1. Leveraging Social Media: Becoming a Networked Nonprofit Final Workshop: Sharing Learning This project is being generously supported by the David and Lucile Packard Foundation
2. Social Media Lab: Becoming A Networked Nonprofit Goals: -Design a social media experiment linked to communications/program goals -Measure, reflect, and gain insights on social media best practices -Share insights with peers # cfclab
5. Approach Social Media as if you were Thomas Edison inventing the storage battery “ Results! I have gotten a lot of results. I know what doesn’t work and won’t have to be tried again. “
9. Carrie Lewis, HSUS “ Since this was our first run at a photo petition, it was difficult to get across exactly what we wanted people to do without writing a book. So every person who needed help was answered personally. This gave us a good idea of how to more clearly explain ourselves next time. “
21. Ignite Style Presentations Presenter 1: Braden Lay-Michaels and Eva Brune, LAUP Presenter 2: Deb Kong and Ashlee Tran, PreSchool CA Presenter 3: Lena Hoffman, Fowler Hoffman Presenter 4: Brian Kennedy, ChildrenNow Presenter 5: 5 minute presentation, followed by Q/A What resonated? What ideas will you incorporate into your work? What questions?
22. Speed Geek Presentations Table 1: Lori Thompson and Kathleen Manis, Advancement Project Table 2: Maria and Maria, Yolo County Children’s Alliance Table 3: Carmen Reynaga, United Ways of California Presenter shares case study – 5 minutes, 5 minutes of Q/A Bell Rings Everyone else at table moves to next table, presenter stays
23. Reflection What are your top 1-3 takeaways What questions remain? What will be your next social media experiment?
http://www.flickr.com/photos/wwworks/3058182308/ Quickly becoming known as “The Lab”, this space was envisioned by Garland Wright (the Guthrie’s artistic director) as a home for experimental work, a place to try out new ideas. Learning Objectives • To share insights learned from experiments • To identify the next social media project • To explore ideas of how participants support each other via social media
Since this was our first run at a photo petition, it was difficult to get across exactly what we wanted people to do without writing a book. So every person that wrote in and needed help was answered personally. This gave us a good idea of how to more clearly explain ourselves next time. http://beth.typepad.com/beths_blog/2007/11/the-flickr-hold.html
