1. Leap Year Marketing
Let This Be YOUR Year!
About Us
Joanne Randall, Leap Year Marketing and Host of NH Women In Business
• Panel member at Women Inspiring Women Panel Discussion, “Tips for Success”,
featuring women in the media, March 2010
• Interviewed for Applaud Women Online Magazine, Inspirational Women in Media,
Spring 2010
• Speaker, Market Place Connection November 2010
• Judge and Panel Discussion member July 2010, Young Entrepreneurist
Competition, Business and Professional Women of NH Annual Meeting, Judge
July 2011
• Panel Member, NH Division of Economic Development, “The State of Women’s
Entrepreneurship”, March 2011
• Guest Speaker Greater Pittsfield Chamber of Commerce Annual Chamber Dinner,
April 2011
• Speaker, BizConNH Conference, October, 2011
• Numerous radio interviews, including WSMN and WASR
• Television interview with Paul Boynton, “Begin With Yes” for Manchester Public TV
• Speaker, Trinity Christian School, Leadership Course, November 2011
2. Services of Leap Year Marketing
Website Development
Social Media set up, design, training, and maintenance
Mobile Websites
QR Codes and Snap Tags
Business Coaching and Planning
Goal Setting
Printed and Electronic Business Forms
Copy writing for print advertising
Ad agency for radio One-to-one Training or
Script writing Group Workshops and
Outside Sales Seminars for:
Newsletter and Blog content, editing, and management Sales
Email Marketing with Constant Contact Personal Space Organization
Marketing materials Office Organization
Webinars Team work
Search Engine Optimization (SEO) Networking
Live radio interview on NH Women In Business Radio Client retention
Mobile/Smart phones
3. Client List – Current and Past
• Grace Limousine • AMITY Publications
• Cooper Hill Pizzeria • Jacob’s Salon
• Tutor Doctor • CPU Dude Technology Services
• Chick Photography • Meyers Financial
• Lifetime Tax and Accounting • Portraits for a Purpose
• Tranquility Wellness • Spare Change Project
• Landry & Associates • Echolocation
• Sergeant’s Barbershop • KR Kitchens and Bath
• Chichester Massage • Market America Manchester
• MKT Investments • Saving Faces
• D’Tangles Salon and Day Spa • Chapman Laser
• Garrett’s World • Breakwater Asset Management
• Kaleidoscope East Hypnosis • Anytime Fitness
Center • Marble Perfect and Millicare
4. Social Media Sites from Leap Year
Marketing
Cooper Hill Pizzeria, Client since July 2011
Since July of 2011,
Cooper Hill has
increased its followers
by 127 people, an
increase of more than
34%. We have helped
him promote his Grand
Opening, and
Economic
Development Business
After Hours, sporting
events, and menu
specials.
6. Social Media Sites from Leap Year
Marketing
D’Tangles Salon, Client since November
2011
D’Tangles Salon and Day
Spa needed a Face Book
page to attract new
clients. Leap Year
Marketing compiled over
100 photos and edited
them into categories in
their photo section. Leap
Year Marketing trained
staff how and what to
post, as well as how to
upload posts from a
mobile phone with photos
by utilizing mobile
applications within
8. Social Media Sites from Leap Year
Marketing
Tutor Doctor NH, Client since June 2011
Tutor Doctor grows by
integrating
Facebook, Blogging,
Newsletters, Linked
In, and Twitter. Leap
Year Marketing is
currently assisting in
these integrations as
well as post editing
and content
management to assist
Tutor Doctor in
doubling its contact
list in 2012.
9. The most recent
posts to
Facebook
include items
such as
upcoming
events, links to
articles,
suggested
resources,
coupons, Tutor
Doctor
Newsletters and
Blogs, and
photos of
community
service events
Tutor Doctor has
10. Social Media Sites from Leap Year
Marketing
NH Women In Business Radio November 2009 to present
11. What’s the Big Deal about Social
Media?
86% of consumers do not trust traditional ads
78% of consumers trust peer recommendations
Your potential members are using Face
Book, Twitter, Four Square, You Tube, My
Space, Flickr, Skype, and Linked In
96% of Generation Y (born in 1980’s and 90’s)
is a member of a SOCIAL NETWORK
Generation Y already outnumbers the Baby
Boomers
12. What’s the Big Deal about Social
Media?
Over 50% of the world’s population is under
30 years old
Social Media is the number one activity on
the internet (what was it before?)
If Face Book were a country, it would be the
third largest in the world
80% of companies use Social Media for
recruitment
The services offered by leap Year Marketing are 100% customer driven. No client is like another and each needs specific tools to accomplish goals. Leap Year Marketing has an extensive list of associated businesses that work with us on projects that may be outside our scope of expertise. These businesses are sub-contracted by Leap Year Marketing. This ensures clients that they are receiving the best possible service and product available. We expand our list of services to meet the needs of our clients as they grow. Our associates include professional Business Coaches, SEO Specialists, Graphic Designers, Virtual Asssitants, Professional Printers, and Website Developers. In addition, Leap Year Marketing promotes its clients through extensive networking each week at various events including Network$, facilitated by leap Year Marketing in Epsom and in Barrington, NH.
NH Women In Business has been the only women’s business interview show on air in the State of New Hampshire for over two years. The Facebook page for NHWIB has grown organically, one person at a time. Listeners, guests, sponsors, and supporters have joined others in their support of the programming by helping to spread the word to their business contacts. NHWIB has interviewed over 150 guests on air and provides small businesses with a venue to share why they are unique. Facebook, Twitter, Blogger, and Linked In have been crucial elements to the growth of NHWIB and will continue to be the main communication tool used to promote the programming. In addition, the NH Women In Business Facebook page has over 830 fans, growing weekly, and over 100 followers on Twitter. Joanne Randall has over 350 connections on Linked In, most of which are with people and businesses related to the NH Women In Business Show. NH Women In Business has been on the air since November of 2009. Currently NHWIB is searching out new stations in Manchester, Concord, and the Lakes Region for expansion.