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The 10 LOL Cat Laws   of Web Services for  Smaller and  Underfunded  Libraries Sarah Houghton-Jan Digital Futures Manager,  San Jose Public Library Author, LibrarianInBlack.net
LOL...whatsie? ,[object Object],[object Object],[object Object]
LOLcat
The 10 LOL Cat Laws   of Web Services for Smaller & Underfunded Libraries
 
#1: Talk with customers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
UNLV's IM Service
Put chat windows and “assistance” links where customers are UPSET Screenshot courtesy of David Lee King, Topeka Shawnee County Public Library
 
Text Messaging (SMS)‏ ,[object Object],[object Object],[object Object]
Reference Service via SMS
 
#2: Interact with Customers ,[object Object],[object Object],[object Object]
San Jose Public Library's Teen Book Club on LibraryThing
Blogs for Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
#5: Be Engaged ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
#3: Be Social ,[object Object],[object Object],[object Object]
 
 
$10 = 5000 Facebook Flyers to targeted audiences Facebook Flyer image by Steve Lawson: http://www.flickr.com/photos/tuttlibrary/1546577200 CHEAP ADVERTISING!!!
 
#4: Use Multimedia ,[object Object],[object Object],[object Object],[object Object]
Westmont Public Library ,[object Object]
 
Exploit Image Generators ,[object Object],[object Object],[object Object]
Podcasting & Videocasting ,[object Object],[object Object],[object Object],[object Object],people who aren't camera-shy + digital video camera ($100+)‏ + Avidemux editing software (free)‏ + a Blogger blog (free)‏
 
#6: Offer Treatsies ,[object Object],[object Object],[object Object]
There are many of a treat in HCPL's catalog
Staff Avatars! ,[object Object]
“ My Account” Text Messages
 
#7: Exploit the Free ,[object Object]
 
Tap the Google Wonderland
 
 
#8: Respect Customers ,[object Object],[object Object],[object Object]
 
#9: Offer Users Choices  ,[object Object],[object Object],[object Object],[object Object]
Mashups = Choices  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Library Elf
Good Catalog = Choices  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LibraryThing for Libraries
 
#10: Keep going! ,[object Object],[object Object],[object Object]
And why do we  do all of this?
Because we're proud of our services, and there's nothing worse than blending in...
 
 
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Ask her anything.  Really!

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10 Lol Cat Laws Of Web Services For Smaller Underfunded Libraries