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Gaining Buy-in for Your Learning
Ecosystem
John Delano | CEO | 206.456.5115 | www.saltbox.com | @johndelano
Download: www.learningmodelcanvas.com
Or 
http://www.slideshare.net/jdelano/lmcinteractive15-print
2	
  
Download at: 


Learningmodel
canvas.com

Or 
http://
www.slideshar
e.net/jdelano/
lmcinteractive1
5-print
3	
  
Say What?
4	
  
Say What?
5	
  
Say What?
Yes! The
speaker
totally gets
it!
Bingo! 

The perfect
solution!
I got this!
I can’t wait to show the
executives the new
performance support
solution!
Sounds
great
but……
11	
  
PROBLEM
“Marc Rosenberg who challenges the L&D profession to do
more to develop solid value
propositions for L&D.” 


“He also notes that although L&D is embracing informal
learning, performance support and social learning, we
don’t have any idea on
how to sell and implement these across our
organisations.” 
Source:	
  LearnKotch	
  Book	
  Review:	
  Revolu;onize	
  Learning	
  and	
  Development	
  by	
  Clark	
  N.	
  Quinn	
  
What you hear is… 
No
budget
Bad
timing
We
have an
LMS?
…I just don’t see the value
Decoded means…
Training is better than
no training, I just don’t
know how much.




So I’ll spend the
minimal amount.
SOLUTION
Know Your Business
1
“Sell” Your Business
2
Prove Your Business
3
Know Your Business
1
21	
  
How do we work with a shop mechanic?
22	
  
How do we work with a shop mechanic?
We ask them to help us with a problem…
but we don’t tell them what tools and parts
to use.
L&D should consult with customers to
fix problems, not just create training
upon their request.
L&D Expert’s
Tool

Learning
Model Canvas
1
2
345
67
8
9
“Golden Thread”
26	
  
Great learning organizations, much like great businesses, have a business model which requires
direction, clarity, and execution. 

The Learning Model Canvas can be used for planning an overall organizational learning model, or for
project alignment within a current learning model.

Customer Segments and Business Outcomes are the starting point for the 9 components. 

Gaining buy-in for your model or project requires learning leaders to Get Information, Give
Information, and Gain Commitment (3G’s).

Alignment of all 9 components is the “Golden Thread”.

Critical interdependencies between components are where tough conversation and tradeoffs
happen with executives for resources.

See blog.saltbox.com for more details on the 2 Activity Patterns and 5 Learning Models that
organizations follow most often. 
Welcome to the Learning Model Canvas
1
2
345
67
8
9
“Golden Thread”
2 PRIMARY L&D PATTERNS
… in learning & development organizations
32	
  


Pattern #1




Information
Dissemination


Pattern #2





Skills
Development
33	
  
What’s your dominant pattern today?
5 DISTINCT LEARNING
MODELS
….driven by different value propositions & dependencies.
5 Common Learning Models
“What I Want
to Know,
When I Want
to Know It”
“One-
Size-Fits-
All
Learning”
“Flexible	
  
Alliances	
  
Inside	
  and	
  
Out”	
  
“We	
  Are	
  an	
  
Ins;tu;on	
  of	
  
Exper;se”	
  
“Prac;ce	
  Makes	
  
Perfect”	
  
What Is Your Current Learning Model?
“Sell” Your Business
2
39	
  
How does the shop mechanic work with us?
40	
  
How does the shop mechanic work with us?
They gather information by asking good
questions!
1-3 
Get Information 


4-6 
Give Information


 
 

7-9 
Gain Commitment
“3G’s” Selling with Learning Model Canvas
1
2
345
67
8
9
43	
  
GET INFORMATION
3G
Find the one thing!
The Customer, the Hero
What Makes the Customer the Hero?
1
2
345
67
8
9
48	
  48	
  
GIVE INFORMATION
3G
49	
  
What does the shop give us to validate work needed?
50	
  
What does the shop give us to validate work needed?
The diagnosis of the problem!
Build Confidence
Build Confidence
As	
  a	
  synergist,	
  I	
  iden/fy	
  cri/cal	
  business	
  objec/ves	
  and	
  break	
  down	
  the	
  
learning	
  ecosystem	
  into	
  manageable	
  components	
  to	
  achieve	
  success.	
  	
  In	
  
this	
  case,	
  improving	
  customer	
  sa/sfac/on	
  by	
  2%.	
  
	
  
What	
  we’ve	
  determined	
  is	
  customer	
  service	
  reps	
  require	
  on	
  demand	
  
access	
  at	
  the	
  moment	
  of	
  need	
  to	
  informal	
  learning	
  informa/on	
  in	
  their	
  
CRM	
  (workflow	
  system).	
  	
  This	
  will	
  reduce	
  on-­‐hold	
  /mes	
  and	
  keep	
  call	
  
resolu/on	
  averages	
  below	
  2	
  minutes.	
  	
  	
  
	
  
The	
  solu/on	
  is	
  <XYZ	
  tool/	
  applica/on>	
  that	
  does	
  ________	
  and	
  we	
  can	
  do	
  
a	
  short	
  term	
  pilot	
  to	
  prove	
  the	
  concept	
  in	
  90	
  days	
  upon	
  approval.	
  
	
  
This	
  solu/on	
  is	
  similar	
  to	
  what	
  ABC	
  company	
  used	
  with	
  great	
  success.	
  
1
2
345
67
8
9
54	
  
GAIN COMMITMENT
3G
55	
  
What does the shop do before work begins?
56	
  
What does the shop do before work begins?
Provide the cost and ask for
authorization!
Buy In
6
1
2
345
7
8
9
Prove Your Business
3
60	
  
How do mechanics prove it?
61	
  
How do mechanics prove it?
Performance and warranty!
Proof of Employee Performance Everywhere
62	
  
New Learning Technology Standard Helps Connect 
Learning to Performance!
63	
  
#1	
  
Outcome	
  
#2	
  
Behaviors	
  
#3	
  
System	
  
#4	
  
Content	
  
#5	
  
Competency	
  
Performance Mapping
Develop	
  
Develop	
  
Develop	
  
#1	
  
#1	
  
#1	
  
Loca;on	
  
Loca;on	
  
Loca;on	
  
Company	
  
Success	
  
Factor	
  
Ac;on	
  
Ac;on	
  
Ac;on	
  
Dominant	
  
Buying	
  
Mo;ve	
  
Pain	
  Point	
  
or	
  
or	
  
#1	
  
Outcome	
  
#2	
  
Behaviors	
  
#3	
  
System	
  
#4	
  
Content	
  
#5	
  
Competency	
  
Classroom	
  
Training	
  
e-­‐Learning	
  
#1-­‐4	
  
Coaching	
  
Checklist	
  
e-­‐Learning	
  
#5-­‐7	
  
e-­‐Learning	
  
#8	
  
Simula;on	
  
Customer	
  
Service	
  Skills	
  
Compliance	
  
Brand	
  
Advocate	
  
Coaching	
  
App	
  	
  
LMS	
  
CRM	
  
LMS	
  
CRM	
  
Social	
  
Community	
  
E-­‐mail	
  
Customer	
  
Sat	
  90%	
  
Fraud	
  Below	
  
3%	
  
Loyalty	
  
Score	
  9-­‐10	
  
Schedule	
  
Follow	
  Up	
  
Customer	
  by	
  
Name	
  
Say	
  Thank	
  
You	
  
Check	
  ID	
  
Verify	
  
Address	
  
Demo	
  Self	
  
Help	
  Source	
  
Demo	
  Self	
  
Help	
  Source	
  
Performance Mapping
66	
  
LRS	
  
xAPI	
  
Connector	
  
CRM	
  
LMS	
  
CMS	
  
New	
  System	
  1	
  
BI	
  &	
  Repor;ng	
  
Tool	
  	
  
xAPI	
  
Connector	
  
xAPI	
  
Connector	
  
xAPI	
  
Connector	
  
Partner	
  	
   Company	
  	
  
Planning Diagram
•  Who develops the xAPI connector?
•  Who installs/maintains the xAPI connector?
•  Who hosts the xAPI connector?
•  Who configures company systems (i.e C2)?
67	
  
•  LRS Admin (Part time for pilot)
•  Data Analyst / Architect
•  IT Liaison (if using internal partners)
•  Project Manager (if using partners)
L&D	
  HC	
   Internal	
  
Partner	
  
External	
  
Partner	
  
Key	
  L&D	
  Resources	
  
Development	
  Resources	
  
Personnel Planning
•  LRS
•  Connector development (one-
time $15K per connector) 
•  Support 
68	
  
16/17	
   17/18	
   18/19	
  
$1K/Mo	
   $3.5K/Mo	
   $5K/Mo	
  
$45K/single	
   $45K/single	
   $45K/single	
  
$10K/single	
   $10K/single	
   $10K/single	
  
$ Estimate Planning*
Learning Record Store Data
 69	
  
1
2
345
67
8
9
71	
  
CALL TO ACTION
1
2
345
67
8
9
“Golden Thread”


Step #1



Know Your
Business


Step #2



Sell Your
Business
1	
  
2	
  
3	
  4	
  5	
  
6	
  7	
  
8	
  
9	
  

1-3 
Get Information 


4-6 
Give Information


7-9 
Gain Commitment


Step #3



Measure Your
Business


Step #4



Start Small 
and Grow


Step #5


Take Action
Now

Download Now
at 

learningmodel
canvas.com





1
2
345
67
8
9
“Golden Thread”

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