Build a Business Intelligence Unit
•Download as PPTX, PDF•
1 like•177 views
How to run and build a business/data intelligence unit from startup to corporate.
Recommended
More Related Content
What's hot
What's hot (13)
Similar to Build a Business Intelligence Unit
Similar to Build a Business Intelligence Unit (20)
Recently uploaded
Recently uploaded (20)
Build a Business Intelligence Unit
- 3. • Actionable insight matters the most • Analytics Levels • The Impact Matrix • Establish an intelligence culture • Hiring • What stack to use when Whatyoucantakeawayfromthis
- 6. USAGE Building MVP Private Beta Launch Product/Market Fit Scale Whereareyou?
- 9. 1450 DAU +2% WoW 4080 DAU in 12M(x2.8) DAU = Daily Active Users 18k DAU in 12M(x12.6) +5% WoW
- 10. $234 LTV LTV = LifeTimeValue +5% WoW $35 CAC CAC = Customer Accquisition Cost -/+ 0% WoW
- 11. KPIs=KeyPerformanceIndicator Never bring an opinion to a data fight. Because the highest-paid person’s opinion (HiPPO) always wins… unless you have data. “
- 13. AnalyticsLevel1 DATA DESCRIPTIVE 🤔 INSIGHT/ DECISION ACTION WHAT HAPPENED? Analytics Human Input
- 15. AnalyticsLevel3 DATA PREDICTIVE 🤔 INSIGHT/ DECISION ACTION WHAT WILL HAPPEN? Analytics Human Input
- 18. DATA PRESCRIPTIVE ACTION DATA DIAGNOSTIC 🤔 INSIGHT/ DECISION ACTION DATA DESCRIPTIVE 🤔 INSIGHT/ DECISION ACTION DATA PREDICTIVE 🤔 INSIGHT/ DECISION ACTION DATA PRESCRIPTIVE INSIGHT/ DECISION ACTION
- 20. Tactical Real Time Weekly Monthly Quaterly 6-Monthly ImpactMatrixStrategic 64 4 10 24
- 25. Acultureofintelligence Write reports on your primary metrics on weekly basis for advisors and investors so they can help you
- 28. USAGE Building MVP Private Beta Launch Product/Market Fit Scale AnalyticsStack
- 29. • Use the KPI Matrix to decide what to report/automate • Focus on a minimal set of KPIs • Gradually build out transperant data driven culture. • Hire if you get an competitive advantage • Start small Whatdidwelearn
- 31. ʕ •ᴥ•ʔ - k, thx, bye @kai_richard kai.koenig@bitspark.de https://www.linkedin.com/in/kairichard/ Kai Richard König P A R T N E R @ B I T S P A R K
Editor's Notes
- Do you have a BI unit? Who is resonsible for numbers?
- How to lay the ground work and neccessary mindest for a good intelligence operation And what it could look like regardless if you ever need one or not.
- Show me where you are at
- Basically Decision Makeing
- How much is 5% WoW per year mean – 12.6x 18k Humans are verybad at guesstimating exceptional growth
- Now tell me everything that is wrong with this CAC should be zero because first it‘s like cheating growth when buying customers and it‘s eating away your margin so keep that as low as possible LTV, when should look at it? Only together with churn, when is that relevant only when you crossed 100% possible churn What should you look at instead – Revenue – post factum let‘s call them lagging – what can we find something that is leading or indicating reveneue. Dan on
- How many of do you want to have? Leading vs. Lagging Do a flip chart and let‘s collect them all – devided by leading and lagging Remember those can‘t be activities they should inspire the right action
- How many of do you want to have? Leading vs. Lagging Do a flip chart and let‘s collect them all – devided by leading and lagging Remember those can‘t be activities they should inspire the right action
- Reporducability IMO is important and that is ultimatly a tool question
- Reporducability IMO is important and that is ultimatly a tool question
- Reporducability IMO is important and that is ultimatly a tool question
- I stole this from
- Reporducability IMO is important and that is ultimatly a tool question
- Reporducability IMO is important and that is ultimatly a tool question
- Only in the case you actual product has something to with this, those two will not give you an unfair advantage over you competitors
- Only in the case you actual product has something to with this, those two will not give you an unfair advantage over you competitors A data team providing the needed capabilities for the company to build upon
- A/B – Testing encourages inside of the box thinking that is also not how you started Some tool to get you off the ground are tablou and depending on your platform BigQuery or Redshift But I promise for your needs a Postgres instance will be good for a long time.
- How to lay the ground work and neccessary mindest for a good intelligence operation And what it could look like regardless if you ever need one or not.
- How to lay the ground work and neccessary mindest for a good intelligence operation And what it could look like regardless if you ever need one or not.
- A/B – Testing encourages inside of the box thinking that is also not how you started