The Power of your Domain Name or "Domain Authority" is a score or rating that Moz has developed to help you determine how well your website will rank on the search engines. According to Moz; “Domain Authority represents Moz's best prediction for how a website will perform in search engine rankings. Use Domain Authority when comparing one site to another or tracking the “strength” of your website over time. We calculate this metric by combining all of our other link metrics—linking root domains, number of total links, MozRank, MozTrust, etc.—into a single score.” How To Increase The Power of A Domain Name 1. You will need to do some work on your website a. Site Structure b. Site Level Optimization c. On Page SEO 2. Content a. Producing Content Assets b. Promoting Your Content c. Link Builders Outreach By Leveraging Content 3. Social Media a. Social Media Presence b. Social Media Authority 4. Branding a. Brand Awareness b. Brand Engagement c. Brand Trust 5. Relationships a. Relationships With Influencers b. Alliance Building c. Helping People Read More: http://www.jasonfox.me/increase-power-domain-name/

1. How To Increase The
POWER OF A DOMAIN NAME
INFOGRAPHIC BY: ROHIT PALIT
SLIDEGRAPHIC BY: JASON FOX
www.JasonFox.me

2. “Domain Authority represents Moz's best prediction
for how a website will perform in search engine
rankings. Use Domain Authority when comparing
one site to another or tracking the “strength” of your
website over time. We calculate this metric by
combining all of our other link metrics—linking root
domains, number of total links, MozRank, MozTrust,
etc.—into a single score.” - Moz

3. 1. Work On Your Website

4. Website Structure

5. Website Optimization

6. On Page SEO

7. 2. Content

8. Producing Content Assets

9. Promoting Your Content

10. Build Links By Leveraging Content

11. 3. Social Media

12. Social Media Presence

13. Social Media Authority

14. 4. Branding

15. Brand Awareness

16. Brand Engagement

17. Brand Trust

18. 5. Relationships

19. Relationships With Influencers

20. Alliance Building

21. Helping People

22. TO READ MORE:
INCREASE THE POWER OF YOUR DOMAIN NAME
COURTESY OF:
TECHTAGE