3. chemical engineering /
mckinsey / mba / sanoma
finance & strategy / product
development / venture capital
family-man / music-maker /
vintage-lover / internet-geek
5. * excluding non-recurring items
Market leader in chosen businesses
and markets
One of the leading media and
learning companies in Europe
#1 media company in
the Netherlands and Finland
Among top 2 educational players
in all its 5 markets of operation
Head office in Helsinki, Finland
Focus on consumer media
and learning
Strategy set
From holding to Group structure
2013 financials
Net sales EUR 2,219 million
EBIT* EUR 155 million
Personnel 9,597 (FTE)
February 2014 Corporate Presentation2
Finland
The Netherlands
Belgium
Hungary
Magazine publishing
Online operations
Television
Learning
Newspaper publishing
Radio
Croatia
Ukraine
Lithuania
Latvia
Estonia
Russia
Sweden
Poland
* EBIT excludingnon-recurring items.
Sanoma is:
•#1 media company in The
Netherlands and Finland
•Top 3 educational publisher in 5
markets
•Based in Helsinki, Finland; listed on
NASDAQ OMX
!
2013 key figures:
•Net sales €2.2 billion
•EBIT* €155 million
•Personnel 9,597 (FTE)
One of the leading media and learning companies in Europe
6. Get the WorldWe help people to access, understand
and enjoy the world
COMMUNITIES
CONTENT
BRANDS
REACH
MARKETING
INSIGHTS
PERSONAL
INTERACTIVE
LEARNING
7. Growth horizons
defend and extend
core businesses
(TV, newspapers,
magazines, online media,
educational books)
PROFIT
build emerging
businesses
(international online &
mobile, multi-channel
marketing solutions,
learning solutions)
REVENUE
create viable
options for the
future
(Innovation Lab,
SanomaVentures)
INNOVATION
22. •SanomaVentures: venturing arm of Sanoma
Corporation; started in 2012; offices in
Amsterdam & Helsinki
•strategy: strategic, long-term, investor in
digital startups; focused on innovation & growth
•stage: post-launch, early-stage, €100k-€1m
investments
•scope: consumer media, e-commerce,
education