2. Definition:- “A women entrepreneur is defined as enterprise
owned and controlled by women having a minimum financial
interest of 51% of the capital and giving at least 51% of
employment generated in the enterprise to women.”
Affluent Entrepreneurs
Push Factor
Pull Factor
Rural Entrepreneurs
Self employed
Types Of Women Entrepreneurs

3. Qualities Of Leadership For Women Entrepreneurs
 Ability to accept challenges.
 Ambitious plan.
 Drive for new work.
 Enthusiastic for hard work.
 Patience/ wait and see.
 Motivator-self confidence.
 Conscious about competitors.
 keenness to work and generate ideas.

4. Functions Of Women Entrepreneur
Exploration of prospects of starting a new business.
Pool up the resources.
Establish the industrial enterprise.
Manage the business.
Development of strategies.
To assume risk and uncertainty.
To develop business and business decisions.
Supervision and leadership.

5. Problems Of Women Entrepreneurs.
 Problem of finance.
 Lack of education.
 Limited mobility.
 Family ties.
 Scarcity of raw materials.
 Stuff competition.
 Low-risk bearing capacity.
 Social problems.
 Male domination.

6. Supportive Measures of Women’s Activities
 Nationalized Bank
 State Finance Corporation
 State Industrial Development corporation
 District Industrial Centers
 Mahila Udyug Needhi Schemes
 Self employed women Association(SEWA)
 National Alliance of young Entrepreneurs (NAYE)

7. How to develop Women Entrepreneurs ?
“Women do two-thirds of the work yet earns just 10% of the
world’s income and own 1% of the world’s property.”
 Better education facilities and schemes should be extended to
women.
 Adequate tanning program on management skills to be provided to
women community.
 Vocational training to be extended to women community that
enable them to understand the production process and
production management.
 Training on professional competence and leadership skills to be
extended to women entrepreneurs.

8.  Counseling through the aid of commitment, managerial experts and
technical personnel should be provided to existing and emerging
women entrepreneurs.
 Activities in which women are trained should focus on their
marketability and profitability.
 State finance corporation and financing institutions should permit by
status to extent purely trade related finance to women
entrepreneurs.
 Liberal financial support to motivate women entrepreneurs.
 Establish self-help groups (SHGs), voluntary agencies and social
welfare for women.

9. Women Entrepreneurship in India
States No. of Women entrepreneurs
Tamil Nadu 2930
Uttar Pradesh 3180
Kerala 2135
Punjab 1618
Maharashtra 1394
Gujarat 1538
Karnataka 1026
Madhya Pradesh 842
Other states and UTS 4185
Total 18845
Source:- vijay’s vision (Articles on prospects of women entrepreneurs )

10. Budget 2013: What's in it for women?
 All women’s bank, to be served by women bankers to women citizens to be
set up by state run. Government to infuse an initial capital of Rs 1000 crore
to set up the country’s first women bank.
Impact:- This decision will boost credit and channelize saving from women
specially in smaller towns and cities.
In order to ensure better safety for women citizens, the Government has
proposed to set up 'Nirbhaya Fund'- named after the brave-heart who lost her
life in the national capital recently. The Budget has allocated Rs 1000 crores
as an initial investment in the fund.
Impact:- Will encourage women to work in jobs and locations which require
greater security.
 The limit for duty free import of gold increased to Rs 1 lakh for women
citizens. For men, the limit for duty free gold imports increased to Rs 50,000.

11. Shahnaz Husain Success story (Case- study)
• One of India’s most successful women
entrepreneurs.
• Her company, Shahnaz Husain Herbal is one of the
largest manufacturing of herbal product in the
world.
• Shahaz Husain group, based in New Delhi worth $
100 million.
• Employed about 4200 people in 650 salon spread
across by countries.
Awards
“The arch of Europe Gold Star for Quality”
“The 2000 Millennium Medal of Award.”
“Rajiv Gandhi Sadbhavana Award”
“Padma Shree 2006”

12. The Making of an Entrepreneur
• Born in 1950, Samarkand at Pakistan.
• In 1977, when She returned to India She set up a
parlor at her home in New Delhi, Initial investment
of Rs3500.
• Pioneer and leader of Ayurvedic products in the
World Offering “natural Care and cure”
• She had then put up a banner with her
qualification on it.
Within days she was booked for the next 6 month.
She removed the banner and since then She never
advertise never she let her product spread for
themselves.

13. TURNING POINT
First Asian goods retailed
in western market
Used Franchising Mode to
Expand
Does not make any
financial investment in its
franchises, nor have any
share in their profit.
DIVERSIFICATION
Herbal Drink with Low
Calories named “Sha
drink”.
Ayurvedic Product For Pet
named “Sha pet”
FUTURE PLANS
Work on formulation that
astronauts could carry
with them at space to
protect their skin from
Ravages of space travel
and slow down the ageing
process.
Sent NASA free samples of
her moisturizer.
LESSON ON
ENTREPRENEURSHIP
One must never give up
and never stop trying.
Shanza Husain Group the
undisputed leader in the
market for beauty
products.

15. She had to face verity of problems and
challenges.
Bank Were not knee to give her loan
because Biotechnology was a new field and
women Entrepreneurship is quite rare.
Born on the 23rd of march, 1953 in
Bangalore.
2004 named the richest women in India
with more than Rs 2000 crore.
She was on the Forbes 2005 list of India’s
40 richest people.
She pursued BSc in zoology for Bangalore
university.
Master brewer at Ballart university in
Melbourne.
In 1974 started working as trainee with
Carlton and United Beverages.
4 year later joined Ireland’s Biocon
Chemicals Ltd.
Soon after that she set up Biocon India in
collaboration with same Irish company.
Biocon started in 1978 rented garage space
in Bangalore with an initial Investment of
just Rs 10000.
Today, Biocon has become a completely
Integrated, muilt million dollar,
Biopharmaceutical Enterprise.
Went for IPO in 2004
33 times the IPO was over subscribe.

16. Conclusion
Though government is giving lot of support through
institutions like national bank for agriculture and rural
development (NABARD), Non government
organizations (NGO’s), nationalize banks, the issue of
women entrepreneurship is not improved. There is still
a wide gap between efforts and actual needs.
 75% of the world’s population, illiterate people are
women.