Mobile Games Worth Watching: State of the Mobile Broadcasting Market
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Delivered at Casual Connect USA 2016. What has kept mobile games lagging behind PC and console games in the live video market? Join Brooke Van Dusen, Director of Game Developer Success at Twitch, as he explores several mobile games that have successfully developed healthy broadcast audiences across different live video platforms, and what mobile developers can learn from these titles in order to build healthy streaming communities around their games.
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Mobile Games Worth Watching: State of the Mobile Broadcasting Market
- 1. Mobile Games Worth Watching Casual Connect USA, July 18th, 2016
- 2. Agenda • Existing mobile gaming livestream landscape • Why mobile games should care about Twitch • What should a mobile developer do? Twitch Interactive, Inc l Building Games for Broadcasting 2
- 4. Japan – Puzzle & Dragons Twitch Interactive, Inc l Mobile Games Worth Watching 4
- 5. Japan - GungHo Festival Tokyo, ~78,000 live attendees 5Twitch Interactive, Inc l Mobile Games Worth Watching
- 6. Japan – Monster Strike Grand Prix, ~$500,000 Prize Pool 6Twitch Interactive, Inc l Mobile Games Worth Watching
- 7. Japan – Influencers Rule 7Twitch Interactive, Inc l Mobile Games Worth Watching
- 8. Japan – Grand Blue Fantasy Scandal 8Twitch Interactive, Inc l Mobile Games Worth Watching
- 9. Korea – Summoners War 9Twitch Interactive, Inc l Mobile Games Worth Watching
- 10. Korea – Black Survival 10Twitch Interactive, Inc l Mobile Games Worth Watching
- 11. Korea – Stone Age 11Twitch Interactive, Inc l Mobile Games Worth Watching
- 12. Korea – Stone Age 12Twitch Interactive, Inc l Mobile Games Worth Watching
- 14. 65,000,000+ MOBILE INSTALLS WEB 56% MOBILE 35% CONSOLE 7% OTHER 2% TWITCH ON MOBILE
- 15. Mobile Content on Twitch 15Twitch Interactive, Inc l Mobile Games Worth Watching
- 16. Vainglory 16Twitch Interactive, Inc l Mobile Games Worth Watching
- 17. Clash Royale 17Twitch Interactive, Inc l Mobile Games Worth Watching
- 18. Pokémon Go 18Twitch Interactive, Inc l Mobile Games Worth Watching
- 19. Twitch Plays Pokémon Go 19Twitch Interactive, Inc l Mobile Games Worth Watching
- 20. Why Care?
- 21. We know Twitch Drives Installs… 21Twitch Interactive, Inc l Mobile Games Worth Watching
- 22. …but just as important: retention 22Twitch Interactive, Inc l Mobile Games Worth Watching
- 23. 23Twitch Interactive, Inc l Mobile Games Worth Watching …but just as important: retention
- 24. Takeaway: Watching Twitch increases average retention by 3% WoW
- 25. So, how do I “Twitch”?
- 26. 26 Counter-Strike: Global Offensive Twitch Interactive, Inc l Mobile Games Worth Watching
- 27. 27 Rocket League Twitch Interactive, Inc l Mobile Games Worth Watching
- 28. 28 Vainglory Twitch Interactive, Inc l Mobile Games Worth Watching
- 29. Secret Over 80% of a game’s engagement on Twitch comes from community driven content
- 30. 30 Build your community Twitch Interactive, Inc l Mobile Games Worth Watching
- 31. 31 Build your community Twitch Interactive, Inc l Mobile Games Worth Watching
- 32. 32 Build your community Twitch Interactive, Inc l Mobile Games Worth Watching
- 33. 33 Build your community Twitch Interactive, Inc l Mobile Games Worth Watching
- 34. 34 Broadcasters viewership as a result from in-game promo Twitch Interactive, Inc l Mobile Games Worth Watching
- 35. 35 Broadcast Hours Twitch Interactive, Inc l Mobile Games Worth Watching
- 36. 36Twitch Interactive, Inc l Mobile Games Worth Watching
- 37. 37 Work with smaller broadcasters! Twitch Interactive, Inc l Mobile Games Worth Watching
- 38. Build your community 38Twitch Interactive, Inc l Mobile Games Worth Watching
- 39. 39 Open development Twitch Interactive, Inc l Mobile Games Worth Watching
- 40. 40 Twitch Developer Success / Reach out! • If you are interested in making your mobile game more Stream Friendly – let us know! We can help you with feature feedback, integration support, and more! Twitch Interactive, Inc l Mobile Games Worth Watching
- 41. 41 Twitch Developer Success / Stay connected • Stay up to date with Twitch Developer Success news and feature releases Follow @twitchdev on twitter Registered for a developer account at dev.twitch.tv • Also if you want to learn more about specific game design techniques that can lead to more success on Twitch, come to my talk at 3:30pm on Wednesday at Amazon Developer Day Salon 7, Yerba Buena Ballroom Twitch Interactive, Inc l Mobile Games Worth Watching
- 42. • Mobile games livestreaming is growing like crazy on Twitch • Viewers of your game on Twitch retain better – 3% week over week on average • Support & participate in the growth of your community • Reach out to Twitch – we can help 42 Recap / Mobile Games Worth Watching Twitch Interactive, Inc l Mobile Games Worth Watching
Editor's Notes
- SevenKnights This particular game gives you a free lv 40 character if you stream or create content from it