The MTAM Connected Tech Campus is a 24/7, 365 days-per-year, highly-interactive global virtual environment for industries utilizing connected technologies. In industry areas for Mobility / Connected Transportation, Smart Manufacturing, Connected Health and Smart Cities activities such as trade shows, live-streamed conferences, industry-specific job fairs, and training (self-directed and instructor-led) will take place.
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MTAM Connected Technologies Campus
1. Connected Technologies Campus
a 24/7, 365 days-a-year, highly-interactive virtual community for industries utilizing connected technologies
GoMobileMichigan.org/ConnectedTechCampus 1
2. The Connected Tech Explosion
It seems like everywhere you go these days people are
talking about connectivity; connected/autonomous
vehicles, smart homes, smart manufacturing, smart
watches, wearables, mhealth, smart cities, and much
more.
But, while discussion on these technologies is almost
overwhelming in its abundance, for individuals or
organizations looking to learn more, and to engage with
these technologies – finding the needed resources to
learn and get engaged is not always easy.
The technologies themselves have enabled firms to
operate from anywhere and do business globally –
though being found by their target customers often
presents challenges, particularly finding those startups
with cutting-edge capabilities but limited marketing
budgets.
The Mobile Technology Association of Michigan (MTAM)
is offering a global solution to enable vendors and
customers to connect in real-time, as well as an
opportunity for vendors to identify potential business
partners for continued technology advances. MTAM,
through its virtual environment platform solution, is
offering an opportunity for self-directed online learning,
job fairs, participating in live-streamed events from
around the globe and much more!
GoMobileMichigan.org/ConnectedTechCampus 2
3. What is the
Connected Technologies Campus?
The Connected Technologies Campus is a highly
interactive virtual environment with a “campus”
of “buildings”, each focused on a different
industry where connected technologies are being
utilized. This virtual environment, much more
than a static website, provides a resource for a
variety of partners, together with MTAM, to
facilitate a wide assortment of interactive, real-
time networking and education opportunities for
connected tech communities such as:
• Trade shows allowing company interaction and
downloadable company content
• Real-time one-to-one interaction between
company exhibitors and visitors via multiple means
of communication
• Real-time access to live-streamed conferences
from around the globe
• Industry-specific job fairs
• Networking with instant language translation
• Educational webcasts
• Self-directed industry-specific courses
• Industries resource center
• Social media connection / interaction
• Much, much more!
Industry Areas* Currently Represented in the
Connected Technologies Campus:
• Connected Transportation / Mobility
• Smart Cities
• Smart Manufacturing
• Connected Health
*More industries will be added as demand for them increases
GoMobileMichigan.org/ConnectedTechCampus 3
5. Connected Technologies Campus
EVENTS OVERVIEW
The Connected Technologies Campus will
host a variety of types of events that are:
• Produced by sponsors of our initiative
• Produced by exhibitors within one of our
Industry Areas
• Produced by MTAM
• And lastly conferences, webcasts,
demonstrations or other events produced by 3rd
parties that can provide value to our global
audience.
GoMobileMichigan.org/ConnectedTechCampus
Types of Events Include:
• Trade Show for each industry area
• Real-time live-streaming industry-specific in-
person conferences
• Webcasts
• Industry-specific job fairs
• Instructor-led training programs
• Self-directed training programs
5
6. Connected Technologies Campus
Event Examples
GoMobileMichigan.org/ConnectedTechCampus
Trade Shows
• Exhibitors showcase their firm’s products and
services, as well as their firm’s industry expertise
• Trade Show Sponsors promote their organization
across a variety of media
• Utilize instant 2-way chat language translation
when conversing with global visitors to your
exhibit
• Attend trade shows to find vendors or project
partners, download industry resource
information, take self-directed industry-specific
courses
Live-streaming Real-time Conferences
• Take your local or statewide event global! The
environment accommodates up to 50,000
visitors from around the world at one time
• Increase your conference revenue; reach those
who can’t be there in person but still want to
participate
• Archive content for up to 1 year; add another
source of revenue by charging for archived
content access
• Add company branding to the live-stream
• Enable Q&A, or social media interaction with
live-streamed speakers 6
7. GoMobileMichigan.org/ConnectedTechCampus
Industry-specific Job Fairs
• Exhibitors highlight their firm’s opportunities for
staff and interns
• Job Fair Sponsors promote their organization and
their support for their industry in a variety of
media
• Take prospects on a company tour via video, chat
live or converse on Skype via the environment; let
Human Resources conduct interviews & distribute
company information
• Engage with instant 2-way chat language
translation, if needed, when conversing with
global candidates
7
Connected Technologies Campus
Event Examples
8. Connected Transportation / Mobility
Industry Area
A generally-accepted cross-industry definition of
Mobility is: getting goods and people from point A to
point B. This encompasses vehicles for personal use,
fleet vehicles, public transit, ride-sharing, bicycles,
car-sharing, self-driving cars, planes, trains, freight
transport and any other form of motorized transport.
It often includes an on-demand component.
The Connected Transportation / Mobility
Environment seeks to offer all of these sectors,
vendors, researchers, and other stakeholders who
work within them an environment to interact in real-
time on an as-needed basis. Exhibitors can always
showcase their most up-to-date information because
of the user-friendly platform, where communication
is easily facilitated across language barriers due to
immediate-response technology tools.
GoMobileMichigan.org/ConnectedTechCampus
Exhibitors & Visitors will include but are not
limited to:
• Transportation industry vendors; all
sectors
• Transportation infrastructure vendors
• National / state / local DOT’s
• Hardware / software vendors
• Insurance industry
• Universities & other research facilities
8
9. Smart Cities
Industry Area
A generally-accepted definition of Smart Cities is: an
urban vision to integrate multiple information and
communication technologies and Internet of Things
solutions in a secure fashion to manage a city’s
assets. This may include, but not be limited to:
information systems, schools, libraries,
transportation systems, hospitals, power plants,
water supply networks, waste management, law
enforcement and other community services. The
goal is to improve the quality of life of residents, and
to improve efficiency and cost-effectiveness of
services.
The Smart Cities Environment seeks to offer all of
these sectors, vendors, researchers, and other
stakeholders who work within them an environment
to interact in real-time on an as-needed basis.
Exhibitors can always showcase their most up-to-
date information because of the user-friendly
platform, where communication is easily facilitated
across language barriers due to immediate-response
technology tools.
GoMobileMichigan.org/ConnectedTechCampus
Exhibitors & Visitors will include but are not
limited to:
• Local / state / federal government
• Utilities
• Business / industry
• Construction / infrastructure vendors
• Transportation industry vendors; all sectors
• National / state / local DOT’s
• Hardware / software vendors
• University researchers
9
10. Smart Manufacturing
Industry Area
A generally-accepted definition of Smart
Manufacturing is: a broad category of
manufacturing with the goal of optimizing concept
generation, production and product transaction.
Smart Manufacturing aims to take advantage of
advanced information and manufacturing
technologies to enable flexibility in physical
processes to address a dynamic and global market.
The Smart Manufacturing Environment seeks to offer
all of these sectors, vendors, researchers, and other
stakeholders who work within them an environment
to interact in real-time on an as-needed basis.
Exhibitors can always showcase their most up-to-
date information because of the user-friendly
platform, where communication is easily facilitated
across language barriers due to immediate-response
technology tools.
GoMobileMichigan.org/ConnectedTechCampus
Exhibitors & Visitors will include but are not
limited to:
• manufacturers; all industries
• hardware / software vendors
• robotics firms
• universities & other research facilities
• unions
10
11. Connected Health
Industry Area
A generally-accepted definition of Connected Health
is: a model for healthcare delivery that uses
technology to provide healthcare remotely that aims
to maximize healthcare resources and provide
increased, flexible opportunities for consumers to
engage with clinicians and better self-manage their
care. It uses technology to deliver patient care
outside the hospital or doctors office. It encompasses
telehealth, remote care, disease/lifestyle
management, and often leverages existing tech such
as connected devices using cellular networks and
consumer devices.
The Connected Health Environment seeks to offer all
of these sectors, vendors, researchers, and other
stakeholders who work within them an environment
to interact in real-time on an as-needed basis.
Exhibitors can always showcase their most up-to-
date information because of the user-friendly
platform, where communication is easily facilitated
across language barriers due to immediate-response
technology tools.
GoMobileMichigan.org/ConnectedTechCampus
Exhibitors & Visitors will include but are not
limited to:
• All sectors of the healthcare industry
• Hardware / software vendors
• Human services organizations
• Local / state government
• Universities & other research facilities
• Insurance industry
11
12. Sponsorship
MTAM is offering a variety of Campus-
wide and Industry Area-specific
sponsorship packages designed to:
• Promote your firm
• Take advantage of the extended
duration and interactive nature of
the environment
• Capitalize on the global appeal of
connected technologies to the
industries interested in their use
GoMobileMichigan.org/ConnectedTechCampus
Benefit Opportunities
Include But Not Limited To :
• Industry-area EXCLUSIVE naming
rights
• Campus-wide branding presence
• Multi-media branding exposure
• Branding on Campus registration
site
• Dedicated exhibit space within the
campus including all premium
features
• Attendee registrant reports with
contact info for follow-up
• Media Interviews
• Opportunity to host ‘events’ in the
virtual environment
12
13. Why MTAM is Providing the
Connected Technologies Campus
The Mobile Technology Association of
Michigan is a strong believer in the global
connected economy and the opportunities
that are enabled by the use of connected
technologies in every industry vertical.
We strive to provide an environment where
industry-focused global communities can
gather to exchange ever-changing up-to-
date information, real-time discussion and
other means of active exchange without
being hindered by language, geography or
time-zones. We are confident we can help
facilitate significant growth in the use of
these connected technologies and generate
positive economic impact across the globe,
thereby improving the lives of people
around the world.
GoMobileMichigan.org/ConnectedTechCampus 13
14. About MTAM
• The Mobile Technology Association of Michigan (MTAM) is a non-profit trade association for
Michigan’s mobile / wireless (connected) technologies industry, businesses that provide
these technologies, and the businesses – in all industries – that use these technologies
• Our Mission:
– Facilitating collaboration between varied sectors of the connected tech eco-system and other non-tech industries in
order to drive innovation and opportunities involving these technologies
– To increase the use of, and demand for, Michigan-based mobile/wireless (connected) technology products and
services in-state, nationally and globally
– To diversify Michigan’s economy thru the growth of connected technologies-enabled innovation in industries that
otherwise would remain stagnant
– To increase the productivity and profitability of every industry vertical in Michigan via the use of these technologies
– To create sustainable jobs and increased entrepreneurial opportunities in the state based on the use of these
technologies, thereby achieving substantial growth of Michigan’s economy
– To help the communities we serve via the use of these technologies
• We are the first state-based connected technologies trade association in the U.S.
• We facilitate Michigan-based growth of the international Mobile Monday organization thru
our Mobile Monday Michigan subsidiary with chapters in Ann Arbor, Detroit, Grand Rapids
and Lansing which to-date boast more than 3000+ members statewide.
GoMobileMichigan.org/ConnectedTechCampus 14
15. Contact Us
FOR:
SPONSORSHIP
LIVE-STREAM CONFERENCING
JOB FAIRS
OFFER / TAKE TRAINING PROGRAMS
ANY OTHER QUESTIONS
Contact
Linda Daichendt
MTAM Executive Director
Linda@GoMobileMichigan.org
FOR:
TRADE SHOW EXHIBITS
Contact
Sales Team
Info@GoMobileMichigan.org
GoMobileMichigan.org/ConnectedTechCampus 15