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Jeremy Olson ◦ Tapity.com ◦ @jerols
The Elements of a
Killer App Idea
Hello.
I’m
@jerols
Ideas don’t matter
Ideas matter
A Tale of Two Apps
The Elements
You duh interface
money vacuum
1
You
What can
YOU
make better
than anyone?
Expertise
+
Resources
+
Connections
1
You
The Elements
You duh interface
money vacuum
2
duh
“A good app has a clear message
and purpose”
— @chartier
“Grades shows college
students what score they need
to aim for on their next exam.”
“A feature
that users
don't
understand is
a feature they
won't use.”
-Steven
Clearly
Valuable.
2
duh
The Elements
You duh
money vacuum
interface
3
interface
Think like a human
Think like a human
Don’t make me work
Do Usability Testing
Eye Candy Matters
Touch is Magic
Joy is in the details
3
interface
The Elements
You duh
vacuum
interface
money
4
money
“Two App Stores”
Marco.org
4
money
The Elements
You duh interface
money vacuum
5
vacuum
“Find a
vacuum”
Siri
More
Siri
Functions
SayHi
iTranslate
Voice
Meet your new best friend
Meet your new best friend
Also see: appannie.com
“Ultimately as a developer you
must aspire to be the best in your
category”
— @hamburger
Journalist, The Verge
5
vacuum
The Elements
You duh interface
money vacuum
“Smashing Jeremy Olson”
Jeremy Olson ◦ Tapity.com ◦ @jerols
The Elements of a
Killer App Idea

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The Elements of a Killer App Idea