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KMTURON Business Games

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KMTURON Business Games

  1. 1. Soluções em E-Learning Business Games: Cases Rafael Turon Diretor Executivo
  2. 2. Agenda – Visão Geral <ul><li>A Empresa </li></ul><ul><ul><li>Quem Somos </li></ul></ul><ul><ul><li>Treinamento Corporativo: soluções personalizadas </li></ul></ul><ul><li>Estudos de Casos: Business Games </li></ul><ul><ul><li>Natura: “Jogo Escolhas da Vida” </li></ul></ul><ul><ul><li>Nycomed: “Selling Excellence Game” </li></ul></ul>
  3. 3. <ul><li>Fundada por profissionais formados pela USP (em nível de bacharelado e mestrado) com competência no desenvolvimento de soluções personalizadas na área de gestão do conhecimento: </li></ul><ul><li>Treinamento Corporativo - metodologias e recursos de aprendizagem inovadores para aumentar o desempenho de seus colaboradores; </li></ul><ul><ul><li>Produtos: Sistemas de gestão de treinamento e monitoramento de performance </li></ul></ul><ul><ul><li>Soluções: CBT, E-learning, Business Games </li></ul></ul>A Empresa Alguns clientes atendidos
  4. 4. Soluções Personalizadas Áreas da Organização Comercial <ul><li>Business Games </li></ul><ul><li>E-Learning </li></ul><ul><li>Micro-learning </li></ul><ul><li>E-Learning </li></ul><ul><li>Comunidades Prática </li></ul><ul><li>E-Learning </li></ul>Técnica Admin.
  5. 5. Jogo Escolhas da Vida
  6. 6. <ul><li>Público-alvo </li></ul><ul><li>Equipe de vendas (promotoras e gerentes). </li></ul><ul><li>Objetivo </li></ul><ul><li>Capacitar as Promotoras de Vendas (chefes de equipes de vendas da Natura) a lidar com os indicadores usados pela Natura para avaliar o desempenho da promotora e sua equipe. A temática são os elementos naturais Terra, Água, Sol e Ar. </li></ul>Business Game: Natura
  7. 7. <ul><li>Funcionamento </li></ul><ul><li>O jogo foi concebido para ser aplicado em sala de aula dividindo os participantes em quatro equipes. Cada ação no jogo interfere no seu resultado tendo um peso sobre o resultado de um indicador. O papel do facilitador motivar os participantes no final do jogo passando as considerações finais e feedback. </li></ul>Business Game: Natura Facilitador Orienta e motiva Interagem com o sistema Equipe 1 Equipe 2 Equipe 3 Equipe 4
  8. 8. <ul><li>Principais Elementos </li></ul><ul><li>O facilitador tem acesso a um software desenvolvido para o gerenciamento das equipes participantes, principais parâmetros e relatórios para o feedback. </li></ul>Business Game: Natura
  9. 9. Selling Excellence Game
  10. 10. <ul><li>Público-alvo </li></ul><ul><li>Representantes de vendas (REPs) e gerentes (GDs e GRs). </li></ul><ul><li>Objetivo </li></ul><ul><li>Estimular os representantes de vendas a aprofundar seus conhecimentos sobre o novo programa de melhoria de performance da força de vendas Nycomed através de uma competição em equipe baseada em quizzes. A temática é uma competição náutica baseada no Volvo Ocean Race. </li></ul>Business Game: Nycomed
  11. 11. <ul><li>Funcionamento </li></ul><ul><li>O jogo foi concebido para ser aplicado pela Internet com os participantes divididos em equipes representadas através de barcos. </li></ul><ul><li>A premiação final é resultado da soma da pontuação individual de cada membro da equipe em diversos quizzes. </li></ul>Business Game: Nycomed GD GR GNV Orientam e acompanham 1 2 3 4 5 6 Teste Teste Teste Teste Teste Teste Conceitual Conceitual Conceitual Operacional Operacional Operacional Respondem aos Testes Equipe 1 Equipe 2 Equipe 3 Equipe 4 Equipe 5
  12. 12. <ul><li>Principais Elementos </li></ul><ul><li>O representante de vendas (REP) é avaliado em cada etapa em questionários (quizzes) que conforme o resultado impacta na pontuação de sua equipe. Este mecanismo adiciona um elemento de estímulo externo dos demais membros da equipe. </li></ul>Business Game: Nycomed
  13. 13. Rafael Turon Diretor Executivo [email_address] +55 (11) 2099-1036

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