E-commerce websites often have hundreds of product pages and SEO best practice is that all pages of a website should be optimized. Here are some important things to keep in mind when optimizing an e-commerce website .
2. E-commerce has been a rising industry since the importance
of the internet, and because of this, there are more and more
of them appearing every day. SEO is a complex process for any
website, but e-commerce SEO is more difficult when
compared to normal websites.
3. SEO Tips for E-commerce Websites
Minimal Load Time
Go Mobile
Optimize title and description tags
Optimize Product Images
Avoid Duplicate Content
4. Minimal Load Time
Keep page load time low so that users don’t bounce off the
site before it even loads. Make sure that you are removing
any unnecessary plug-in, decreasing HTTP requests, and
using external CSS files.
5. Go Mobile
More than 20 percent of online shopping sessions are now
happening on mobile devices. But most of the e-commerce sites
are not optimized for mobile devices. It will badly affect the
business. So you want to make sure you have a website
design that caters to this.
6. Optimize title and description tags
The title tags on a page are a crucial part of your SEO. When
crafting a title tag, create a tag that is a typical search term for
your product. When describing the products you offer, it is best
to not use any manufacturer descriptions. Write the description
that is different from the competitor’s description.
7. Optimize Product Images
Image search has become a very popular function that internet
users are increasingly using to find products online. Therefore,
ecommerce websites need to add related keywords into the ALT
tags of every image on their website.
8. Avoid Duplicate Content
Duplicate content is the enemy for search engines. However,
since many ecommerce stores have a large amount of
duplicate content as a result of product descriptions and lists,
ecommerce sites tend to get penalized by search engines.
9. For e-commerce website design and SEO please visit here :
Emonde Private Limited
www.emonde.co.uk