An Introduction to Web 2.0 and the Social Web".

Sharing Made Simple An Introduction to Web 2.0 and the Social Web Brian Kelly, UKOLN, University of Bath Bath, UK Email [email_address] Blog: http://ukwebfocus.wordpress.com/ UKOLN is supported by: This work is licensed under a Attribution-NonCommercial-ShareAlike 2.0 licence (but note caveat) Acceptable Use Policy Recording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, blogs, SMS, etc. is permitted providing distractions to others is minimised. http://www.ukoln.ac.uk/cultural-heritage/events/sharing-made-simple-20080910/ Resources bookmarked using ' sharing-made-simple-20080910 ' tag

About Me ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

About This Talk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

About You ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

Contents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Introduction

Let’s Do It Now! ,[object Object],[object Object],[object Object],[object Object],[object Object],Note You can set up a chat facility in 10 seconds. But this doesn’t mean you should built a service using it! Introduction http://www.gabbly.com/...

Web 2.0 ,[object Object],[object Object],Web2MemeMap, Tim O’Reilly, 2005 (or see Wikipedia ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0 Web 2.0

Web 2.0: Why? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0

Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0 http://piclib.nhm.ac.uk/antarctica/ This blog … tells what it's like spending the winter in Antarctica conserving artefacts from the explorer's hut left behind by Ernest Shackleton in 1908. Openness Syndication Collaboration Key Characteristics http://www.archiveshub.ac.uk/blog/ Increasingly professional (e.g. developers) use blogs to describe what they're doing. Note that a Comments field can allow you to engage in discussions

Blogs - Reading ,[object Object],[object Object],[object Object],[object Object],Web 2.0 Bloglines – a Web-based Blog reader. You are informed of changes since you last viewed the page. http://www.bloglines.com/myblogs Openness Syndication Collaboration BlogBridge – a desktop Blog reader. You are informed of changes since you last viewed the page.

Blogs – Engaging With Users ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://ukwebfocus.wordpress.com/ 2007/01/25/experiments-with-meebo/ Blogs aren’t just one-way publishing, but an implementation of Tim Berners-Lee’s vision of a collaborative Web See (and discuss) UK Web Focus blog post 25 Jan 2007 Blended blogging

What Are They Saying About Us? ,[object Object],[object Object],Web 2.0 http://piclib.nhm.ac.uk/antarctica/ Blogger Web Comments tool lights up if Blog comments about Web site have been made. Alternatively go to the Google Blog search http://pachome2.pacific.net.sg/~schizoid/para/ …

Finding Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0 http://www.technorati.com/ … What do users want: the home page and what people are saying today. Google & Technorati are valuable tools, so organisations should ensure that their Web site can be found in both. RSS Syndication

Wikis ,[object Object],[object Object],[object Object],Web 2.0 Google Docs – Web-based word processor or Wiki? Does it matter, it does the job http://docs.google.com/ Openness Syndication Collaboration http://www.ukoln.ac.uk/interop-focus/community/index/ IWMW2006_Discussion_Group_Notes_for_Group_A ,[object Object],Remember when notes were trapped in the non-interoperable world of flip charts & paper. This need no longer be the case. ,[object Object],http://www.ukoln.ac.uk/interop-focus/community/index/ IWMW2006_Information_About_Social_Aspects

Wikipedia ,[object Object],http://en.wikipedia.org/wiki/British_Museum http://www.google.co.uk/search ?q=british+museum In top 10 in Google list http://www.google.co.uk/search?q=culture Do you try and ensure your Web site is easily found when searching? If so, then an entry in Wikipedia could help with this business objective

Sharing - Flickr ,[object Object],[object Object],[object Object],Web 2.0 http://www.flickr.com/search/ ?w=all&q=iwmw2006&m=text Openness Network effect Syndication Collaboration http://www.flickr.com/photos/tags/ iwmw2006/interesting/?page=6

Sharing – del.icio.us ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0 Openness Network effect Syndication Collaboration ,[object Object],[object Object],[object Object],http://del.icio.us/lisbk/sharing-made-simple-20080310

Podcasts ,[object Object],[object Object],[object Object],Web 2.0 Openness Syndication http://www.podanza.com/podcast/... The University of Bath won a European award for its podcasts from guest lecturers, etc. We can regard this as maximising impacts of the ideas and promoting the University, at little cost

Video Blogs ,[object Object],[object Object],[object Object],As well as Web interface, other tools can display video clips ,[object Object],[object Object],[object Object]

Google Maps Mashups ,[object Object],[object Object],[object Object],Web 2.0 http://www.ukoln.ac.uk/web-focus/events/ workshops/webmaster-2006/maps/ Openness Mashup APIs http://northumbria.ac.uk/browse/radius5/ More sophisticated mapping applications are being developed, such as Radius 5 at Northumbria Univ.

Communications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Using Web 2.0 Web 2.0 Also note Web-based video chat services such as TokBox and Seesmic

Creative Commons ,[object Object],[object Object],[object Object],[object Object],Web 2.0 http://www.ukoln.ac.uk/web-focus/events/ workshops/webmaster-2006/publicity/ Openness Tags Collaboration Note that the openness is a key aspect of Web 2.0: open source; open standards and open content can all help to bring benefits through maximising usage of services

Flickr Commons ,[object Object]

Searching For CC Resources ,[object Object],http://search.yahoo.com/cc http://search.creativecommons.org/

Integration of Services ,[object Object],[object Object],[object Object],Let’s look at Facebook in more detail, as an example of a popular Web 2.0 service Facebook

[object Object],The Facebook Platform Facebook

What is Facebook? ,[object Object],[object Object],[object Object],[object Object],[object Object],From Wikipedia Facebook Let’s now look at one very popular Web 2.0 application – the Facebook social networking service

Your Profile Page ,[object Object],[object Object],[object Object],[object Object],[object Object],And here’s how others may see your profile Boring isn’t it! Facebook

It’s a Social Network (1) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Facebook

It’s a Social Network (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],Facebook

Student Use (1) ,[object Object],[object Object],Social Networks Facebook seems to be very popular for use with Student union societies (nb is this a threat to similar services provided on Student Union Web site?) Facebook

Student Use (1) ,[object Object],[object Object],Notice how the issue of local versus global Facebook groups is being discussed. Would a local-only group act as a barrier to student alumni? Social Networks Facebook

Student Use (2) ,[object Object],[object Object],[object Object],Facebook is popular for various social activities – especially for keeping in touch over summer Social Networks Facebook

Student Use (2) ,[object Object],[object Object],[object Object],Note that Facebook provides access to videos and photos – a way of providing seamless access or a bandwidth hog? Social Networks Facebook

The Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Networks Facebook

What’s The Downside? ,[object Object],[object Object],[object Object],[object Object],[object Object],Facebook

You Can Manage Your Privacy ,[object Object]

You Can Manage Your Privacy ,[object Object],[object Object],And what about what Facebook can do with your information? Note that Wikipedia provides useful information on Facebook’s terms and conditions

Deployment Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],UKOLN briefing papers available (with CC licence). More to be released shortly.

Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Conclusions

An Introduction to Web 2.0 and the Social Web".

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An Introduction to Web 2.0 and the Social Web".