Gamification theories

•

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Jay Wu

Entertainment & Humor Design

ification?
hat is Gam
W
The use of game elements and game design
techniques in non-game contexts

echniques
e Design T
m

Ga
-

Define Business Objectives
Delineate target behaviors
Describe your players
Devise activity loops
Don't forget the fun
Deploy the appropriate tools

ramework
ification F
Gam
Yu-Kai Chou
http://yukaichou.com/

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