Jonah Engler talks about what it takes to be a fashion entrepreneur in NYC this year. Click on this presentation to learn more.

1. What It’s Like to Be a Fashion Entrepreneur
Entering the fashion industry as an entrepreneur can be a very rewarding career path. You will
get to travel, work with some of the top names in the fashion industry and let your creativity
shine through your designs. Although it can be a highly rewarding career path for some, it is a
difficult industry to succeed in. There are many challenges that you will face as an entrepreneur
in this industry which we will discuss below.
Being Unique
Being unique is a difficult thing for many people in the fashion industry to pull off. It is one
thing to draw inspirations from other successful entrepreneurs in fashion, but you have to be
careful that you don’t mimic their ideas too closely. Faison is all about visuals and it will be easy
for a trained eye to spot any attempts to copy others. Whatever your idea is, make sure it is
unique and it is something that will stand out. Everyone is trying to compete with each other for

2. the attention of those that are at the top of the industry. Presenting a great and original idea is the
best way to do that.
Crunching the Numbers
So you have a great and original vision that you want to implement? Now you have to create a
business plan and carry it out in order to reach your final goal. Do your research and run the
numbers to find out what you will need to do in order to develop a successful business. Look into
the cost of materials, packaging costs, distribution costs, your margins, shipping and tax
expenses and everything else that you will need to finance in order to carry out your plan
successfully.
Creating a Business Plan
Now that you know your numbers and the challenges that you will have to face on your way to
becoming a successful entrepreneur, it is time to create a business plan. You can use your
business plan to help keep your progress on the right track or even to help you secure any
funding that you will need. When you are creating a business plan, identify your target audience
and come up with a plan on how to market to them. You should also come up with a plan on how
you will be able to develop and grow your business over time. A good business plan should
cover everything that there could possibly be regarding your business idea.
As an entrepreneur in the fashion industry, you will be forced to face a variety of challenges.
Staying true to yourself and coming up with the right plan will make it possible to succeed in this
difficult industry.

3. Jonah Engler is an entrepreneur who hails from New York City.