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How	
  to	
  convert	
  your	
  visitors	
  into	
  bookers?	
  
By	
  Nicolas	
  MARTINA	
  	
  
manager	
  of	
  the	
  support	
  department	
  	
  
	
  
	
  
Wednesday,	
  February	
  3,	
  2015,	
  2:00	
  PM	
  EST	
  
How	
  to	
  convert	
  your	
  visitors	
  into	
  
bookers?	
  
I.	
  CONTENT	
  
1.  Keep	
  it	
  simple	
  
2.  Make	
  it	
  visual	
  
3.  Tell	
  your	
  story	
  
4.  Be	
  social	
  
II.	
  IT	
  STUFF	
  
1.  Be	
  responsive	
  
2.  Size	
  maNers	
  
3.  The	
  big	
  data	
  
4.  BuNon,	
  buNon,	
  buNon	
  
5.  Be	
  generous	
  
	
  
I.	
  CONTENT	
  
Keep	
  it	
  simple	
  -­‐	
  Make	
  it	
  visual	
  	
  -­‐	
  Tell	
  your	
  story	
  -­‐	
  Be	
  social	
  
	
  
I.	
  CONTENT	
  
Keep	
  it	
  simple	
  -­‐	
  Make	
  it	
  visual	
  	
  -­‐	
  Tell	
  your	
  story	
  -­‐	
  Be	
  social	
  
	
  
I.	
  CONTENT	
  
Keep	
  it	
  simple	
  -­‐	
  Make	
  it	
  visual	
  	
  -­‐	
  Tell	
  your	
  story	
  -­‐	
  Be	
  social	
  
	
  
Source:	
  hNp://www.jeUullas.com/2015/02/17/this-­‐content-­‐markeXng-­‐Xp-­‐is-­‐worth-­‐gold-­‐you-­‐wont-­‐
believe-­‐what-­‐happened-­‐when-­‐i-­‐did-­‐this/	
  
I.	
  CONTENT	
  
Keep	
  it	
  simple	
  -­‐	
  Make	
  it	
  visual	
  	
  -­‐	
  Tell	
  your	
  story	
  -­‐	
  Be	
  social	
  
	
  
I.	
  CONTENT	
  
Keep	
  it	
  simple	
  -­‐	
  Make	
  it	
  visual	
  	
  -­‐	
  Tell	
  your	
  story	
  -­‐	
  Be	
  social	
  
	
  
II.	
  IT	
  Stuff	
  
Be	
  responsive	
  -­‐	
  Size	
  maNers	
  -­‐	
  The	
  big	
  data	
  -­‐	
  BuNon,	
  buNon,	
  buNon	
  -­‐	
  Be	
  generous	
  	
  
	
  
II.	
  IT	
  Stuff	
  
Be	
  responsive	
  -­‐	
  Size	
  maNers	
  -­‐	
  The	
  big	
  data	
  -­‐	
  BuNon,	
  buNon,	
  buNon	
  -­‐	
  Be	
  generous	
  	
  
	
  
II.	
  IT	
  Stuff	
  
Be	
  responsive	
  -­‐	
  Size	
  maNers	
  -­‐	
  The	
  big	
  data	
  -­‐	
  BuNon,	
  buNon,	
  buNon	
  -­‐	
  Be	
  generous	
  	
  
	
  
II.	
  IT	
  Stuff	
  
Be	
  responsive	
  -­‐	
  Size	
  maNers	
  -­‐	
  The	
  big	
  data	
  -­‐	
  BuNon,	
  buNon,	
  buNon	
  -­‐	
  Be	
  generous	
  	
  
	
  
II.	
  IT	
  Stuff	
  
Be	
  responsive	
  -­‐	
  Size	
  maNers	
  -­‐	
  The	
  big	
  data	
  -­‐	
  BuNon,	
  buNon,	
  buNon	
  -­‐	
  Be	
  generous	
  	
  
	
  

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Xotelia - How to convert your visitors into bookers

  • 1. How  to  convert  your  visitors  into  bookers?   By  Nicolas  MARTINA     manager  of  the  support  department         Wednesday,  February  3,  2015,  2:00  PM  EST  
  • 2. How  to  convert  your  visitors  into   bookers?   I.  CONTENT   1.  Keep  it  simple   2.  Make  it  visual   3.  Tell  your  story   4.  Be  social   II.  IT  STUFF   1.  Be  responsive   2.  Size  maNers   3.  The  big  data   4.  BuNon,  buNon,  buNon   5.  Be  generous    
  • 3. I.  CONTENT   Keep  it  simple  -­‐  Make  it  visual    -­‐  Tell  your  story  -­‐  Be  social    
  • 4. I.  CONTENT   Keep  it  simple  -­‐  Make  it  visual    -­‐  Tell  your  story  -­‐  Be  social    
  • 5. I.  CONTENT   Keep  it  simple  -­‐  Make  it  visual    -­‐  Tell  your  story  -­‐  Be  social    
  • 7. I.  CONTENT   Keep  it  simple  -­‐  Make  it  visual    -­‐  Tell  your  story  -­‐  Be  social    
  • 8. I.  CONTENT   Keep  it  simple  -­‐  Make  it  visual    -­‐  Tell  your  story  -­‐  Be  social    
  • 9. II.  IT  Stuff   Be  responsive  -­‐  Size  maNers  -­‐  The  big  data  -­‐  BuNon,  buNon,  buNon  -­‐  Be  generous      
  • 10. II.  IT  Stuff   Be  responsive  -­‐  Size  maNers  -­‐  The  big  data  -­‐  BuNon,  buNon,  buNon  -­‐  Be  generous      
  • 11. II.  IT  Stuff   Be  responsive  -­‐  Size  maNers  -­‐  The  big  data  -­‐  BuNon,  buNon,  buNon  -­‐  Be  generous      
  • 12. II.  IT  Stuff   Be  responsive  -­‐  Size  maNers  -­‐  The  big  data  -­‐  BuNon,  buNon,  buNon  -­‐  Be  generous      
  • 13. II.  IT  Stuff   Be  responsive  -­‐  Size  maNers  -­‐  The  big  data  -­‐  BuNon,  buNon,  buNon  -­‐  Be  generous