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CONTACT
dr.ir. Jan Devos, MBA
ELIT Lab, Howest, UGent
Graaf Karel De Goedelaan 5
BE-8500 KORTRIJK – BELGIUM
T: +32 56 24 12 72
F: +32 56 24 12 24
e-mail: jgdvos.devos@ugent.be
LinkedIn: www.linkedin.com/in/jangdevos
Twitter: @jangdevos
                                      Blog: jangdevos.wordpress.org
                                                        twiiter: @jangdev
Emerge of the Engineering Model
Emerge of the Engineering Model


                                                             Until 19th century only
                                                             'military‗ engineers.

                                                             Archimedes, Leonardo
                                                             da Vinci, Simon Stevin

                                                             James Watt (1736-1819)
                                                             first „civil' engineer




(K.U.Leuven, http://eng.kuleuven.be/algemeen/geschiedenis)
Emerge of the Engineering Model
Successes of the Engineering Model



                         Good logistics alone can't win a war.
                         Bad logistics alone can lose it.

                         —General Brehon B. Somervell
                         Commanding General
                         Army Services Forces, 1942
Successes of the Engineering Model
Ideal type of an Engineer…




   Businesses
   Governments
   … and
   Education
The illusion of modeling …
Ever seen a pure geometric figure in nature?
The illusion of modeling …

… is that we tend to forget that the real world has vague
 and murky contours… (Ciborra, 2002)

E. Husserl (Phenomenology) and Galileo Galilei
• Galileo introduces geometry as a sort of generalization

• Everyday reality is real, outcomes of abstractions and
  models are ideal

• Lack of ‗spiritual‘ dimension in technological advancement

• Problems are solved by reduction
Separation of Creation and Use
Ideal type of an Engineer…
Engineer
A priori hierarchical order: top down approach
Reduction/decomposition (analysis – synthesis – model)
Openness, transcending boundaries
Linear time – Cartesians
Distant knowledge, representation
Knowledge about structural characteristic entities

Specialization
Search for the adequate, project-oriented means
Projects and designs
Respect of prior specifications: exact design requirements
Evaluation through expected level of performance and quality

Separation of creation and use
Outcomes respond to field norms
Foundations for the Engineer

Natural Sciences (positivistic perspective)

Control Theory (Coase, 1937, Eisenhardt, 1989)
     Alignment of interests

Agency Theory (Jensen & Meckling, 1976)
    Contracts (Incomplete Contract Theory)
    Moral Hazard / Adverse Selection

Mistrust in human behavior (Ghoshal, 2005)

Amoral theories ?
Collapse of an Engineering Model
Research on IS failures

 Resistance against change
 1983
 Power, Politics and MIS implementation (Markus)

 20 years later:
 - 2003, "Computers can land people on Mars, why can't they
    get them to work in a hospital?" - Implementation of an
    Electronic Patient Record System in a UK Hospital (Jones)

 - 2004, Informating the Clan: Controlling Physicians' Costs
    and Outcomes (Kohli & Kettinger)
Organizational Change
Nov. 2010
Organizational Change
Alternative approaches to PM

 • PM does not guaranteed success nor eliminates failures

 • Management of meaning iso management of control ?

 • Critical perspective on projects: focus on values
   (technology is not neutral), ethics and morality equally
   important than efficiency & effectiveness ?

 • Trust vs Control ? (Devos, 2009)

 • ―Political‖ PLC
 2003, The chimpanzees‟ tea party: a new metaphor for project manager (Drummond & Hodgson)
 2006, New Possibilities for Project Management Theory A Critical Engagement (Cicmil & Hodgson)
PLC and the „Political‟ PLC

         Inception




      PLC                 Wild enthusiasm




     Design & Dev.
                     “P”PLC

                     Search for the guilty
Complexity


  ―(Computer-based) Information
    Systems defeat their own purpose
    because they create complexity.‖

  (Weick 1985)
Bricolage
Concept of ‗Bricolage‘ (Lévi-Strauss)




                                         Trinidad Steel drums (pans)




                       © Jan Devos   -   20
Bricolage
• Bricolage - French anthropologist Lévi-Strauss, ‗La
  pensée sauvage‘ (1962)

• ―doing things with whatever is at hand‖

• Bricolage relates with (Duymedjian & Rüling, 2010)
•     organizational resilience
•     improvisation
•     sense making
•     entrepreneurship
•     utilization of technical systems and artefacts


• the bricoleur versus the engineer


                                  © Jan Devos   -   21
Bricolage and HRO

Organizing for High Reliability:
Processes of Collective Mindfulness (Weick, 1999)

 • Preoccupation with failure (―Failure is not an option‖)
 • Reluctance to simplify interpretation
   (beware of ‗frameworks‘, ‗models‘, ‗mindsets‘, …)
 • Sensitivity to operations (―situational awareness‖)
 • Commitment to resilience (―continuous management
   of fluctuations‖)



                        © Jan Devos   -   1
Bricolage
From the seminal work of Lévi-Strauss, three constructs
can be inferred to characterize bricolage:

1) 1) repertoire or the material and immaterial resources
   that are collected independently of any particular
   project or utilization,

2) 2) dialogue or the activity of assembling objects and

3) 3) outcome, which‘s refers both to the process and its
   results (Duymedjian and Ruling 2010).


                         © Jan Devos   -   23
Bricoleur vs Engineer
Bricoleur                                      Engineer
Everything matters                             A priori hierarchical order
Complex, interconnected system                 Reduction/decomposition
Closed universe                                Openness, transcending boundaries
Cyclical time                                  Linear time
Intimate knowledge, familiarity                Distant knowledge, representation
Knowledge about relationships implying a low   Knowledge about structural characteristic entities
functional fixedness bias

Versatility implying resilience                Specialization
Collection through unplanned encounters        Search for the adequate, project-oriented means
Unclear outcomes                               Projects and designs
Dialogue with elements in stock (resources)    Respect of prior specifications
Assemblage, substitution, …‘it‘s working‘      Evaluation through expected level of performance
                                               and quality

Creation and use cannot be dissociated         Separation of creation and use
Outcomes look unlike anything else             Outcomes respond to field norms
Bricolage
• Is Bricolage a theory?

•   Seven oxymoron‟s as propositions (Ciborra, 2002)
•   Value bricolage strategically (VBS)
•   Design tinkering (DT)
•   Establish systematic serendipity (ESS)
•   Thrive on gradual breakthroughs (TGB)
•   Unskilled Learning (UL)
•   Strive for failure (SFF)
•   Achieve collaborative inimitability (ACI)
(Devos et al. 2012)


                           © Jan Devos   -   25
Oxy-1 Value bricolage strategically



                                      IT Alignment

                                      +

                                      CEO Commitment




                   © Jan Devos   -   26
Oxy-2 Design tinkering




    Open Source Software - communities
                   © Jan Devos   -   27
Oxy-3 Establish systematic serendipity




                     © Jan Devos   -   28
Oxy-4 Thrive on gradual breakthroughs




                    © Jan Devos   -   29
Oxy-5 Unskilled Learning




                     © Jan Devos   -   30
Oxy-6 Strive for failure




                    © Jan Devos   -   31
Oxy-7 Achieve collaborative inimitability




                      © Jan Devos   -   32
Conclusion

• Both models are valid and useful
• A mixed form is even better
• Bricolage is already there in SMEs…and maybe also in LO




                         © Jan Devos   -   33
Engineer or Bricoleur ?

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Engineer or Bricoleur ?

  • 1. CONTACT dr.ir. Jan Devos, MBA ELIT Lab, Howest, UGent Graaf Karel De Goedelaan 5 BE-8500 KORTRIJK – BELGIUM T: +32 56 24 12 72 F: +32 56 24 12 24 e-mail: jgdvos.devos@ugent.be LinkedIn: www.linkedin.com/in/jangdevos Twitter: @jangdevos Blog: jangdevos.wordpress.org twiiter: @jangdev
  • 2. Emerge of the Engineering Model
  • 3. Emerge of the Engineering Model Until 19th century only 'military‗ engineers. Archimedes, Leonardo da Vinci, Simon Stevin James Watt (1736-1819) first „civil' engineer (K.U.Leuven, http://eng.kuleuven.be/algemeen/geschiedenis)
  • 4. Emerge of the Engineering Model
  • 5. Successes of the Engineering Model Good logistics alone can't win a war. Bad logistics alone can lose it. —General Brehon B. Somervell Commanding General Army Services Forces, 1942
  • 6. Successes of the Engineering Model
  • 7. Ideal type of an Engineer… Businesses Governments … and Education
  • 8. The illusion of modeling … Ever seen a pure geometric figure in nature?
  • 9. The illusion of modeling … … is that we tend to forget that the real world has vague and murky contours… (Ciborra, 2002) E. Husserl (Phenomenology) and Galileo Galilei • Galileo introduces geometry as a sort of generalization • Everyday reality is real, outcomes of abstractions and models are ideal • Lack of ‗spiritual‘ dimension in technological advancement • Problems are solved by reduction
  • 11. Ideal type of an Engineer… Engineer A priori hierarchical order: top down approach Reduction/decomposition (analysis – synthesis – model) Openness, transcending boundaries Linear time – Cartesians Distant knowledge, representation Knowledge about structural characteristic entities Specialization Search for the adequate, project-oriented means Projects and designs Respect of prior specifications: exact design requirements Evaluation through expected level of performance and quality Separation of creation and use Outcomes respond to field norms
  • 12. Foundations for the Engineer Natural Sciences (positivistic perspective) Control Theory (Coase, 1937, Eisenhardt, 1989) Alignment of interests Agency Theory (Jensen & Meckling, 1976) Contracts (Incomplete Contract Theory) Moral Hazard / Adverse Selection Mistrust in human behavior (Ghoshal, 2005) Amoral theories ?
  • 13. Collapse of an Engineering Model
  • 14. Research on IS failures Resistance against change 1983 Power, Politics and MIS implementation (Markus) 20 years later: - 2003, "Computers can land people on Mars, why can't they get them to work in a hospital?" - Implementation of an Electronic Patient Record System in a UK Hospital (Jones) - 2004, Informating the Clan: Controlling Physicians' Costs and Outcomes (Kohli & Kettinger)
  • 17. Alternative approaches to PM • PM does not guaranteed success nor eliminates failures • Management of meaning iso management of control ? • Critical perspective on projects: focus on values (technology is not neutral), ethics and morality equally important than efficiency & effectiveness ? • Trust vs Control ? (Devos, 2009) • ―Political‖ PLC 2003, The chimpanzees‟ tea party: a new metaphor for project manager (Drummond & Hodgson) 2006, New Possibilities for Project Management Theory A Critical Engagement (Cicmil & Hodgson)
  • 18. PLC and the „Political‟ PLC Inception PLC Wild enthusiasm Design & Dev. “P”PLC Search for the guilty
  • 19. Complexity ―(Computer-based) Information Systems defeat their own purpose because they create complexity.‖ (Weick 1985)
  • 20. Bricolage Concept of ‗Bricolage‘ (Lévi-Strauss) Trinidad Steel drums (pans) © Jan Devos - 20
  • 21. Bricolage • Bricolage - French anthropologist Lévi-Strauss, ‗La pensée sauvage‘ (1962) • ―doing things with whatever is at hand‖ • Bricolage relates with (Duymedjian & Rüling, 2010) • organizational resilience • improvisation • sense making • entrepreneurship • utilization of technical systems and artefacts • the bricoleur versus the engineer © Jan Devos - 21
  • 22. Bricolage and HRO Organizing for High Reliability: Processes of Collective Mindfulness (Weick, 1999) • Preoccupation with failure (―Failure is not an option‖) • Reluctance to simplify interpretation (beware of ‗frameworks‘, ‗models‘, ‗mindsets‘, …) • Sensitivity to operations (―situational awareness‖) • Commitment to resilience (―continuous management of fluctuations‖) © Jan Devos - 1
  • 23. Bricolage From the seminal work of Lévi-Strauss, three constructs can be inferred to characterize bricolage: 1) 1) repertoire or the material and immaterial resources that are collected independently of any particular project or utilization, 2) 2) dialogue or the activity of assembling objects and 3) 3) outcome, which‘s refers both to the process and its results (Duymedjian and Ruling 2010). © Jan Devos - 23
  • 24. Bricoleur vs Engineer Bricoleur Engineer Everything matters A priori hierarchical order Complex, interconnected system Reduction/decomposition Closed universe Openness, transcending boundaries Cyclical time Linear time Intimate knowledge, familiarity Distant knowledge, representation Knowledge about relationships implying a low Knowledge about structural characteristic entities functional fixedness bias Versatility implying resilience Specialization Collection through unplanned encounters Search for the adequate, project-oriented means Unclear outcomes Projects and designs Dialogue with elements in stock (resources) Respect of prior specifications Assemblage, substitution, …‘it‘s working‘ Evaluation through expected level of performance and quality Creation and use cannot be dissociated Separation of creation and use Outcomes look unlike anything else Outcomes respond to field norms
  • 25. Bricolage • Is Bricolage a theory? • Seven oxymoron‟s as propositions (Ciborra, 2002) • Value bricolage strategically (VBS) • Design tinkering (DT) • Establish systematic serendipity (ESS) • Thrive on gradual breakthroughs (TGB) • Unskilled Learning (UL) • Strive for failure (SFF) • Achieve collaborative inimitability (ACI) (Devos et al. 2012) © Jan Devos - 25
  • 26. Oxy-1 Value bricolage strategically IT Alignment + CEO Commitment © Jan Devos - 26
  • 27. Oxy-2 Design tinkering Open Source Software - communities © Jan Devos - 27
  • 28. Oxy-3 Establish systematic serendipity © Jan Devos - 28
  • 29. Oxy-4 Thrive on gradual breakthroughs © Jan Devos - 29
  • 30. Oxy-5 Unskilled Learning © Jan Devos - 30
  • 31. Oxy-6 Strive for failure © Jan Devos - 31
  • 32. Oxy-7 Achieve collaborative inimitability © Jan Devos - 32
  • 33. Conclusion • Both models are valid and useful • A mixed form is even better • Bricolage is already there in SMEs…and maybe also in LO © Jan Devos - 33

Editor's Notes

  1. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  2. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  3. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  4. Petrie (2011) refers to this as an ant colony in which her behavior, and intelligence is the result of the rather mindless interactions of individual ants following simple protocols of interaction that result in qualitatively different global behavior. To explain this phenomenon, Petrie introduced to concept of “Emergent Collectives” (EC) as the combination of emergent control networks, tools, and incentives that motivate people to act collectively. The motivation for collectively acting lays within the capacity of the networks to scale and to increase value for the user.
  5. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  6. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  7. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  8. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  9. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  10. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  11. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  12. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.
  13. EmergentCollectives? Wat zijn in godsnaam emergentcollectives? Vertaal betekent dit ‘emergente collectieven’ of spontaan aan de dag tredende groep. Beter is de analogie te gebruiken van een mierenkolonie.