1. Why T-Mobile for Small Business?
Confidential and Proprietary Information of T-Mobile USA
1
2. T-Mobile USA Aspires…
To be America’s most highly-rated service company
Award-winning customer service
Deploy the “My Trusted Brand” strategy
Easy-to-use products and services
Straight-forward, competitive pricing
Technology innovation
A corporate culture entrenched in service
T-Mobile Internal Use Only
3. We Are a Leading
Wireless Service Provider
Customers
33 million T-Mobile USA subscribers
Approximately $18.7 billion in service revenue for 2010
Network
Domestic reach with 309 million POPs
T-Mobile is America’s largest 4G network*
One of the largest carrier-class Wi-Fi broadband networks
Products & Service
First major U.S. carrier to offer voice services over Wi-Fi
Nationally-recognized customer service
*T-Mobile’s HSPA+ 4G network is not available everywhere. See coverage details at T-Mobile.com
T-Mobile Internal Use Only
4. T-Mobile’s Small Business Solutions
Rate Plans
Simple and flexible rate plans – great value!
Products and Services
Business class products
• Devices – 25 leading 4G devices in 2011 plus smartphone products
starting at $99
• Services – Wi-Fi calling, International, Messaging, and more
Network
4G network
• 200 million pops with 140 million pops to be covered by 42 mbps
speeds in 2011
5. We Offer A Unique Approach to
Mobility Solutions
Looking at Network & Coverage Differently
National and global network designed to deliver productivity
and reduce wireless costs
Addressing Today’s Workforce Needs
Features and services to stay connected and informed
wherever business happens
Partnering With Customers
Service-oriented account teams to make it easier for you to
do business
Delivering Unique Cost Control Solutions
Comprehensive, flexible and scalable pricing options plus
Wi-Fi Calling to help reduce enterprise mobility costs
T-Mobile Internal Use Only
6. Our Network Rivals Other Major Carriers
T-Mobile map applies to postpaid service only.
Certain services not available in all areas
included in map. Competitive maps reflect voice
coverage as shown on respective web sites as
of 12/1/09.
T-Mobile Internal Use Only
P age 6
7. We Have America’s Largest 4G Network
Delivering Blazing Speeds
And it’s on the move across the nation…our 4G network
already covers 200 million POPS in over 100 markets!
*T-Mobile’s 4G network is not available in all locations. See coverage details at T-Mobile.com
T-Mobile Internal Use Only
8. We Have Unique Advantages
That Deliver Real Value
Wi-Fi Calling – The first major U.S. Carrier to offer Wi-Fi Calling
• Improve coverage – coverage anywhere worldwide when users access Wi-Fi network
• Control wireless mobility costs by placing calls over Wi-Fi1
o Calls over Wi-Fi will not decrement domestic billable minutes
o Helps reduce international calling costs while traveling abroad
• Converge office phone functionality and wireless to lower telecom operating/capital
costs
International Ties – Leverage Deutsche Telekom relationship
• Robust roaming partner network
• Discounted calling costs on DT footprint
Unlimited Plans –flat rate plans that no other major carrier can beat2
• Affordable unlimited voice
• Predictable monthly wireless costs
• Simplified billing management
1
No charge with a minimum size commitment and applied to converged device
2
Claim based on comparison of monthly charges for T-Mobile's Even More for BusinessSM plan against 5-line cost of comparable post-paid unlimited voice plans offered
by AT&T and Verizon; does not include taxes and fees or cost of phone. Plan features, service limitations, and requirements may vary among carriers. Data obtained
from AT&T and Verizon websites as of January 2010.
T-Mobile Internal Use Only
9. We Offer the Latest in Smart Phones
Gal axy S
4G
Bl ac kBer r y ® Bol dTM 9780 HTC HD7
MyTouc hTM 4G
LG Opt i m TTM
us
Bl ac kBer r y ® Bol dTM
9700 w t h W - Fi Cal l i ng
i i
HTC HD2
T- Mobi l e®
G2 ™ w t h
i
Googl e TM
Bl ac kber r y ® Cur ve TM 8520
T-Mobile Internal Use Only
P age 9
10. Why T-Mobile is the Right Choice
Exceptional, Part of a Network
Dedicated Large Global Coverage
Exceptional, Account Organization and Quality
Dedicated Service
Account
Service
America’s A Focus Easy-to-
Largest 4G On Value Deploy
Network Solutions
T-Mobile Internal Use Only
Editor's Notes
Recent accolades demonstrate our commitment to earning the highly regarded service category. We are proud of the culture we have created that fosters a focus on service. That focus has earned us more than 65 JD Power Awards, including recent award for “Retail Sales Satisfaction”. In addition we earned for the second year running recognition as one of the World’s Most Ethical Companies by Ethisphere Magazine. “ My Trusted Brand” is one of the Challenger Strategies deployed in 2011. T-Mobile needs to do several things every day: Make sure devices are ready to work the first time, and every time. Offer support for those devices. Explain everything that consumers can do on the phones. Don’t surprise customers along the way (with unexpected changes, bill shock, etc.).
We look at networks and coverage differently. For example, Wi-Fi calling allows you to use the WLAN infrastructure you have already invested in to make calls without decrementing minutes on your plan. We also understand that today’s workforce is more mobile than ever, across office campuses, working from home, telecommuting, or on the road. We have developed solutions that meet the needs of these varied mobile work styles and deliver productivity as well as savings. We pride ourselves in the relationships we have with our customers. It is a true partnership that is grounded in our desire and commitment to serve our customers better than any other provider. And finally T-Mobile is all about delivering value. When we look at technology, we look at how it can deliver value to our customers, like Wi-Fi Calling than can reduce wireless costs. We don’t stop there, we also look at pricing differently. How can we deliver pricing that not only delivers savings but also delivers predictability and simplifies wireless management. All of which are important value adds for our customers.
The reality of coverage among the major carriers is that our networks are comparable. POPS coverage: ATT – 304 million Sprint – 304 million Verizon – 300 million T-Mobile -289 million
T-Mobile offers the most popular Operating Systems and the latest devices on each.