1. Interactive Television Technologies With a Tablet Slant June 6, 2011

3. IMBD Style Information, Past Episodes, Similar Content

6. PC/Mac,

7. Tablet/Mobile2

9. Accessed with remote from set top box menu

11. Accessed from a gateway device within the home via WiFi

13. Available from Mobile Technology Providers

14. Android Marketplace

15. Apple App Store

17. After downloading, the application provides a wizard to pair the tablet to a television set-top box

18. Once paired, the app becomes “TV-Aware”4

21. Future Schedule, On Demand Links, Promotions

22. Advertising Tie-Ins

23. Programming

24. Promotions, DVD Sales

25. Product Placement Advertising, Commerce

26. IMDB Content

27. Search capability5

29. Mirrored Dedicated Advertising Locations

31. Music playback to TV … Whole House Audio

32. Video playback to TV … Whole House Video

33. Access to TV Content on Wireless Devices … Placeshifting6

35. Advertising Opportunities

36. Opt-Out Targeting

37. Opt-in Targeting

38. Cross Over to Television

39. Social Media

40. Research Capabilities

41. Opt-in Surveys

42. Real Time Return Path