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Twitter and
  the realtime web
impact on news and
    communities
      Loic Le Meur
    twitter.com/loic
   Facebook.com/loic
   loic@seesmic.com
Entrepreneur,
 blogger since 2003.
Founded 5 companies.
Currently building one of the
most popular Twitter application,
           Seesmic
and behind the #1 European
  Internet event, leweb.net
The printing press
The telegraph and the
      telephone
Cinema
TV
Conversational media is no
good at addressing groups

Mass media is no good at
     conversation

 (Clay Shirky, How Cellphones
Twitter and Facebook can make
            history)
The Internet
The Internet
• Has native support for conversation
  AND group communication
• Becomes the carriage of ALL other
  medium, mixed
• Each time a new consumer enters a
  new producer joins
• The network grows at a square the
  number of participants
Professional media has become
      a minority source of
          information
Chinese Earthquake this year
Protests made China shut down
           Twitter
Hudson River Plane Crash
Fort Hood Shootings




     Read Paul Carr’s post
News came from ONE Twitter
           account
Soldier Tearah Moore http://
 twitter.com/missTearah
Watch out for the
“Look at me looking at You”
         (Paul Carr)
Twitter is Microblogging
• It is simple
• It is mobile, any phone can update by
  sms
• Takes one minute
• Feedback comes fast
• You can feel your community real time
Anyone should build a
 community and a brand online
• It’s the fastest way to get help
• It’s the fastest way to find a job
• Feeling connected in real time to your
  online friends feels like thinking as a
  group
It does not come for free
• Share first, help others before asking
• Bring value, don’t keep just advertising
  your stuff or talking about yourself
• Share on a regular basis
• Go comment and participate in other
  communities
• Share on multiple platforms, blogging
  can be your home, but social software
  is much faster and easier for most
Go start today
Find your niche
and be the best at it
Recommended readings:
    Tribes by Seth Godin
Trust Agents by Chris Brogan
Thank you
 twitter.com/loic
facebook.com/loic
  loiclemeur.com
loic@seesmic.com

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