Email Marketing Automation for Non Profit Organizations1. LeadPro247
Email Marketing Automation Service
for Non Profit Organizations / Religious Institutions
Express Edition
Updated: April 2009
© 2007-2009 Anagha Group www.LeadPro247.Com Page 1 of 4
2. LeadPro247
Email Marketing and Online Survey Solutions
Enhance Email Marketing and Communication Capabilities of Your Nonprofit
Organization!
Email is the cheapest mode of Marketing Communication in today's Internet dominated world. The ROI
on email marketing is significantly high when compared with traditional marketing and communication
channels of your nonprofit organization such as direct mail, call center, advertising (radio, television and
print) and personal calls. If you are a nonprofit organization looking for donors and volunteers or looking
for a way to generate more interest in your organization, LeadPro is the right service for you. LeadPro is
available with integrated online survey design, data collection and analysis solution.
LeadPro247
With the Express Edition of LeadPro email marketing suite, you can inform people about your nonprofit
organization, its activities and events, earn new Donors / Volunteers and keep in touch with your existing,
drive more traffic to your website and grow your nonprofit by reaching a wider segment of people. The
following are some of the uses that you could employ the LeadPro email marketing tool.
Email Newsletters
Fundraising / Donation Requests
Event / Invitations
Reminders
Announcements
Special Offers
Thank You Notes
Promotions
Online Survey Invitations
LeadPro247 email marketing solution is very simple to use and easy to understand. LeadPro247 caters
to all of your email marketing needs with Opt-in Email List Management, easy to follow Email Campaign
Definition and Management Process, and 24/7 availability of Reporting and Analytics. Extensive reports
on tracking of email opens, clicks, bounces, and email forward activities help you measure the
effectiveness of the emails. All this can be done without any need for investment in hardware or special
software. All you need is access to the Internet and a browser on your PC.
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3. Features of LeadPro247
LeadPro is an end to end email marketing and communication tool. It has all the features packaged in an
easy to use web application. The features are summarized
below. For more detailed information, please visit
http://www.LeadPro247.Com.
Fully web (browser) based, on-demand service
Custom HTML/Text Templates
Image library to store your images
WYSIWYG HTML template editor / content creator
Supports inputs via on-line and off-line sources (Sign-up
forms, Web entry, Import from XLS, CSV, ASCII, Access,
and XML files, etc.)
Email Campaign Scheduling
Forward-to-Friend option
Drip email / follow-up campaigns
Email Personalization
List Segmentation and Target Marketing
Customizable Sign-Up Forms and Notifications
Extensive Search features (for Lists, Campaigns,
Reports)
Instant Unsubscribe feature (for CAN-SPAM compliance)
Reasonable Subscription fee
Campaign Effectiveness Reporting and Management
Google Analytics tracking and Integration
Market Reporting including Campaign Specific Reports
Multiple campaigns / divisions / business units supported
Campaign Effectiveness Reporting and Management Dashboard
Why use LeadPro247
24 X 7 Visibility to Email Campaigns and Responses
Expedites Prospect to Donor / Volunteer conversion
Ensures Donor / Volunteer Retention
Enhances Donor / Volunteer Loyalty
Available as Hosted Services; no upfront investment or
long term commitment
Extensive Reporting and Analytics
All reports have drill down features
Reports are downloadable to spreadsheets.
CAN-SPAM compliance support
Integrated with Online Survey Solution
Reporting and Analytics
LeadPro, email marketing system provides a wide
range of tracking and reporting features that are
useful for monitoring day-to-day activities as well as
for long range strategic planning for your Nonprofit.
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4. Sample Reports provided are:
Lists, List Sources, List Types
List / Campaign Addresses
Campaign Status
Campaign Summary
Campaign Analysis Bounced Emails &
Summary Report Email Opt-outs, Opt-ins
Campaign Performance
Domain Analysis
Survey Analysis reports
Free Trial Offer
Make use of the Free Trial Offer; explore the simplicity and extensive features. Sign Up for a 30 day
Free Trial by logging on to http://www.LeadPro247.com/FreeTrial.aspx to use the LeadPro247 Email
Marketing and Online Survey Management service.
More Information
Complete information on LeadPro247 suite of tools including Email Marketing Automation, Online
Surveys and Lead Tracking and Management solutions is available at http://www.LeadPro247.Com. The
site contains detailed information of solution features, best practices, CAN-SPAM compliance regulation,
product tour, and newsletter archives among others.
Contact Information
Toll Free: 1-877-9-LEADPRO ANAGHA GROUP
International: 248-327-4333 3250 W. Big Beaver Road,
Web: www.LeadPro247.com Suite 429
Email: Sales at LeadPro247.com Troy, MI 48084, USA
About Anagha Group
Anagha Group provides a range of technology services and tools in Marketing, Sales, Operations and
Customer Management and Service arenas. The portfolio of services includes strategic marketing,
marketing research, and support services. Email marketing, lead management rebates programs
administration, loyalty programs management, co-op programs execution, online survey management,
integrated marketing and fulfillment services are delivered to the customers using flawless delivery and
support methodologies. Backed by an experienced, strong technology team and global delivery
capabilities, Anagha Group helps customers achieve significant cost reduction and enhance bottom line
results. For more information on services offered, please visit www.LeadPro247.Com.
ANAGHA GROUP
Email Marketing Lead Distribution, Tracking and Management Online Surveys
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