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The Butterfly Effect
in Organizational
Communication.
Dr. Jim Bohn
Pro/Axios
Minneapolis, MN
It’s the Problem that won’t go away.
 “A Classic is something everyone wants to
have read, but no one wants to read.”
 ~ Mark Twain
 To paraphrase: Organizational
Communication is the issue everyone wants
to have solved, but no one wants to solve.
 Organizational Communication
is something everyone believes
is happening, simply because
people talk and share ideas.
Organizational
Communication seems so
multifaceted (“fuzzy”, “soft
skill”, “non-financial”) one is
hard pressed to measure it’s
organizational (and
financial) impact.
Creating uncertainty,
confusion, and, ultimately,
Chaos.
But experience shows ineffective
Organizational Communication
costs money through:
 Obtuse visioning
 Ineffective direction setting
 Incomplete decision making
 Mis-coordinated action
 Incomplete follow-through
The butterfly effect …
Ineffective
Communications
Ineffective
processing Ineffective action
Ineffective
output
Ineffective
delivery
Lower customer
satisfaction
Loss of profit
Loss of
reputation
Loss of market
share
Common Causes of Ineffective
Organizational Communication
 SPEED: Organizations are moving
fast these days.
◦ (I state the obvious.)
 SOUND BYTES, not dialogue.
◦ 20 seconds of information shared in a
hallway conversation between meetings
does not constitute communication.
 SILO mentalities create
contradictory messaging.
Is there a Butterfly Effect
in your Organizational
Communication?
Pro/Axios
 We offer plainspoken guidance for
those who do the work.
 Check out the Rapid Diagnostic @
www.ProAxios.com
 info@proaxios.com
 651-302-1574
 Minneapolis, MN, USA
6/18/2013
Organizational Insight Leading
to Organizational
Transformation

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The Butterfly Effect in Organizational Communication

  • 1. The Butterfly Effect in Organizational Communication. Dr. Jim Bohn Pro/Axios Minneapolis, MN
  • 2. It’s the Problem that won’t go away.  “A Classic is something everyone wants to have read, but no one wants to read.”  ~ Mark Twain  To paraphrase: Organizational Communication is the issue everyone wants to have solved, but no one wants to solve.
  • 3.  Organizational Communication is something everyone believes is happening, simply because people talk and share ideas.
  • 4. Organizational Communication seems so multifaceted (“fuzzy”, “soft skill”, “non-financial”) one is hard pressed to measure it’s organizational (and financial) impact.
  • 5. Creating uncertainty, confusion, and, ultimately, Chaos. But experience shows ineffective Organizational Communication costs money through:  Obtuse visioning  Ineffective direction setting  Incomplete decision making  Mis-coordinated action  Incomplete follow-through
  • 6. The butterfly effect … Ineffective Communications Ineffective processing Ineffective action Ineffective output Ineffective delivery Lower customer satisfaction Loss of profit Loss of reputation Loss of market share
  • 7. Common Causes of Ineffective Organizational Communication  SPEED: Organizations are moving fast these days. ◦ (I state the obvious.)  SOUND BYTES, not dialogue. ◦ 20 seconds of information shared in a hallway conversation between meetings does not constitute communication.  SILO mentalities create contradictory messaging.
  • 8. Is there a Butterfly Effect in your Organizational Communication?
  • 9. Pro/Axios  We offer plainspoken guidance for those who do the work.  Check out the Rapid Diagnostic @ www.ProAxios.com  info@proaxios.com  651-302-1574  Minneapolis, MN, USA 6/18/2013 Organizational Insight Leading to Organizational Transformation