Salesforce Dreamforce 2019-Announcements

Jayant Jindal
Fremont, CA Salesforce User Group Lead
Quip Champion, Certified Application & System Architect, 15x Certified
https://www.linkedin.com/in/jayantjindal
@jayantjindal
Dreamforce 19 Global Gathering

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the
assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we
make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber
growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any
statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new
products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays
in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the
immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth,
new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger
enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form
10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important
disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be
delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available.
Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Forward-Looking Statement
Statement under the Private Securities Litigation Reform Act of 1995

• Check-In : 20 min.
• Networking Activities: 20 min.
• Prize Winner: 5 min.
• Presentation: 40 min.
• Quiz: 10 min.
• Next Trailblazer Session & Q&A: 10 min.
• Networking Reception: 15 min.
Agenda

Dreamforce 19- Admin. Presentation

3 Key Themes Covered
in the Admin Keynote
1.
Champion
Productivity

2.
Deliver
Innovation

3.
Drive
Success

#AwesomeAdmin Trivia
What is the name of the drag-and-drop
interface for creating and modifying
reports in Lightning Experience?
A. Data Manipulator
C. Process Builder
B. Analytics Tool
D. Report Builder

Admins Are The Heart of Salesforc e
We drive results and deliver business value every day
Solve
business
challenges
Create
customized
solutions
Deliver
business
value
Pave the
path for
others

What is a type of field that contains a linkable
value to another record?
A. Lookup Field
C. LookWhere
B. Currency
D. Lookinto Field

Top Breakout Session Highlights

Highlights From 9 Top Breakout Sessions for Admins
Advanced Reporting Tips & Tricks
for New Admins
Aaron Crear | @aaroncrear
Hat-Trick Consulting
Share Records Using Lightning Flow
Katharine Anderson
The Nature Conservancy
Managing and Optimizing a Small
Salesforce Admin Team
Nana Gregg | @nanahg3
JLL
The Value of Having a Dedicated Integration
User
Greg Poirier | @cloudkettle
Cloud Kettle
Build an Experience – Community Builder
Phil Weinmeister | @PhilWeinmeister
7Summits
Four Roles of an Awesome Admin
Heather Black
Economic Change
Automate Repetitive Tasks with
Salesforce Macros
David Palmquist | @DavidPalmquist
Vlocity
Accelerate Adoption Using Quick
Actions Everywhere
Jeremiah Dohn | @jmdohn
PayPal
That’s so Meta: Document Your
Development in Salesforce
Carissa Smith
MediaMath

Make Your Job Easier with
Powerful Features
Cross Filters
Quickly identify records with or without
related records
Power of One
Allow objects to count themselves, use in
other formulas
Custom Report Types
Used for more complex reports on related
objects
for New Admins
Make Visualizing the Data Simpler
Buckets
Categorize a group of values
Custom Summary Formulas
Summarize numeric values
Joined Reports
Show blocks of different data
points & objects in one screen
Aaron Crear
@aaroncrear
acrear@hat-trickconsulting.com

Learn About New Report Features
Field-to-Field Filters
Filter reports based on comparisons to other
fields. E.g. Show Campaigns with actual cost >
budgeted cost
Unique Values
Quickly see how many unique objects are in
your report. E.g. Show how many Accounts are
in an Opportunity Pipeline
Row-Level Formulas
Reduces the need for formulas fields on objects
E.g. Days to Close = Close Date –
DATEVALUE(Created Date)
Helpful Resources
Watch Session Online
https://www.salesforce.com/video/7790761/
Trailhead
https://sforce.co/2pna6Sg
Blog
Reportforce.Blog
for New Admins
Aaron Crear
@aaroncrear
acrear@hat-trickconsulting.com

What is Sharing via Lightning Flow?
Automatically Give User Access to a Record
Automated sharing of an individual record, with
an individual user, at the level you specify in the
flow
More Targeted Sharing Than Other Options
Doesn’t depend on values in the record’s fields
(like sharing rules)
Less Manual Sharing!
Record editor can share the record with any
user in the org, without all the clicks of manual
sharing
Share records dynamically with fewer clicks!
Is Lightning Flow Right For Your Use Case?
Record Access Based on Record Role?
You need to give access to a user based on their role
on that specific record (like Contract Router or Case
Secondary Support)
All Users With That Record Role Need the Same
Level of Access
If any user with this record role should not have edit
access to their record, set the standard access to
‘Read’ and extend from there
Katharine Anderson
linkedin.com/in/katharine-anderson/

Setup Lightning Flow
Create Invocable Flow
Use Flow to create an [Object]Share record
Create Process
Triggered by change to user lookup field on record.
Invokes the flow and sets the share record’s values
Activate and Test
Activate everything, test it, and deploy to
production
Share records dynamically with fewer clicks!
Helpful Resources
Create Manual Sharing Button in Lightning
https://sforce.co/2rGjQIf
Flow Based Record Sharing in Salesforce
https://bit.ly/2rzVShz
Use Lightning Flow to Auto-share Task With Task Creator
https://bit.ly/2rx3qSe
Lightning Flow Trailhead Module
https://sforce.co/2pcSYP3
Data Security Trailhead Module
https://sforce.co/2O23wcg
Katharine Anderson
linkedin.com/in/katharine-anderson/

Use Salesforce – the Tool You Love
Use Dashboards and Subscribed Reports
to monitor org health and data quality
Use Process Builder and Flow to automate
routine, tedious Admin tasks
Use Cases with Record Types to track
support, tasks and projects
Leveraging Salesforce for Admin Success
Track and Document Your Efforts
Track your automations with a simple subflow – estimate
hours saved and monitor usage
Create Custom Object(s) to track key Admin tasks, like
training delivered, system modifications, etc.
Use case data to identify trends,
problems, opportunities, etc.
Nana Gregg
@nanahg3

Celebrate Your Accomplishments and
Promote Your Value
Use the data gathered from automations,
cases, or other processes to demonstrate the
value you provide
This data can also be essential when
requesting additional headcount
Helpful Resources
Create a Process for Managing Support Cases
http://bit.ly/SupportCasesDF19
Quick Start: Process Builder
http://bit.ly/ProcessBuilderDF19
Business Process Automation
with Lightning Flow
http://bit.ly/FlowDF19
Nana Gregg
@nanahg3
Leveraging Salesforce for Admin Success

What tool would you use to create an interactive interface for your users?
A. Report Builder
C. Formula Editor
B. Process Builder
D. Flow Builder

The Value of Having a Dedicated
Integration User
Security and Data Integrity
Considerations with Integrations:
Integrating external tools with Salesforce and
providing them access to your data always carries
some risk – so plan to minimize it
In many organizations, integration authentications
are done using the Salesforce System
Administrator’s own license, which gives
extremely broad access
Why and how to make the change today
No integration Should Ever Have Full
Admin Access in Salesforce:
Giving 3rd party integration full Admin access
means it can: reset or delete your users,
delete records, reset user’s passwords, be
able to log in as any user and more
A 3rd party application
should not be able to
these things
Greg Poirier
cloudkettle.com | @cloudkettle

Leverage a Dedicated Salesforce
Integration User to Ensure Your
Integrations Are Stable, Auditable, and
Secure:
A Salesforce Integration User is a dedicated (not
used by any human) full Salesforce license that has
a custom Profile, Permission Set and is used for
any 3rd party integrations
An Integration User is a more secure, auditable
way to move data into and out of your instance
without relying on an existing user’s license
Helpful Resources
Learn About Cyber Security on Trailhead
https://trailhead.salesforce.com/cybersecurity/
Why You Need A Dedicated Salesforce Integration
User
http://bit.ly/integration_user
How to Create a Dedicated Integration User in
Salesforce
http://bit.ly/integration_user_how
The Value of Having a Dedicated
Integration User
Why and how to make the change today
Greg Poirier
cloudkettle.com | @cloudkettle

Community Builder Takes Your Building
Capabilities to a New Level (and it’s fun)
Community Builder Has Tons of “Starting Material”
51 standard components available on the home page
7 robust, multi-component themes for branding
9 community templates + 60+ Lightning bolts
It’s Much More Than a Page-level Editor
• Analytics
• Security
• Language
Build an Experience - Why
Every Platform App Builder Will
Love Community Builder
Mastering Community Builder Opens Up A
Whole New Salesforce Career Path
Deliver Solution-centered Experiences, Not Just “Apps”
Center of the Digital Experience Platform
Tightly integrated with Salesforce CMS
Demand For Experience-building Expertise Will Only
Increase
The desire for tailored experiences is growing
Community Builder controls the “glass” of multi-cloud solutions
for both internal and external users
• Navigation control
• Device management
• Global settings
Phil Weinmeister | 7Summits
@PhilWeinmeister

Some of the Most Exciting Mew Features
Are Available in Community Builder
Features You’ll Want to Get to Know…
Audiences & Personalization
Salesforce CMS
CMS Connect
You Can Start Building Today
Use Trailhead or a free dev org and create your own
community using Community Builder
It’s all about trying it out and learning as you go!
Helpful Resources
My Book (“Practical Guide to Salesforce Communities”)
bit.ly/sfcommguide
Community Cloud Consultant Certification Info:
bit.ly/commcert
Build an Experience - Why
Every Platform App Builder Will
Love Community Builder
Phil Weinmeister | 7Summits
@PhilWeinmeister

Step 1 – Manage Your Data Securely
Be Clear On Your Policies With Users
Agree to your security and data management
policies and manage them using reports and to
police their application
Make the Most of Security and Data Tools
Security Health Check
Mydomain
Find out how to manage and develop your Salesforce Org
Step 2 – Look After the Health of Your System
Undertake Your Health Checks
Critical updates
Optimizer reports
Health checks and new releases
Set Up a Support Desk
Use the Service Cloud and Console to manage requests
from users whether it’s fixes,
health checks or development work
Heather Black,
MD of Economic Change CIC
heather@economicchange.co.uk

Step 3 – Make the Most of Salesforce
Find Out What the Organization Needs
Use Salesforce solutions that meet the needs of all
teams and executives
Step 4 - Empower Your Users
Learn about the products, features, and value of
Salesforce
Train your team
Create Salesforce champions at your company
Find out how to manage and develop your Salesforce Org
Helpful Resources
Protect Your Salesforce Data
https://trailhead.salesforce.com/en/content/learn/trails/security
Blog Post Based on this Presentation
https://admin.salesforce.com/blog/2019/3-tips-to-succeed-in-
your-role-as-an-awesomeadmin
Innovate the Salesforce Way
https://trailhead.salesforce.com/en/content/learn/trails/innovatio
n_salesforce_way
Heather Black,
MD of Economic Change CIC
heather@economicchange.co.uk

Salesforce Macros
Why Use Macros?
Do Manual Things Simpler and Faster
Macros allow you to automate manual tasks and
make repetitive tasks faster
Remove the Possibility For Errors
Removes the human element. Provides the same
behavior every time
How to Create Macros
Launch the Macro Builder
Press M to launch the macro builder or if it is a
utility item click the action
Click Create a Macro Or + If There Are
Already Macros
Click edit instructions to launch the macro
builder. You can add logic or create a macro
that runs
David Palmquist
@DavidPalmquist

Add Logic to Macros
Macros Support And and OR Logic
You can chain multiple logic steps together to
evaluate multiple criteria at the same time. You
can also group the logic block to have one
macro perform multiple instructions
Macros Are Binary
Macros are either true or false. If the logic is
true then the instruction, e.g. Send Email or
Create a Task, will run. If its false the macro still
runs but the instruction wont.
Helpful Resources
Learn About Macros, Service Console, and Case Feed
https://trailhead.salesforce.com/en/content/learn/modules/
service-cloud-essentials-features/learn-about-macros-
service-console-and-case-feed
Create a Macro and Quick Text
https://trailhead.salesforce.com/en/content/learn/modules/
service-cloud-agent-productivity/create-a-macro-and-
quick-text
Considerations for Macros
https://help.salesforce.com/articleView?id=macros_consid
erations_lex.htm&type=0
Salesforce Macros
David Palmquist
@DavidPalmquist

What custom Field type can you put automatic
calculations into?
A. Currency
C. Formula
B. Date
D. Text

CTI stands for…
A. Cloudy Technology Imagination
C. Computer Telephone Integration
B. Computer Telephony Innovation
D. Computer Telephony Integration

Why You Need It:
The app allows you to use Quick Actions in:
• Related Lists
• Communities
• Lightning Pages
The app is compatible with Lightning, Classic
and Mobile.
It’s free, open-source and secure - designed
using Salesforce best practices and standards.
Accelerate Adoption Using the App “Quick
Actions Everywhere”
It’s Simple to Use:
Create buttons with defined url-parameters for easily
utilizing the following in buttons and related lists:
• Quick Actions
• Flows
• Lightning components
Don’t Believe the Power of the App? Watch This
Short Video Demo:
https://www.youtube.com/watch?v=Tpf4Nn2_jIs
Jeremiah Dohn
@jmdohn

How to Install the App
Go To https://github.com/jmdohn/Quick-
Actions-Everywhere
• Install via “Click to Deploy” button
(recommended), Workbench or SFDX
• Follow post-setup instructions closely
• Create your first quick action using
quick actions everywhere!
Helpful Resources
Laws of UX
https://lawsofux.com/
Salesforce Lightning Design System
https://lightningdesignsystem.com/
Jeremiah Dohn
@jmdohn
Accelerate Adoption Using the App “Quick
Actions Everywhere”

Step 1: Track your User Requests
Use the Case Object or a Custom Object
A Case represents the user request with its
ownership, status, details, and any other
information you want to capture
Group User Requests into Releases
A release is a simple custom object that represents
a deployment. Fields include: Deployment Date,
Status, Type (Bug Fix, Planned). Each case has a
lookup to a Release
Steps to build a Development tracking tool that truly rocks!
That’s so Meta: Document Your Development
in Salesforce
Step 2: Track your Development as You Go
Create the Component Custom Object
The Component Represents a piece of configuration in
your Org – a field, Validation Rule, etc. Through fields
on the object, capture the Component Label, API name,
Object, Type, etc
Create the Component Change Custom Object
This master-detail object to the Component has a lookup
to a Case and tracks each change you make on a
component. Key fields: Action (Create, Modify, etc.),
Sandbox, Development Status, Deployment Status
(Pending, Change Set)
Carissa Smith
Carissa.lucyk@gmail.com

Step 3: Release Your Changes with Peace
of Mind
Release Components Report
Create a report of Releases with Cases with Component
Changes, grouped by Deployment Status and then Type
(the types you choose in the Change Set picklist)
Use the Report to Build Your Change Set
As you add Components to the Change Set, mark
Component Changes as “Change Set” and keep track of
your count to validate
Amazing Benefits of this Approach
Document Why Everything Exists in Your Org
Look at a Component to see the original Case it was attached
to, any related Components, and how it has changed since
All Your Development is Trackable!
Pull a report of pending changes by sandbox to determine if you
can refresh, see if there’s development on one component in
multiple sandboxes, and more!
Resources
Watch Session online:
Package: https://sforce.co/2OwPjUO
Change Set Helpers: ORGanize for Salesforce, Boostr
Tools: Gridbuddy ($), Google Sheets Plugin, Config Workbook
Steps to build a Development tracking tool that truly rocks!
That’s so Meta: Document Your Development
in Salesforce
Carissa Smith
Carissa.lucyk@gmail.com

Keep Blazing Trails!
Salesforce Admins Website
admin.salesforce.com
Access to blogs, podcasts, webinars & more
Take the #DF19 Keynote Trailmix
sforce.co/ParkersTrailmix
Leverage the power of the Salesforce Customer 360 Platform to
drive impact at your company, in your career, and in your community
Trailblazer Community
sforce.co/AdminTrailblazerGroup
Join thousands of peers in the Admin Trailblazers Chatter Group
Watch the Full DF19 Admin Keynote
https://www.youtube.com/watch?v=PsWaWMpvMw0

Dreamforce 19- Developer
Presentation

Customer Expectations are Rising

Build
Deliver Continuous Innovation with
the Customer 360 Platform

New Salesforce Mobile App
Build mobile experiences powered by AI

Open Sourcing Lightning Base Components
Jump-start UI development
Build consistent enterprise-grade UIs
with reusable building blocks
Extend and contribute
Add, change, remove functionality and
contribute your changes
Learn by exploring
Explore source code and see how they
are built for speed and scale

Introducing Salesforce Evergreen
• Functions-as-a-Service,
Microservices , Managed data stores
• Example: When housekeeping marks a
room as ready using the employee app,
a platform event triggers a Node.js
function that uses guest-context to send
a tailored real-time notification letting the
guest know that the room is ready for
early check-in. At the end of the stay, the
Salesforce Flow powering the guest
checkout can call out to a different
function with invoicing details. The
Node.js function can use the invoice
details and an npm PDF module to
quickly generate a bill.

Introducing Salesforce Evergreen
Leverage serverless architecture
Create event-driven apps using functions
and microservices patterns
Combine code and low-code
Write functions in Node.js, Java and Apex
and leverage them in low-code builders
Scale elastically
Build customer and employee apps with
elastic compute powered by Kubernetes
Build with functions and microservices

Connect

Introducing the Salesforce API Portal
Discover Salesforce APIs in one place
Learn with interactive documentation
Engage with the ecosystem
Connect everything with APIs

Create Smart Connected Experiences
Einstein Vision & Language
Build and integrate your custom
models with clicks
Einstein Multi-Language
Analyze written text, now in six
languages
Einstein OCR
Identify text in images, associated
entities and tables
Einstein Voice
Create your own voice skills and
deploy to any device
PILOT
PILOT
BETA

Connect Partners in a Trusted Way
Salesforce Blockchain

Manage

Build, run, and test Lightning Web Components locally
Introducing Local Development

Introducing Lightning Full Sandbox
Create in minutes Refresh on demand Quickly clone

Introducing Data Mask
Anonymize sensitive data in test environments
Test without exposing protected data
Meet compliance requirements
Increase productivity

Monitor unexpected behaviors as they happen
Introducing Real-Time Event Monitoring
Prevent data loss
Avoid activities like illegitimate queries,
reports, and data export
Configure policies
Create targeted transaction security
policies with clicks or code
React in real time
Define actions like blocking, notifying,
and two factor authentication

REFERENCES
Admin. - https://www.youtube.com/watch?v=PsWaWMpvMw0
Developer

TRAILBLAZER SESSION
• Identity Management
• Quip

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