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The 7 Ways to Use
Social Media to Create
and Promote Buzz-
Worthy Events
Jay Baer
Social Media Strategy
www.convinceandconvert.com
@jaybaer
Social Media is Pervasive
7 Ways Social Media Stretches Events
1. Engage
       Event Here
panelpicker.sxsw.co
         m
crowdcampaign.com
tweetpoll.com or polldaddy.com
2. Intrigue
facebook.com/event
         s
eventbrite.com
upcoming.org
linkedin.com
Your Most Important Attendee
slideshare.net
linkedin.com
google.com/adwords
youtube.com/t/advertising
3. Invigorate
onlinemarketingsummit.com
Speaker Content Contributions
Aggregated Blog of Speaker Posts




netvibes.com
The New Press Release




pitchengine.com
Collect Social Data From Registrants
Social Anthropology




flowtown.com
Twitter Lists of Attendees (speakers)
4. Integrate
Pick a Hash Tag
Have a Tweet Up
Make a Twitter Wall




tweetwally.com
Keep It Interesting




                      Every Minute
Hyper-local Info and Promotion
5. Inform
Text Message Voting




And Session Reviews
QR Codes - Not Ready Yet - But Soon
6. Propagate
Live Video Streaming




ustream.tv
Micro/Mobile Video



                                    qik.com



12seconds.tv
Photo Streaming
Podcasts and Twaud.io
7. Aggregate
Upload Presentations
Provide Twitter Transcription




sessiontweets.com
Reward Content
7 Ways to Use Social Media for Events

             39 Tactics

           Nearly All Free
Are You Ready to Turn Attendees Into
Fans?
Jay Baer
Social Media Strategy
www.convinceandconvert.com
@jaybaer




       http://tinyurl.com/jaybaer

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