Social Media in Business: primer in listening
•Download as KEY, PDF•
2 likes•257 views
Free presentation delivered to New Horizons Computer Learning Center in Knoxville, TN. Focus of this presentation is on tools for listening and entering into the social media sphere.
Recommended
More Related Content
More from Lirio
More from Lirio (8)
Recently uploaded
Recently uploaded (15)
Social Media in Business: primer in listening
- 1. Social Media in Business primer on listening
- 5. 3 steps. • listen • learn / plan • engage
- 9. got Google?
- 10. RSS email
- 11. alerts help you • reputation monitoring (corporate) • personal information • industry news • competitor monitoring
- 12. RSS Really Simple Syndication Seems So Complex
- 18. Google Reader
- 19. Twitter?
- 20. Strategy
- 21. Engage • learn about your customers • form market survey groups • become thought leader
- 22. Takeaway • Google account • Alerts • Reader • Twitter • Strategy?
- 23. questions? Jeremy Floyd @jfloyd www.jeremyfloyd.com
Editor's Notes
- takeaway tools to listen
- what a mess
- Migration from Web 1.0 to web 2.0/ conversations happen...hard to control, ability to learn Comcast Motrin
- who is talking? Customers? Colleagues? Competitors? Peers?
- identify objectives (do you want to engage your customers?) Focus groups, customer service