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Conformity [Asch, 1951, 1955, 1956] ,[object Object],[object Object],[object Object]
Asch Results: The Pressure to Conform 6% With 6 persons who say “A” and 1 person who says “B” 33% With 3 persons who say “A” 13% With 2 persons who say “A” 3% With 1 person who says “A” 1% Subject is alone Error rate Condition
Decision Making Dr. Joe O’Mahoney 2007 07906133649
Learning objectives ,[object Object],[object Object],[object Object],[object Object],07906133649
‘ Rational’ Decision Making ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],07906133649
Rational Decisions? ,[object Object],[object Object],[object Object],[object Object],[object Object],07906133649
Logical Constraints ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],07906133649
Psychological Constraints ,[object Object],[object Object],[object Object],[object Object],07906133649
Social Constraints ,[object Object],[object Object],[object Object],07906133649
Group Think (Janis, 1972) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],07906133649
Group Decision Making ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],07906133649

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Decision Making Lecture

  • 1.
  • 2. Asch Results: The Pressure to Conform 6% With 6 persons who say “A” and 1 person who says “B” 33% With 3 persons who say “A” 13% With 2 persons who say “A” 3% With 1 person who says “A” 1% Subject is alone Error rate Condition
  • 3. Decision Making Dr. Joe O’Mahoney 2007 07906133649
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