TRSA’s Annual Sales & Marketing Conference presents thought-provoking sales and marketing speakers covering issues that impact the textile services operations industry. From social media and CRM trends to channel-specific topics (such as LinkedIn & Sales 2.0), The TRSA Sales & Marketing Conference attendees receive results-driven strategic advice & insight. This Sales & Marketing conference offers TRSA's best opportunity to network with the most successful entrepreneurs and operators serving every sector of the textile services marketplace. You don't want to miss this event! Details at: http://www.trsa.org/smsummit

1. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/
Keynote
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“The Evolution of the
Sales Professional”
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Jeff Zelaya
#1 Ranked LinkedIn Speaker & Top
Social Selling Expert
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Learn more at http://jeffzelaya.om

2. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
July 17-18, 2014
Sales & Marketing Summit Agenda &
Speaker Line Up
Baltimore Harbor Hotel, Baltimore, MD
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•Registra*on
Open
•Breakfast
•Workshop:
Increasing
Sales
through
Sharing
and
Serving
•Break
•Workshop:
Increasing
Sales
through
Sharing
and
Serving
Lunch
•Smart
Sales
Hiring
•The
Value
of
Measuring
Your
Customer
Rela*onships
Break
•Genera*ng
Payback
from
Internet
Marke*ng
•Emerging
Markets
•Networking
Event
(off-­‐site)
•Registra*on
Open
•Breakfast
•Leveraging
LinkedIn
to
Build
Your
Business
•SPEED
SESSIONS:
•Hygiene
•Floor
Mats
•Break
•Promo*onal
Apparel
•Enhanced
Visibility/Safety
Apparel
•Adjourn
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See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/
7:30 am – 5 pm
7:30 – 8:30 am
8:30 – 10 am
10 – 10:15 am
10:15 – 11:45 am
12 – 1 pm
1 – 2 pm
2 – 3 pm
3 – 3:15 pm
3:15 – 4:15 pm
4:15 – 5 pm
5:30-7 pm
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7:30 am – 12 pm
7:30 – 8:30 am
8:30 – 9:30 am
9:30 – 10 am
10:05 – 10:35 am
10:35 – 10:50 am
10:50 – 11:20 am
11:25 – 11:55 am
12 pm

3. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
If you’re attending the Textile Rental Service Association Sales & Marketing Summit come
ready to learn the latest strategies & techniques around personal branding, social media, social
selling and of course LinkedIn. Besides my LinkedIn presentation you’ll also hear from from
various digital marketing, branding and sales subject matter experts. They will be presenting
topics that are of great value to business men and women that are looking to increase their
company’s awareness, lead generation, revenue, customer satisfaction & of course….PROFIT!
(What professional in sales & marketing isn’t looking to do this?)
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Some of the most interesting topics and sessions that I will personally be checking out are the
ones on: generating & qualifying leads using internet tools & using the latest business
intelligence technology to gain a more intimate knowledge of a potential customers’ needs. This
event has some great speakers and you defintely don’t want to miss this if you’re a Textile Rental
Service Association member that’s involved in sales & marketing.
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Here is an excerpt of the speaker lineup for the Textile Rental Service Association Sales &
Marketing Summit 2014 (see full line up here)
Jeffrey Cufaude, Principal, Idea
Architects
“Increase Sales through Sharing and
Serving”
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Troy Harrison, President, SalesForce
Solutions
“Smart Sales Hiring”
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See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/

4. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
Aldy Keene, Loyalty Research Group
“Value of Measuring Customer
Relationships”
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Andrew Steiner AmeriPride Services
“Value of Measuring Customer
Relationships”
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Justin Goodman
Digital Analytics Strategist @ Analytics
Pros
“Internet Marketing”
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Jeff Zelaya, Senior Sales Manager @ Triblio
“Leveraging LinkedIn to Build Your
Business”
See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/

5. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
This year the Textile Rental Service Association Sales & Marketing Summit will also feature 30
minute speed networking/ learning sessions focused around product marketing & building
business relationships. The committee for the Textile Rental Service Association Sales &
Marketing Conference is excited about all the confirmed textile services company owners,
executives, sales managers and marketing managers that have already confirmed their
attendance.
The event begins on a Thursday, July 17, 2014 and runs through Friday afternoon, July 18. This
year’s conference will be held at:
Baltimore Harbor Hotel, 101 West Fayette Street • Baltimore, MD 21201
(See map below)
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See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/

6. #TRSA Keynote Social Selling Speaker: Jeff Zelaya
See More At: http://jeffzelaya.com/2014/07/17/trsa-sales-marketing-summit-2014-social-selling-speaker/
Did you attend the TRSA Conference?
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Please visit http://jeffzelaya.com/trsa to view
all the LinkedIn & Sales 2.0 resources that
Jeff Zelaya mentioned in his LinkedIn
keynote presentation.
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The deck & video will also be available by
the end of the day for viewing & sharing.
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Thank you for attending and see you in 2015!