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Created and Presented by: Joyce Sullivan Chief Digital Strategist Financial Women’s Association FWA.org SOCIAL MEDIA MARKETING STRATEGY & EXECUTION SUMMER INTENSIVE  New York University School of Continuing and Professional Studies Division of Program in Business 11 West 42nd Street, Room 431E New York, NY  10036 Exclusive Presentation for: Wednesday, July 27, 2011 The Business of Business-Focused Social Media
What is LinkedIn? ,[object Object],[object Object],[object Object],[object Object]
Source: http://mashable.com/2011/07/09/linkedin-infographic/
Source: http://mashable.com/2011/07/09/linkedin-infographic/
What are the LinkedIn Basics? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is LinkedIn?
LinkedIn Home Page
View your LinkedIn public profile
Customize your LinkedIn public profile
Look for ‘Your Name’, on upper right of Home Page, click on drop down ‘Settings’
Create a 100% complete LinkedIn profile
Share your basic information
Tell your story through your job history
Discover People You May Know
Start sharing on LinkedIn
Stay connected with your inbox
Join professional and alumni groups
Start a conversation with LinkedIn Groups
How to find a new job using LinkedIn?
LinkedIn Jobs
Questions ?
Thank you! Connect with me on LinkedIn! ,[object Object],[object Object],[object Object],[object Object],[object Object]
Created and Presented by: Joyce Sullivan Chief Digital Strategist Financial Women’s Association FWA.org SOCIAL MEDIA MARKETING STRATEGY & EXECUTION SUMMER INTENSIVE  New York University School of Continuing and Professional Studies Division of Program in Business 11 West 42nd Street, Room 431E New York, NY  10036 Exclusive Presentation for: Wednesday, July 27, 2011 The Business of Business-Focused Social Media

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