John Lovett

199 Followers

6 SlideShares 0 Clipboards 199 Followers 21 Folgens

6 SlideShares 0 Clipboards 199 Followers 21 Folgens

Hi I'm John Lovett, and digital analytics is my passion. I've spent the past decade helping businesses analyze and measure their digital marketing activities. I am a Senior Partner at Web Analytics Demystified, where I consult and offer strategic guidance for building innovative digital measurement programs. These programs typically incorporate web analytics strategies, organizational alignment, data governance, KPI workshops, and data presentation methods. In addition to working with enterprise organizations, I volunteer my time as President of the DAA to advocate and evangelize for digital analytics. My deep industry knowledge and forward thinking perspective help both businesses an...

john lovett social analytics social media measurement web analytics demystified jeremiah owyang altimeter group social media marketing social media outcomes social media metrics secrets socialanalytics web analytics association measure waa analytics web analytics business culture social measurement framework social marketing analytics

Creating a Culture of Analytics

Vor 12 Jahren • 3996 Aufrufe

Social marketing analytics

Vor 12 Jahren • 37 Aufrufe

The Web Analyst's Code of Ethics

Vor 11 Jahren • 732 Aufrufe

Social marketing analytics

Vor 11 Jahren • 1085 Aufrufe

10 Tips to Building a Social Measurement Framework

Vor 9 Jahren • 1818 Aufrufe

Social Marketing Analytics: A New Framework for Measuring Results in Social Media

Vor 12 Jahren • 7803 Aufrufe

BlogWell San Francisco Case Study: Adobe, presented by Maria Poveromo & Jennifer Kremer

SocialMedia.org • Vor 11 Jahren

The Top 10 Twitter Firings and Fallouts

Vault.com • Vor 11 Jahren

Twitter Analytics: Michele Hinojosa, Red Door Interactive

Red Door Interactive • Vor 11 Jahren

BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

SocialMedia.org • Vor 13 Jahren

Aktivität
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Creating a Culture of Analytics

Vor 12 Jahren • 3996 Aufrufe

Social marketing analytics

Vor 12 Jahren • 37 Aufrufe

The Web Analyst's Code of Ethics

Vor 11 Jahren • 732 Aufrufe

Social marketing analytics

Vor 11 Jahren • 1085 Aufrufe

10 Tips to Building a Social Measurement Framework

Vor 9 Jahren • 1818 Aufrufe

Social Marketing Analytics: A New Framework for Measuring Results in Social Media

Vor 12 Jahren • 7803 Aufrufe

BlogWell San Francisco Case Study: Adobe, presented by Maria Poveromo & Jennifer Kremer

SocialMedia.org • Vor 11 Jahren

The Top 10 Twitter Firings and Fallouts

Vault.com • Vor 11 Jahren

Twitter Analytics: Michele Hinojosa, Red Door Interactive

Red Door Interactive • Vor 11 Jahren

BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

SocialMedia.org • Vor 13 Jahren

Hi I'm John Lovett, and digital analytics is my passion. I've spent the past decade helping businesses analyze and measure their digital marketing activities. I am a Senior Partner at Web Analytics Demystified, where I consult and offer strategic guidance for building innovative digital measurement programs. These programs typically incorporate web analytics strategies, organizational alignment, data governance, KPI workshops, and data presentation methods. In addition to working with enterprise organizations, I volunteer my time as President of the DAA to advocate and evangelize for digital analytics. My deep industry knowledge and forward thinking perspective help both businesses an...

john lovett social analytics social media measurement web analytics demystified jeremiah owyang altimeter group social media marketing social media outcomes social media metrics secrets socialanalytics web analytics association measure waa analytics web analytics business culture social measurement framework social marketing analytics