UK's Top 10 Most Engaged Marketers
LinkedIn’s Most Engaged Marketer 2014 highlights the UK marketers that are using the platform to their best advantage. These marketers are not only crafting their own personal professional brand but are exceptional advocates for the companies they work for. We wanted to see which UK marketers were most engaged on LinkedIn and so, for the second year running, we took the more than 10,000 LinkedIn members in the marketing function at FTSE 100 companies, and looked at a range of indicators of how engaged they are on LinkedIn, beyond simply number of connections. We looked at metrics including recent growth in new connections, average visits to the site, the number of different parts of LinkedIn.com they engage with, Groups joined, companies followed and social actions such as number of shares, likes and comments. To find out how you can begin to make more of your professional network in your career, check out these top tips. Please join us in congratulating your peers who are deriving the most value from LinkedIn in their careers.
UK's Top 10 Most Engaged Marketers
LinkedIn’s Most Engaged Marketer 2014 highlights the UK marketers that are using the platform to their best advantage. These marketers are not only crafting their own personal professional brand but are exceptional advocates for the companies they work for. We wanted to see which UK marketers were most engaged on LinkedIn and so, for the second year running, we took the more than 10,000 LinkedIn members in the marketing function at FTSE 100 companies, and looked at a range of indicators of how engaged they are on LinkedIn, beyond simply number of connections. We looked at metrics including recent growth in new connections, average visits to the site, the number of different parts of LinkedIn.com they engage with, Groups joined, companies followed and social actions such as number of shares, likes and comments. To find out how you can begin to make more of your professional network in your career, check out these top tips. Please join us in congratulating your peers who are deriving the most value from LinkedIn in their careers.
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UK's Top 10 Most Engaged Marketers
- 1. www.linkedin.com LinkedIn’s Most Engaged Marketer 2014 highlights the UK marketers that are using the platform to their best advantage. These marketers are not only crafting their own personal professional brand but are exceptional advocates for the companies they work for. The ranking is based on a number of engagement metrics from network growth to comments and sharing content on the platform. This year’s list was drawn from directors and above in companies with more than 1,000 employees. Gareth Case Global Marketing Director, Xchanging United Kingdom│Information Technology and Services Previous Xchanging, Xuber, ONI Plc Education 500+ Reading College of Design & Technology connections ConnectConnect Frank Durrell Digital Strategy and Technology Director, Starcom MediaVest Group Loughton, Essex, United Kingdom | Marketing and Advertising Previous Havas EHS, TMP Worldwide UK, OgilvyAction Education 500+ Queen Mary, U. of London connections ConnectConnect 1 2
- 2. www.linkedin.com John Watton EMEA Marketing Director Digital, Adobe London, United Kingdom│Marketing and Advertising Previous Silverpop, Expedia, ShipServ Education 500+ Henley Management College connections ConnectConnect Pete Markey Chief Marketing Officer, Post Office Redhill, United Kingdom | Insurance Previous RSA Insurance Group, MORE TH>N, Onetel Education 500+ Ashridge Business School connections ConnectConnect Kerry Ritz Chief Marketing Officer, Euromoney London, Greater London, United Kingdom | Online Media Previous EVRYTHNG, Voxygen, ACN Europe Education 500+ IMD connections ConnectConnect Simon Miles Digital Director, Coca Cola Uxbridge, Greater London, United Kingdom | Consumer, Goods Previous Coca-Cola Enterprises, International Sportsworld 500+ Communicators Limited, Rothmans International connections ConnectConnect 3 4 5 6
- 3. www.linkedin.com Jason Wills Marketing Director, Merlin Entertainments St Albans, United Kingdom | Marketing and Advertising Previous Heineken UK, Scottish and Newcastle, Bacardi Education 500+ The Nottingham Trent University connections ConnectConnect Jenny Burns Group Communications, Brand and Social Media Director, RSA London, United Kingdom | Insurance Previous 500+ RSA, IVCA, Telefonica O2 UK connections ConnectConnect Dana Poole Senior Global Campaigns Manager, Unilever United Kingdom | Public Relations and Communications Previous Radley Yeldar, Unilever, BP Education 500+ De Haagse Hogeschool / The Hague University of Applied Sciences connections ConnectConnect Ben O’Hanlon Head of Community Management, Visions Live Wigan, Greater Manchester, United Kingdom | Online Media Previous Brighterworks, Sugarvine.com, MICROS-Fidelio Education Oaklands College 500+ connections ConnectConnect 8 9 7 10