2. NFC Business Cards+ by MOO
2
Agile innovation in practice: Learning to be lean
3. NFC Business Cards+ by MOO
3
Agile innovation in practice: Learning to be lean
Always Be Shipping
4. NFC Business Cards+ by MOO
4
Agile innovation in practice: Learning to be lean
Always Be Shipping
The Story of NFC Business Cards+
Why innovation teams need to ship products
5. Story in 3 parts
5
2012-2014
How you DON’T
ship innovation
2015
How you DO ship
innovation
2016
Continuous
innovation
13. About me
13
20+ years in digital
product design
• Global brands
• Marketing agencies
• Startups
Roles throughout concept-
design-build-ship cycle
• User experience designer
• Creative director
• Product owner
@kaigani
59. The Lean Model
59
Build Find a
landing page
Collect sign-ups
Gauge demand
Write a
ticket
Who owns?
PHP?
Discuss
w/ CRM
Discuss
w/
Creative
Branding?
Build
& Release
Which
release?
BI
export of
data
Do we merge?