FocusDirect: Word of Mouth provides social media and content delivery services to attract new customers and generate positive word-of-mouth for brands. Their services include social media monitoring, reputation management, and advertising. They measure brand awareness by tracking conversations, sentiment, followers, and reach. Contact them to discuss how they can help with social media campaigns and online marketing.

1. FocusDirect : Word of Mouth
Telephone: 070 606 94202
Email: contact@wordofmouth.com.ng

2. About FocusDirect : Word of Mouth
FocusDirect : Word Of Mouth provides a well integrated social media and content delivery services that
focuses on attracting new customers and generating explosive word-of-mouth for your brand. We
utilizes the most sophisticated social media monitoring tools in order to give you a detailed analysis of
online word of mouth. By researching and constructing relevant keyword groups and competitors we
also offer online sentiment analysis, letting you know whether your online mentions are positive or
negative, so you can take action accordingly.
Our Services
At FocusDirect : Word Of Mouth, we genuinely love working with social platforms and always stretch the
boundaries of what can be done within them concerning the objectives of brands we work with. We
offer the following services:
• Social Media Monitoring
• Online Reputation Management
• Social Media Strategy
• Social Media Advertising
• Social Media Management
• Facebook Application (Contest, Sweepstake, Coupons. fCommerce, Polls, and User Generated
Content platforms)
• Facebook Marketing
How we do it
• Strategy: Align your online marketing strategy to achieve business goals and objectives.
• Search Engine Optimization: Increase your visibility and referrals from the search
engines.
• Websites: Turn traffic into customers by building a clean, interactive, search and social
media friendly, lead generating website.
• Social Media: Attract and engage your customers and prospects inside of social
networks like Facebook, Twitter & LinkedIn and with tools like business blogging and
video marketing.
FocusDirect : Word of Mouth
Telephone: 070 606 94202
Email: contact@wordofmouth.com.ng

3. • Outreach & Online Advertising: Generate word-of-mouth and awareness by launching
targeted social media marketing and advertising campaigns.
What we Measure
We measure brand awareness by measuring:
• How much buzz was generated about your brand, across which channels?
• Number of “Actionable” social media conversations tracked across Twitter, Facebook,
video sites, blogs and comments.
• What is the overall sentiment of brand conversations?
• How many people “like” your company or your brand on Facebook?
• How many people follow your company or brand on Twitter?
• How many of those people retweet your conversations and what is their
reach/influence?
• Post campaigns, how many people are still talking about your brand?
To ensure you don’t miss a thing, we monitor billions of conversations in across the entire social
media universe from sources including:
• Micro-blogging sites such as Twitter, Tumblr, and identi.ca
• Blogs including Blogger, WordPress, Typepad and LiveJournal
• Video sites including YouTube, Vimeo, Metacafe, Bliptv
• Social networks such as Facebook, LinkedIn, MySpace
• Discussion forums and boards
• Images sites such as Flickr
• Corporate sites
• Whatever is online to track
FocusDirect : Word of Mouth
Telephone: 070 606 94202
Email: contact@wordofmouth.com.ng

4. Contact us
Contact us now to start a discussion on how we can add great value to your social media campaign and
online marketing efforts.
Call Kola Grey on 070 6069 4202 or email contact@wordofmouth.com.ng
FocusDirect : Word of Mouth
Telephone: 070 606 94202
Email: contact@wordofmouth.com.ng