3. Company Snapshot
5 Years completely focused on Social Media
Technology & Success
HQ'd in NYC with Offices in LA, San Fran, Austin,
London & Mumbai
100 employees
Over 400 National & Global Customers
Visionary Quadrant by Gartner
Forrester “KickApps has, without a doubt, the most
complete and mature set of self-service tools for
launching and extending community functionality.”
13. Offense vs. Defense
Defense Offense
Listening and reacting to the good, the Proactively sharing constructive
bad, and the ugly conversation & positive buzz around the
web
17. Year 1: Doubled Registered Users from 6 Million to 12 Million +
300% increase in traffic + 4X traffic onsite coming from social web
18. Generated 13 Million views, 1.5 Million uniques, 113k UGC
questions, 31k UGC Recommends, and 10k newsletter signups
19. Customer Community for Wacom
11/4/10 SA University request for blog and forums. Direct pass mid-tier to Aaron
We are looking for a solution to manage a blog & q/a forums for our parent portal.
Wacom: Over 12,000 Customer Registrations and 150% increase in sales during Year 1
of Customer Community
20. Connecting Apparel and Accessory Fans
GoreTex: Seriously helpful conversation happening on this site. The experience
allows for other customers to become an extension of the customer service that a
brand or store is traditionally limited to providing by the size of it's workforce.
21. Customer Community For Retail Fashion
Lane Bryant: Initial success of generating more than 31,000 new registrations in first
18 months has inspired free publicity via articles about the application in Glamour
Magazine, Marie Claire, Essence, and Plus
22. Simon & Schuster: Connecting Brand Superfans
Over 5,000 Members in first 6 months
23. Simon & Schuster: Readers to Authors
More Than 50 participating authors at launch
24. Simon & Schuster: On Facebook
Conversation also lives directly within Facebook and conversations can be had in real-
time between Facebook, onsite, and even partner sites or within ad units.
26. Smart Apps & Personalization
•KickApps makes your apps more relevant by letting you identify users by their
prior history on the site and serve up content that reflects that history.
•This can be anything from the type of content they see to the products they are
offered in an e-commerce app
•Personalized apps make ideal sponsorship vehicles
27. Single/Social Sign On
•KickApps platform allows you to sign into any CMS with a Single Sign On: an
email address or a social ID (Facebook, Twitter, Google, et al)
•This is a boon for brands with multiple sub-brands: one sign-in registers a user
for all of your sites, which allows for better tracking and a smoother user
experience
28. Reporting
•KickApps provides (customizable) reporting tools that let you see everything
from the most commented upon video to the user with the most activity that
week
•KickApps easily integrates with Google Analytics, Omniture, and Radian6
29. High-Quality, High-Speed Professional Services
•KickApps maintains a full production team to help you build and manage your
sites
•We provide everything from design to maintenance to project management
•KickApps upgrades and maintains our sites and software on a regular basis to
make sure we have the most up-to-date offerings
30. KickApps Has The Scale To Handle Mega Projects
• Our Application Servers average 39 million dynamic hits from logs per day
• KickApps currently delivers 3 million media hits (images, video and audio) per
day across our publisher networks
• Akamai Edge Network: utilized for the upload and delivery of rich media
experiences globally.
31. The KickApps Advantage
•Integrated: all your social touchpoints are in harmony
•You own 100% of the data
•The most applications, the most design flexibility
•Experts in the space
