking the crowdsourcing flame is the potent combination of more highly educated people working in fields other than those in which they were trained with the greatest mechanism for distributing knowledge and information the world has ever seen: the Internet.

What KM let their staff do

Promote wide range of tools

Promote ideas (from everywhere in the org chart) , implement brainstorming, measure performance, reward good ideas

Knowledge Management Components classification metrics & reporting management of change workflow valuation social network analysis appreciative inquiry storytelling blogs wikis podcasts syndication &aggregation social software external access workflow applications process automation e-learning subscriptions points tracking reporting knowledge help desk goals & measurements incentives & rewards People culture & values knowledge managers user surveys social networks communities training documentation communications Technology user interface intranet team spaces virtual meeting rooms portals repositories threaded discussions expertise locators metadata & tags search engines archiving Process methodologies creation capture reuse lessons learned proven practices collaboration content management

Web 2.0: Search yes BUT there is more than Google !

Web 2.0: Threaded Discussions – im BOOT

Web 2.0: Blog –HRM course/ private

Web 2.0: Wiki – various projects

Web 2.0: Podcast – Swissness

Web 2.0: Social Networking Sites

Web 2.0: Spread and connect knowledge

Web 2.0: Check public reviews

Web 2.0: Virtual Worlds – Second Life

www.trendwatching.com www.wired.com www.ted.com