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The Definitive Guide to B2B Demand Generation
Presented by Jeff Ogden, President of Find New Customers


The nicest company in the BtoB marketing
space today.

www.findnewcustomers.com
“So much has been written about B2B demand generation in the
past, but Ogden makes it simple – which makes How to Find
New Customers a “must-read”
the Funnelholic, Craig Rosenberg

Tweet this now
“Selling is Easy –
Winning the Trust of
Strangers is Hard”
Opening line in How to Find New Customers
1.
2.
3.
4.
5.
6.

Turn your website into an educational hub
Put great content everywhere prospects
might look
Stay in touch with those not yet ready to
buy
Personalize your content and react to their
online behaviors
Use objective criteria to determine who’s
ready to buy and who is not
Develop metrics to measure programs and
prove their value
Get it at
www.findnewcustomers.com/getcustomers

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How to Find New Customers (for your business)

  • 1. The Definitive Guide to B2B Demand Generation Presented by Jeff Ogden, President of Find New Customers
  • 2.  The nicest company in the BtoB marketing space today. www.findnewcustomers.com
  • 3. “So much has been written about B2B demand generation in the past, but Ogden makes it simple – which makes How to Find New Customers a “must-read” the Funnelholic, Craig Rosenberg Tweet this now
  • 4. “Selling is Easy – Winning the Trust of Strangers is Hard” Opening line in How to Find New Customers
  • 5. 1. 2. 3. 4. 5. 6. Turn your website into an educational hub Put great content everywhere prospects might look Stay in touch with those not yet ready to buy Personalize your content and react to their online behaviors Use objective criteria to determine who’s ready to buy and who is not Develop metrics to measure programs and prove their value