The document discusses the changing advertising landscape and opportunities for careers in advertising. Traditional advertising methods like print, radio, and TV are giving way to online and interactive advertising options as technology evolves. The emergence of social media, mobile devices, and user-generated content is driving new opportunities for advertisers to connect with consumers and track campaign analytics. Careers in advertising are fast-paced, challenging, and ever-changing as businesses adapt to interacting directly with customers online.

3. What is your view of Advertising?

4. Did your view include this?

8. Unique Traditional Advertising Examples

9. Unique Traditional Advertising Examples

10. Unique Traditional Advertising Examples

13. New Challenge for Advertisers – How to Connect with Consumers

17. Statistics Example from Online Marketing Campaign

18. Case Study: Spherion