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200 9
    Hard times?
Threats?
Opportunities?
It only depends on...
...Vision

        “It's easy to see, hard
            to foresee”
                      Benjamin Franklin
...Insights
     “My wife says I   never
  listen to her. At least I think
     that's what she said”
                         Author Unknown
...Brand
                              “The greatness of art is
                             not to find what is common
                               but what is unique”
                                               Isaac Bashevis

Laurent Bouty - Happy 2009
...Offer
    “Everything should be made
      as simple as possible,
       but not   simpler”
                       Albert Einstein
...Service
                              “No physician is really
                             good before he has killed
                                one or two patients”
                                                Hindu proverb

Laurent Bouty - Happy 2009
...Care
      “Being brilliant is no
     great feat if you respect
               nothing”
                Johann Wolfgang von Goethe
...Governance
                             “If a CEO would manage
                             Finance as Marketing,
                                 he would be in jail”
                                               Laurent Bouty

Laurent Bouty - Happy 2009
...Execution
        “Success is doing
          ordinary things
      extraordinarily well”
                        Jim Rohn
...Return
                              “The goal of Advertising
                             is to sell more stuff to more
                             people for more money”
                                                   Sergio Zyman

Laurent Bouty - Happy 2009
...Focus
       “There is nothing so
        useless as doing
    efficiently that which should
      not be done at all”
                        Peter F. Drucker
It all depends on

               Marketing
Laurent Bouty
Help companies to create, execute and
 present customer centric propositions

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Happy 2009

  • 1. 200 9 Hard times?
  • 5. ...Vision “It's easy to see, hard to foresee” Benjamin Franklin
  • 6. ...Insights “My wife says I never listen to her. At least I think that's what she said” Author Unknown
  • 7. ...Brand “The greatness of art is not to find what is common but what is unique” Isaac Bashevis Laurent Bouty - Happy 2009
  • 8. ...Offer “Everything should be made as simple as possible, but not simpler” Albert Einstein
  • 9. ...Service “No physician is really good before he has killed one or two patients” Hindu proverb Laurent Bouty - Happy 2009
  • 10. ...Care “Being brilliant is no great feat if you respect nothing” Johann Wolfgang von Goethe
  • 11. ...Governance “If a CEO would manage Finance as Marketing, he would be in jail” Laurent Bouty Laurent Bouty - Happy 2009
  • 12. ...Execution “Success is doing ordinary things extraordinarily well” Jim Rohn
  • 13. ...Return “The goal of Advertising is to sell more stuff to more people for more money” Sergio Zyman Laurent Bouty - Happy 2009
  • 14. ...Focus “There is nothing so useless as doing efficiently that which should not be done at all” Peter F. Drucker
  • 15. It all depends on Marketing
  • 16. Laurent Bouty Help companies to create, execute and present customer centric propositions