Using our social media monitoring tool, Radarly, we listened to all things DMWF. Take a look at our automatic report, exported directly from Radarly, to discover the top insights of the London marketing event.

1. DMWF Social Performance Report - June 18, 2017 - June 21, 2017
Automated report by Radarly
Social Media Performance Report
DMWF 2017

2. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017CONTEXT
2
With retweets
Filters
DMWF hashtag
Queries
June 18, 2017 - June 21, 2017
Period

3. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
LISTENING
3

4. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
LISTENING
OVERVIEW
4

5. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
5
Listening
Distribution per Day
How much was the brand/topic discussed during this period? On which platform? How has the volume evolved?
VOLUME OF POSTS
Based on the total amount of posts published during the selected period (3018 posts)
0
200
400
600
800
1000
1200
1400
1600
1800
06/18 06/19 06/20 06/21
+739 %2.86m
Estimated Reach
+738 %35.7m
Impressions
+1.65k %3.02k
Volume

6. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
6
Listening
Which topics clustered the most posts during the time period? What are the key metrics associated to those clusters?
TOP 5 CLUSTERS
PlatformsSentimentEstimated ReachImpressionsVolumeCluster
Based on the total amount of posts published during the selected period (3018 posts)
32.2k403k10#Chatbots: 10 principles of intelligent
agent design https
27.8k348k10RT @evankirstel: Influence 2.0 by
@leeodden https://t.co/38Y
35.8k447k13
RT @GlenGilmore: What are
#AugmentedReality apps & how can
t
8.63k108k29How Marketers Cause Data Breaches
#DigitalMarketing #CMO #m
96.2k1.2m35RT @evankirstel: The World’s Most
Valuable #Brands By Countr

7. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
7
Listening
Split by PlatformMost Recurring Keywords
Keywords and Platforms
How and where were the posts published? Who published those posts?
ATTRIBUTES OF POSTS
#BOTS(203) #MARTECH(138) @DIGIMARKETINGWF(246)
#DMWFSOCIAL(150) #CX(304) #CMO(380) #SMM(258)
@EVANKIRSTEL(512) #SEO(133) #MARKETINGAUTOMATION(135)
#CONTENTMARKETING(351) #DMWF(2948)
#INBOUNDMARKETING(165) #MARKETING(349)
#DIGITALMARKETING(689) @SANDY_CARTER(204)
@GLENGILMORE(451) #AI(260) #CHATBOTS(230) @AJITECHSHU(200)
Facebook:0.96% Twitter:96.29% Instagram:2.49% Gplus:0.07%
Youtube:0% Dailymotion:0% Blog:0.03% Website:0.17%
Media:0% Forum:0% Comment:0% Review:0%
Linkedin:0% VKontakte:0% Sina Weibo:0% Youku:0%
WeChat:0%
Based on the total amount of posts published during the selected period (3018 posts) Based on the total amount of posts published during the selected period (3018 posts)

8. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
8
Listening
845
484
251
202
63
United Kingdom
United States of
America
India
Germany
Philippines
CountrySentiment
Sentiment, Language, Gender and Location
How and where were the posts published? Who published those posts?
ATTRIBUTES OF POSTS
French:0.1% Dutch:0.1% Arabic:0.2% Others:1.03% English:98.57%
Female:32.65% Male:67.35%
Negative:0.96% Neutral:70.01% Mixed:0.56% Positive:28.46%
Based on 1847 posts
Based on the total amount of posts published during the selected period (3018 posts)
Based on the total amount of posts published during the selected period (3018 posts)
Based on 3018 posts
Language
Author's Gender

9. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
LISTENING
QUERY DETAILS
9

10. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
0
200
400
600
800
1000
1200
1400
1600
1800
06/18 06/19 06/20 06/21
DMWF hashtag
10
Listening
Distribution of each Query over Time
Which query generated the most posts during the time period? What are the key metrics associated with those queries?
QUERY DETAILS
Based on the total amount of posts published during the selected period (3018 posts)

11. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
11
Listening
Overview
Which query generated the most posts during the time period? What are the key metrics associated with those queries?
QUERY DETAILS
Based on the total amount of posts published during the selected period (3018 posts)
PlatformsSentimentEstimated ReachImpressionsVolumeQuery
2.86m35.7m+1.65k %3.02kDMWF hashtag

12. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
Facebook:0.96% Twitter:96.29% Instagram:2.49% Gplus:0.07%
Youtube:0% Dailymotion:0% Blog:0.03% Website:0.17%
Media:0% Forum:0% Comment:0% Review:0%
Linkedin:0% #REF! Sina Weibo:0% Youku:0%
WeChat:0%
3.02k
Negative:0.96% Neutral:70.01% Mixed:0.56% Positive:28.46%
12
Listening
PlatformsDistribution over Time
DMWF hashtag : KPIs
How and where were published the posts generated by the query? Who published those posts?
QUERY DETAILS 1/2
Female:32.65% Male:67.35%
Based on 3018 posts
Sentiment
Based on 3018 posts
Based on 3018 posts
#CONTENTMARKETING(351) @EVANKIRSTEL(512) #DIGITALMARKETING(689)
#CHATBOTS(230) @SANDY_CARTER(204) #CX(304) #MARTECH(138) @AJITECHSHU(200)
#BOTS(203) @GLENGILMORE(451) #SEO(133) #AI(260) #DMWFSOCIAL(150)
#INBOUNDMARKETING(165) #CMO(380) #MARKETINGAUTOMATION(135)
#DMWF(2948) #SMM(258) #MARKETING(349) @DIGIMARKETINGWF(246)
Most Recurring Keywords
0
500
1000
1500
2000
06/18 06/19 06/20 06/21
+1.65k %
Author's Gender
Based on 1847 posts (total: 3018 posts)

13. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
French:0.1% Dutch:0.1% Arabic:0.2% Others:1.03% English:98.57%
13
Listening
LanguagesTop Countries
DMWF hashtag : KPIs
How and where were published the posts generated by the query? Who published those posts?
QUERY DETAILS 2/2
Based on 3018 posts (total: 3018 posts)
335
134 120
61 49
London Cologne Kolkata Exeter New York
Top Cities
Based on 3018 posts
Based on 3018 posts (total: 3018 posts)
845
484
251
202
63
United
Kingdom
United States of
America
India
Germany
Philippines

14. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
LISTENING
TOP POSTS
14

15. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
Listening
Which posts were the most seen during the time period?
TOP POSTS
15
Impressions : 513k | Estimated Reach : 41.1k Permalink
RT @evankirstel: "Content is the kingdom"
~ @leeodden #dmwf #DMWFsocial
#socialmediamarketing #InboundMarketing
#contentmarketing #ContentStrategy
#SMM https://t.co/3zaydYMCul
Rich Simmonds 06/19/2017
@RichSimmonds - 513k Followers
Impressions : 1.13m | Estimated Reach : 90.5k Permalink
RT @evankirstel: By 2020, 80% of
#marketing leaders plan to use #chatbots
and/or #AI ?? #CX #CMO #bots
#DigitalMarketing #DMWF @GlenGilmore
@sandy_carter https://t.co/durO55I8Tb
Louis-Serge 06/20/2017
@LouisSerge - 1.13m Followers
Impressions : 513k | Estimated Reach : 41.1k Permalink
RT @evankirstel: The World’s Most Valuable
#Brands By Country 2017
https://t.co/4o9JYEc5N0…
1 #mobile
2 #banking
3 #energy
4 #tech ??@jblefevre60 #DMWF
https://t.co/sIZlwNmTBj
Rich Simmonds 06/19/2017
@RichSimmonds - 513k Followers
Top Tweets

16. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
Listening
Which posts were the most seen during the time period?
TOP POSTS
16
Impressions : 34.9k | Estimated Reach : 2.44k Permalink
We are proud to attend "The Digital World
Forum" as part of 600 most influential social
media companies around the world.
#DMWF
‫مركز‬‫جيل‬‫جديد‬‫ل‬ ... 06/19/2017
36.6k Subscribers
Impressions : 70.9k | Estimated Reach : 4.96k Permalink
We are at booth 1 at #dmwf
@DigiMarketingWF catch up with our
team!! We are one of the largest #digital
agencies in India.#DigitalMarketing
Indus Net Techn... 06/19/2017
70.9k Subscribers
Impressions : 36.6k | Estimated Reach : 2.56k Permalink
The second day at #DMWF with our CEO
Farid Boushra
‫مركز‬‫جيل‬‫جديد‬‫ل‬ ... 06/20/2017
36.6k Subscribers
Top Facebook Posts

17. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
Listening
Which posts were the most seen during the time period?
TOP POSTS
17
Impressions : 4.6k | Estimated Reach : 690 Permalink
yeah, my lunch break is outstanding ??????
Lumi Balaban 06/20/2017
@lumi.balaban - 4.6k Subscribers
Impressions : 12.5k | Estimated Reach : 1.87k Permalink
Break some rules they said. So that's exactly
what we did after the #DMWF conference.
Huge thank you to the team, the audience
for having me...
SAMANAH DURAN 06/21/2017
@samanahduran - 12.5k Subscribers
Impressions : 12.4k | Estimated Reach : 1.86k Permalink
I'll be representing @criticsclothing during
this panel at #DMWF today, based on what I
have learnt, adapted to and applied to my
company. T...
SAMANAH DURAN 06/20/2017
@samanahduran - 12.5k Subscribers
Top Instagram Posts

18. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
Listening
Which posts were the most seen during the time period?
TOP POSTS
18
Impressions : 190 | Estimated Reach : 9 Permalink
One of the worst things about attending
conferences that are jam packed with
talented speakers espousing their expertise
on a wide range of ...
digitalmarketin... 06/20/2017
Impressions : 190 | Estimated Reach : 9 Permalink
How are you communicating your brand's
role in doing so?
#dmwf
loading...
Aji IndusNet TechShu @AjiTechShu
??Exclusive offer for .. upto 200 hours at
£11/hr .. from creative videos to audits ..
full kpis .. try new age team twitter.com
Brahmadas @brahmadasR ??Managing
Custom...
toptwitter.com 06/19/2017
Impressions : 190 | Estimated Reach : 9 Permalink
Day one of DMWF London has come to an
end, and the world’s best and brightest
digital minds have spilled out of 155
Bishopgate into a bliss...
digitalmarketin... 06/19/2017
Top Web Articles

19. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
LISTENING
TOP INFLUENCERS
19

20. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
20
Listening
Twitter Accounts
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguageCountryAuthor's GenderFollowersTweetsAccount
ENXX-2.6k50quintly
@quintly
ENGBFemale28060Rach Cross
@RachMarketing
ENXXMale6.69k72Oisin Lunny
@oisinlunny
ENGB-1.01k80TechShu
@TechShu
ENINMale7.56k91Abhishek Rungta ??
@abhishekrungta

21. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
21
Listening
Facebook Pages
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguageCountryAuthor's GenderFansPostsAccount
ENEG-36.6k2‫مركز‬‫جيل‬‫جديد‬‫للتنمية‬‫واالدراة‬
ENIN-13.3k2TechShu
ENAU-8.7k4Hylcott
ENXX-9424White Label Dating
ENNZ-6775ShiftOn

22. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
22
Listening
Instagram Accounts
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguageAuthor's GenderFollowersPostsAccount
EN-5443VideoSmart
@videosmart_com
ENFemale6423Kyra Jacques-Grundy
@kyrajax
EN-1343Jamie Cook
@jamie_cook
ENMale614Iulian Tiganenco
@let.i.t.pow
EN-1114White Label Dating®
@whitelabeldatinginc

23. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
23
Listening
Google+ Accounts
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguagePostsAccount
EN1Social Media Portal (SMP)
EN1Global Marketing Alliance

24. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
24
Listening
Blogs
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguageCountryPageRankPostsWebsite
JAN/A01yamete.blog.jp

25. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
25
Listening
Other Websites
Which influencers published the most posts during the time period? What are the key metrics associated to those influencers?
TOP INFLUENCERS
LanguageCountryPageRankPostsWebsite
ENGB11toptwitter.com
ENGB01infinitycloud.com
ENGB13digitalmarketing-
conference.com

26. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
26
GLOSSARY
Glossary
Author’s Gender
Represents the gender of the author who published the post. If the data is not
available, it is automatically detected. Possible values: Female, Male.
Impressions
Global audience, maximum number of users that can see the post at the time of
publication.
Languages
The language of the post is automatically detected. Only the top 5 languages are
displayed in the chart.
Most Recurring Keywords
The list of the 20 most recurring keywords within the posts matching the query.
Platform
The platform displays the source of each post. Possible values are: Facebook,
Twitter, Instagram, Google+, Youtube, Dailymotion, Blog, Website, Media, Forum,
Reviews, Comment, Off-line press.
Estimated Reach
Estimated number of users exposed to the post when it was published.
Estimated reach of a post = impressions of the post x platform reach ratio
Sentiment
Sentiment analysis consists in attributing a tonality to a post. This tonality
represents the overall sentiment expressed in the post and can have one of the
following values: positive, negative, mixed or neutral.
Top Cities
Represent the city where the post was published. Geolocation can be provided
from the original source or inferred automatically. The chart displays the top 5
cities.
Top Countries
Represent the country where the post was published. Geolocation can be
provided from the original source or inferred automatically based on the author
location. The chart displays the top 5 cities.
Volume
The volume is the number of posts.

27. DMWF 2017 - DMWF
June 18, 2017 - June 21, 2017
27
CONTACT
www.linkfluence.com
Automatically generated with Radarly