“Freemium” done right can feed your funnel with qualified prospects.
Done wrong and it can cost you a fortune and become a monster. “Customers” that never pay are a massive drain on your business. They use server time, database space, and pound your customer success team - which means your paying customers are suffering at their hand.
This presentation will help you:
Determine which non-paying customers are likely to pay, and how to get them to take out their wallets so you can increase your total revenue
Determine which customers are most likely to pay MORE so you can expand your margins
Plan for converting FREE customers to paying customers, so you can decrease your costs (and expand your margins)