Senior Marketing Consultant

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I’m a successful, cheerful, senior marketing consultant with over 25 years of big brand experience. I’m always looking for new opportunities and to professionally meet new people so do drop me a line. Some of my work on SlideShare which I hope you find useful. I’ve covered almost every specialty in marketing and communications in my time but my specialities are strategic and tactical activities, advertising and comms, digital engagement including Pay Per Click (PPC), Customer Relationship Management (CRM), brand development, market research/ insight and customer journey work to the point of purchase and beyond. As well as senior leadership. My 3 years+ of consultancy have been varied. Sometimes I’m asked to manage a project or department of my client, sometimes I do research projects, on other occasions it’s a strategic review with report and a senior presentation. I work mainly in the education, universities sector (but not exclusively) with expertise in undergraduate and postgraduate student recruitment. I also offer training in LinkedIn for students and recent graduates as part of the employability agenda.

Marketing

Some of the other brands I have worked for

Need Some Help?
• I’m a successful, freelance, marketing &
communications consultant at director level.
• You can hire me for a few weeks, a few days each
month, a few months or offer me a job.
• Feel free to ring me for a chat
Liz Murphy
07939 167313 UK or find me on LinkedIn
lizmurphywork@gmail.com
www.marketingconsultant.org.uk

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Senior Marketing Consultant

1. Liz Murphy Senior Marketing Consultant

2. • I’m a freelance, self employed, Marketing Consultant • I’ve been a director for over 15 years • I have over 25+ years experience in Marketing • For over 7 years I was Director of Student Recruitment and Outreach and Deputy Director of Marketing at the University of Birmingham • I have also studied strategic digital marketing at Harvard University in Boston USA

3. Some of the other brands I have worked for

4. The university brands I have worked for

5. Marketing & Communication Projects delivery Leadership staff & project management with KPIs & SLA’s Evidence based marketing Customer Insight, market research, data analysis, ROI Channels to market & digital engagement Brand development and student/ stakeholder expectations Customer journey work to recruitment & beyond Brand Insight Digital Strategic Marketing Creating & Reviewing Liz Murphy A summary of my expertise

6. Need Some Help? • I’m a successful, freelance, marketing & communications consultant at director level. • You can hire me for a few weeks, a few days each month, a few months or offer me a job. • Feel free to ring me for a chat Liz Murphy 07939 167313 UK or find me on LinkedIn lizmurphywork@gmail.com www.marketingconsultant.org.uk

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