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Purity vs Pragmatism 1 Jeff Gothelf @jboogie jeff@neo.com
2
2 Lean UX!
4 Brian is right!
5 METHODOLOGIES ARE STARTING POINTS
6
7
8
8
9
10
11 “That’s not Agile!”
12 “We’re not being lean enough!”
13 “We’re not supposed to make deliverables!”
14 Not Agile at all So super Agile You are here! The Super Scale of Agility
14 Not Agile at all So super Agile You are here! The Super Scale of Agility X
15 THEY ARE FRAMEWORKS
16 OVERNIGHT CHANGE IS IMPOSSIBLE
17 CONTEXT
18
19
20
21
22 Fit the methodologies to your context
23 Be agile and lean (don’t just “do it”)
jeff@neo.com www.neo.com www.leanuxbook.com @jboogie THANK YOU!
Purity vs Pragamtism
Purity vs Pragamtism
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Purity vs Pragamtism

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We cling to new processes and methodologies as silver bullets for the problems that plague our organizations. You can see this in the agile, lean, lean ux and lean startup movements very clearly. Companies are seeking recipes to help them innovate and be more efficient. In reality, context is key to the success of any process you bring into practice.

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Purity vs Pragamtism

  1. 1. Purity vs Pragmatism 1 Jeff Gothelf @jboogie jeff@neo.com
  2. 2. 2
  3. 3. 2 Lean UX!
  4. 4. 4 Brian is right!
  5. 5. 5 METHODOLOGIES ARE STARTING POINTS
  6. 6. 6
  7. 7. 7
  8. 8. 8
  9. 9. 8
  10. 10. 9
  11. 11. 10
  12. 12. 11 “That’s not Agile!”
  13. 13. 12 “We’re not being lean enough!”
  14. 14. 13 “We’re not supposed to make deliverables!”
  15. 15. 14 Not Agile at all So super Agile You are here! The Super Scale of Agility
  16. 16. 14 Not Agile at all So super Agile You are here! The Super Scale of Agility X
  17. 17. 15 THEY ARE FRAMEWORKS
  18. 18. 16 OVERNIGHT CHANGE IS IMPOSSIBLE
  19. 19. 17 CONTEXT
  20. 20. 18
  21. 21. 19
  22. 22. 20
  23. 23. 21
  24. 24. 22 Fit the methodologies to your context
  25. 25. 23 Be agile and lean (don’t just “do it”)
  26. 26. jeff@neo.com www.neo.com www.leanuxbook.com @jboogie THANK YOU!

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