1. Advanced ReDesign
NewspaperFlint Hills Publication Workshop 2013
Instructor- Jackie Scott
For each section, look through the entire newspaper/ newsmagazine and answer the questions as thoroughly as pos-
sible. When you present out you will be expected to show specific examples from your publication that explain your
thoughts. Keep in mind that when critiquing no answers are wrong, however, some are more thorough and educated
than others. Simply saying “we don’t like the way the cover looks” is not a thorough or educated answer. You MUST
explain why you have that opinion and what you would change about the design to improve your opinion.
Newspaper Critique
Cover
1.Does the cover make you want to read the paper? Why
or why not? What could be done differently?
2.Are basic rules of design followed (dominance, align-
ment, eye lines, white space, contrast, etc.) and is the
overall cover design successful?
Content
1.Is the content presented in multiple formats to help
attract reader interest?
2.Do the layouts enhance the content and make it easier
to find or do they detract from the content? How could
this be corrected or, if is successful, what design tech-
niques are used that you would like to incorporate in
your own publications?
3.Are there numerous examples of content packaging,
info graphics, short stories and other non-traditional
forms of content being utilized in the publication? If so,
are they successful? Why or why not? If not, how could
more be incorporated?
Design
3.Are basic rules of design followed (dominance, align-
ment, eye lines, white space, contrast, etc.) and is the
overall design of the publication successful? What spe-
cific design elements are strengths for this publication?
(Ex. The designs do an excellent job of conveying domi-
nance and creating eye lines on the page).
4.What, if any, pages/ sections in this publication really
stand out to you as being well designed? Why?
Branding/ Consistency in Design
1.As you turn through the pages of the publication, is
it evident that all pages are a part of the same publica-
tion (in other words is there a consistent design theme)?
What are the design themes you notice in the publica-
tion? Are they successful? Why/ why not?

2. Advanced ReDesign
NewspaperFlint Hills Publication Workshop 2013
Instructor- Jackie Scott
2.Does the publication have a consistent logo, flag, folio
text, etc. that helps further the branding (design theme)
of the publication? What are they? Are they successful?
If yes, why? If not, what would make them more success-
ful?
Packaging
1.Does the publication package content successfully?
Why or why not? Please list examples.
2.What is the most successful packaging design in this
publication? How could you incorporate this technique
into your publication?
Use of Photos and Graphics
1.Do all photos and graphics in the publication further
the content and help tell the story? Why/ why not?
2.Are the photos and graphics used in the publication
interesting, well-designed and informative or are they
just thrown in to take up space? Why/ why not?
Typography
1.What fonts are used in the publication (you don’t have
to be specific- just serif, sans serif, decorative, etc. would
be fine)?
2.Do these fonts work well together or are they distract-
ing to the content?
3.Is the use of fonts consistent throughout the publica-
tion? If yes- how? If no- what could be done to correct the
problem?
Overall
1.What could be done to make the publication more
reader friendly?
2.If you had to name ONE thing that could be changed
to improve this publication what would it be and how
would you go about changing it as a part of your rede-
sign?