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SharePoint Search for Dummies

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SharePoint Search doesn't have to be difficult. It is worth your investment. Out of the box search is insufficient and requires tuning. With a proper Enterprise Search Strategy you can outline your strategy around context, UX, metadata, and longer term management and maintenance. This was delivered at SharePoint Congres in Amsterdam.

Veröffentlicht in: Technologie
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SharePoint Search for Dummies

  1. 1. SharePoint Search for Dummies Real World Value through SharePoint “Enterprise Search” Case Studies Joel Oleson Director Enterprise Search Strategy BA Insight @joeloleson
  2. 2. Microsoft’s go-to ISV for Enterprise Search Focused on Search and SharePoint since 2004 Search Industry Leader About Joel Oleson • Director of Search Strategy, BA Insight • First SharePoint admin • Top social media influencer Who Am I? Passionate About • Search • SharePoint • Search-based applications • Community • Travel Connect @joeloleson CollabShow.com TravelingEpic.com
  3. 3. Agenda     3
  4. 4. 4
  5. 5. Search User Tips  – – –  –  – – 
  6. 6. Search Tips Cont.  – – – – –  – – 
  7. 7. Building the Case for SharePoint Enterprise Search 8
  8. 8. 9
  9. 9. Killer Apps are Search Apps Enterprise search projects often fail because they do not meet users’ expectations and do not deliver a remarkable user experience.
  10. 10. 11
  11. 11. 12 71% percent of Company executives say Search is VITAL or Essential to their day to day business… Why do only 18% have cross repository search capabilities? - AIIM 2014 Findability Survey
  12. 12. What do you think you are searching here? The entire World Wide Web?
  13. 13. Case Study: ADP    – –  14
  14. 14. What is an Authoritative Source? They have learned to only index authoritative sources
  15. 15. Context Matters for Great Search Experiences Marketing Sales Consulting Procurement Production Research IT Support HR / Legal Users need to find different information depending on their role , location, responsibility and task at hand Enterprise content
  16. 16. Case Study: Accenture      17
  17. 17. Refinement promotes Precision
  18. 18. 19 If the product can’t be found, does the product exist? If the feature can’t be found, does the feature exist? 34 percent of the sites don’t return useful results when users search for a model number or misspell just a single character in the product title.” - 2014 study by Baynard Institute
  19. 19. The New Role of Taxonomy at P&G “Dawn” Product Time of Day Person Query Disambiguation
  20. 20. Case Study: P&G    –  – – 21
  21. 21. 22 Is Metadata more powerful than content? Stewart Baker, former general counsel of the NSA, said last year: "Metadata absolutely tells you everything about somebody's life. If you have enough metadata, you don't really need content."
  22. 22. Searches Need to be Precise for Best Results Give me a search box and I will formulate my own query to find it “sales forecast” OR (“sales“ NEAR “forecast”) AND (author:”William Zuckermann") AND (format:”XLS”) OR (format:”XLSX”) Users with a combination of high technical / high domain expertise will achieve the best search results. search
  23. 23. The New Role of Taxonomy – Noise Reduction Eliminate Noise from Queries
  24. 24. Case Study: Ace Hardware   – – 25
  25. 25. Ace Hardware –– Before…After
  26. 26. Demo: Marshfield Clinic   27
  27. 27. Key Takeaways      28
  28. 28. Questions! Joel.Oleson@bainsight.com
  29. 29. Questions! Joel.Oleson@bainsight.com

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