Join Be Social Change for Design Thyself on Wednesday, September 17th at 7:30pm w/ Lee-Sean Huang, Co-founder and Creative Director at Foossa. Are you interested in learning about design principles to affect change in the world? Why not start with yourself? #DesignThyself brings design thinking and design doing to a personal level. Learn how to use design as a tool for changing your own creative habits and behavior. * Doors open at 7:00, class starts at 7:30 sharp * WHAT YOU'LL LEARN Learn how to use design principles and methodology to cultivate a new creative habit and to make an intentional and proactive change in your life. We will draw from the fields of interaction design, activism for social/cultural change, as well as cognitive psychology. This class is based on material previously offered at the School of Visual Arts MFA Design for Social Innovation and on Skillshare.com. WHO THIS CLASS IS FOR People interested in cultivating a new habit or modifying existing behaviors. People interested in applying design (thinking/doing) and cognitive psychology to their own lives. Designers and aspiring changemakers looking to "be the change" the way they want to see the world. INSTRUCTOR BIO LeeSean_HeadshotLee-Sean Huang is the co-founder and creative director of Foossa. He is also affiliated with Purpose, where he has worked as a designer, strategist, and now as an advisor. He has devoted his career to working with social enterprises, nonprofits, and communities to create transformative experiences for positive social change. He has collaborated with organizations including: Avaaz.org, Human Rights Watch, the United Nations, the SEIU, Creative Commons, Made in the Lower East Side, and Afro Brazil Arts. He is also the author of the forthcoming guide, What’s Strategy Got To Do With It which forms part of the Social Good Guides produced by the Social Innovators Collective. Lee-Sean holds a Bachelor’s degree in Government from Harvard and a Master’s degree from the Interactive Telecommunications Program at New York University.

1. #DesignThyself
Lee-Sean Huang / ls@foossa.com / @leesean

2. #DesignThyself
!
Learn design principles to
acquire a new habit/behavior,
make it stick, and document
the change.
Lee-Sean Huang / ls@foossa.com / @leesean

3. 3
Lee Sean
Lee-Sean Huang / ls@foossa.com / @leesean

4. Who are you?
Why are you here?
Lee-Sean Huang / ls@foossa.com / @leesean

5. 5
Why Design Thyself?
Lee-Sean Huang / ls@foossa.com / @leesean

6. Lee-Sean Huang / ls@foossa.com / @leesean

7. Design
Thyself
Lee-Sean Huang / ls@foossa.com / @leesean
Know
Thyself
Cure
Thyself
γνῶθι σεαυτόν Cura te ipsum #DesignThyself

8. 8
What is Design?
Lee-Sean Huang / ls@foossa.com / @leesean

9. 9
Marc + Hannah
DESIGN:
Creating with intention
through iteration
http://www.fitassociates.com/wp-content/uploads/2014/02/SVA-Fundamentals-of-DSI-Book-2013.pdf
Lee-Sean Huang / ls@foossa.com / @leesean

10. 10
DESIGN:
a plan for arranging elements to best
accomplish a particular purpose.
Lee-Sean Huang / ls@foossa.com / @leesean
Eames

11. 11
What are the boundaries of design?
What are the boundaries of problems?
Lee-Sean Huang / ls@foossa.com / @leesean
Eames

12. 12
“You’re born
naked and the
rest is drag”
Lee-Sean Huang / ls@foossa.com / @leesean
RuPaul

13. 13
“You’re born
naked and the
rest is design”
#DesignThyself
Lee-Sean Huang / ls@foossa.com / @leesean

14. 14
#DesignThyself Tools
Lee-Sean Huang / ls@foossa.com / @leesean

15. http://www.gym-pact.com/
Lee-Sean Huang / ls@foossa.com / @leesean

16. http://21habit.com/howitworks
Lee-Sean Huang / ls@foossa.com / @leesean

17. #DesignThyself Tools
Personify
Visualize
Simplify
Systematize
Document
Lee-Sean Huang / ls@foossa.com / @leesean

18. Vijay
New Delhi, India
Milk delivery truck driver, 4 kids,
lives on the outskirts of Delhi. Grew
up in a slum, but salary has helped
him move to an adjacent
neighborhood with better
government services. Concerned
about the state of sanitation.
Lee-Sean Huang / ls@foossa.com / @leesean

19. Camille
New Orleans
Lee-Sean Huang / ls@foossa.com / @leesean
Music student, studying jazz and
ethnomusicology. Studied abroad for
a summer in Senegal, which opened
her eyes to issues in the developing
world. Concerned with issues of girls/
women’s empowerment.

20. 20
Lee-Sean Huang / ls@foossa.com / @leesean
SINCE EACH OF US WAS SEVERAL,
THERE WAS ALREADY QUITE A CROWD.
I AM LARGE,
I CONTAIN
MULTITUDES

21. Lee-Sean Huang / ls@foossa.com / @leesean

22. Lee-Sean Huang / ls@foossa.com / @leesean

23. Lee-Sean Huang / ls@foossa.com / @leesean

24. Lee-Sean Huang / ls@foossa.com / @leesean

25. Lee-Sean Huang / ls@foossa.com / @leesean

26. https://www.youtube.com/watch?v=6Lg0inkkwIc
Amish
Futurist
Lee-Sean Huang / ls@foossa.com / @leesean

27. #DesignThyself Tools
Personify
Visualize
Simplify
Systematize
Iterate
Document
Lee-Sean Huang / ls@foossa.com / @leesean

28. B Desired
State
Lee-Sean Huang / ls@foossa.com / @leesean
A
Current
State
Visualize

29. Lee-Sean Huang / ls@foossa.com / @leesean

30. #DesignThyself Tools
Personify
Visualize
Simplify
Systematize
Iterate
Document
Lee-Sean Huang / ls@foossa.com / @leesean

31. Lee-Sean Huang / ls@foossa.com / @leesean

32. Heuristic
A mental shortcut that allows people to
solve problems and make judgments
quickly and efficiently.
!
A rule-of-thumb strategy.
Lee-Sean Huang / ls@foossa.com / @leesean

33. Tony Hsieh’s ICEE
4 categories of sharable content
!
Inspire
Connect
Entertain
Educate
Lee-Sean Huang / ls@foossa.com / @leesean

34. Tim Ferriss: Meta-Learn DISSS
Deconstruction of a skill to be learned into manageable
component parts
!
Identification of likely failure points to be avoided in
early training
!
Selection of the 20% of inputs that drive 80% of results
!
Sequencing, ie. whether learning a skill in something
other than the obvious order might speed mastery
!
Stakes, which are necessary for motivation in the face
of the temptation to quit.
Lee-Sean Huang / ls@foossa.com / @leesean

35. Lee-Sean Huang / ls@foossa.com / @leesean

36. http://thebuildnetwork.com/wp-content/uploads/2012/10/Checklists980.jpg
Lee-Sean Huang / ls@foossa.com / @leesean

37. Lee-Sean Huang / ls@foossa.com / @leesean

38. #DesignThyself Tools
Personify
Visualize
Simplify
Systematize
Iterate
Document
Lee-Sean Huang / ls@foossa.com / @leesean

39. Lee-Sean Huang / ls@foossa.com / @leesean

40. Lee-Sean Huang / ls@foossa.com / @leesean

41. #DesignThyself Tools
Personify
Visualize
Simplify
Systematize
Iterate
Document
Lee-Sean Huang / ls@foossa.com / @leesean

42. #DesignThyself Project Cheat Sheet
1. Have a defined scope and time span.
2. Start small and fast. Break it down into chunks,
missions, episodes, or quests.
3. But have a big goal/epic quest in mind.
4. Make it public. Make it social.
5. Use existing forces, tendencies, habits.
6. Build off what you know.
7. Restart something you have left behind.
8. Make it emotional. FUN!
9. Automate as much as you can.
10. Follow the freaks.
11. It’s ok to cheat.
Lee-Sean Huang / ls@foossa.com / @leesean

43. http://www.zefrank.com/theshow/
Lee-Sean Huang / ls@foossa.com / @leesean

44. http://www.jonathancoulton.com/primer/thing-a-week/
Lee-Sean Huang / ls@foossa.com / @leesean

45. Previous #DesignThyself Examples
http://cupofboring.tumblr.com/
http://becomingthebest.in/
http://thecostofawesome.tumblr.com/
http://tanyameetsnewyork.tumblr.com/
http://sundayspice.tumblr.com/
Lee-Sean Huang / ls@foossa.com / @leesean

46. “Adapt what is
useful, reject
what is useless,
and add what is
specifically your
own.”–Bruce Lee
Lee-Sean Huang / ls@foossa.com / @leesean

47. thanks!
Do Good. Design Delight.
Lee-Sean Huang / ls@foossa.com / @leesean