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‘ Digital’ is Irrelevant ICA May 19, 2011
Overview ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],How the industry is changing
[object Object],[object Object],[object Object],Some lessons learned
Digital is not a medium
[object Object],[object Object],Don’t get left behind
Program or be programmed.
Practicing What We Preach
[object Object],Finding your digital talent
Informational  interviews.
Make your culture known.
Hire for culture. Train your superstars.
Use experts  to execute ideas.
Hanging on to your talent “ We can offer them opportunity to build things – products, platforms, services – with us, or watch them take their newly learned skills and passion somewhere else” - Edward Boches,    Board of Directors BDW,    CIO Mullen
The work.
Empower your people.
Summary ,[object Object],[object Object],[object Object]

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How to hire and retain digital talent?