Agricultural Technology Management leads to PRODUCTION, PRODUCTIVITY, TOLERANCE, ABILITY , CAPACITY, RESOURCES, ECONOMIC, HEALTH

1. AGRICULTURAL TECHNOLOGY MANAGEMENT – a
Perspective
Prof (Dr) Jai Singh (ARS)
Retd Director ICAR – CIPHET
Jsingh.sre@gmail.com, Mob:8958463808

2. AGRICULTURE
Agricultural sciences encompass crops agronomy,
horticulture, live stocks, poultry, aquaculture, plantation
crops and minor forests
Agricultural Technologies
(i) Genetic –enhancement - adding a specific stretch of DNA
into the plant's / animal genome, giving it new or different
characteristics,
(ii) Biotechnology and genetic – modification - is biological
systems / inserting DNA into the genome of a living
organism or part to develop or create different products,
(iii) Natural resources management - sustainable utilization of
land, water, air, minerals, forests, fisheries, and wild flora
and fauna,
contd

3. Conted from previous slide
(iv) Conservation agriculture - maintenance of permanent soil cover,
minimum soil disturbance, diversification of plant species, natural
biological processes above and below the ground surface and increased
water and nutrient use efficiency,
(v) Climate smart agriculture - integrated approach to manage
landscapes - cropland, livestock, forests and fisheries to address
challenges of food security and climate change / sustainable and
productive agricultural methods,
(vi) Farm mechanization: making farming globally
competitive and checking impairment to natural resources,
(vii) Post harvest produce management - system of handling,
wastes reduction, processing, product development, storing, transporting
and marketing agricultural commodities after harvest.

4. (viii) Bio Fortification - Plant breeding, agronomic practices
and biotechnological techniques for increased nutritional
value of crops,
(ix) Frontier Technologies - That can address up - coming
challenges and opportunities.
(x) Digital Technologies - Remote sensing geographic
information systems, crop and soil health monitoring,
livestock and farm management, crop and input selection,
obtaining credit and insurance, weather advisories, disease-
and pest-related assistance.

5. xi. Infusion of Modern and Traditional Technologies:
preserve diversity in produce and products; higher yields
and productivity; economic sustainability; food safety with
functional components; soil health; judicious use of natural
resource; minimisation of chemical fertilizers, disease, insect
pest control chemicals, tools, technique and machinery.

6. REMOTE SENSING

7. Agricultural Technology Management aims at:
(i). Higher crop productivity,
(ii). Managing the production and processing of agricultural
products,
(iii) Decreased use of water, energy, fertilizer, and pesticides,
(iv) Reduced adverse impact on natural ecosystems,
(v) Less runoff of chemicals into rivers and groundwater,
(vi) Farmer driven / farmer accountable agricultural
extension system,
(vii) Increasing the profits of farmers and reducing the cost
operations,

8. Contd Agricultural Technology Management aims at:
viii) advanced tools, apparatus, equipment, machines and
structures for making farmer’s efforts effective and reduced
drudgery, time and other inputs,
(ix) providing water and nutrients to plant according to their
calculated requirements,
(x) E - Commerce system where farmers can sell their
products and purchase other things that they need and
(xi) promoting agri - based industries for income and rural
employment generation.

9. NARS :- AGRI- TECH- MANAGEMENT SET UP ICAR
1 65 ICAR Institutions 5 4 Deemed Universities,
2 14 National Research
Centres
6 3 Central Agricultural
Universities,
3 6 National Bureaux, 7 63 State Agricultural
Universities
4 13 Directorates/Project
Directorates,
8 11 Agricultural
Technology Application
Research Institutes
(ATARIs)
9 725 Krishi Vigyan
Kendras.

10. Important Definitions:
Technology : Application of Science Engineering and Arts to
generate Skills, Crafts, Ways, Manners, Means, Methods
Processes in industrial ways of production using Matters and
Materials for utility, usability, safety and human life
satisfaction.
Science : Is the systematic knowledge gain of the physical or
material world through observations and experimentations.
Engineering: Is the goal - oriented process of designing,
creating, building, manufacturing, operating and maintaining,
tools, devices, equipment, machinery, apparatuses,
structures and systems that solve problems and fulfills the
needs.
Arts: Is the product of imagination and creativity in physical
form by acquiring skill through experience, study and
observations.

11. Technology Management:
Is the interface of science, engineering, economics
and management interwoven into a set of concepts,
skills, techniques, practices for decision making to
adapt changing environmental conditions and
technological progress for human / customer
advantage.

12. OBJECTIVES OF TECHNOLOGY MANAGEMENT
i. To prepare individuals to develop scientific, technical, and
business skills.
ii. To boost productivity with efficient resource utilization at
cutting costs.
iii. To manage the work force and systems.
iv. To manage production and operation systems.
v. To satisfy on quality control, safety and health issues.
vi. Bringing working people and technologies together to do
what people are expecting.
vii. To store large amount of data and inventory including
customer segmentation.
viii.To open opportunities for global outreach.
ix. To build capability to face market contenders.
x. To gain ability to outsource expensive operations to
offsite,

13. ELEMENTS OF TECHNOLOGY MANAGEMENT
i. Technology evaluation,
ii. Technology integration,
iii. Work process planning,
iv. Proven work process implementation,
v. Continued training and skill development, and
vi. Changes for product and its quality.

14. Capability of managing technological assets
i. Rapid technological advancements ,
ii. Increasing competitive requirements.
iii. Creating sustainable competitive advantage
iv. To make sustainable profit and
v. Facing fast changing environmental conditions,
vi. Survival.

15. Technology management activities
TM activities are grouped into six main categories:
i. Identification: includes search, auditing, data collection,
technology & market intelligence processes.
ii. Selection: strategic objectives and priorities process .
iii. Acquisition: buy–collaborate–self development of
valuable technologies for business.
iv. Exploitation: include incremental developments, process
improvements, and marketing.
v. Protection: patenting , staff retention
to protect intellectual assets and expertise within firm.
vi. Learning: Technological competency, and knowledge
management.

16. TM (TECHNOLOGY MANAGEMENT) Capability
Measurement Activities :
i. Awareness - quality or state of being aware ,
ii. Search – though effort to look / find / discover,
iii. Core competence - resources and capabilities,
iv. Strategy - setting goals and priorities, determining actions
to achieve the goals, and mobilizing resources to execute
the actions,
v. Assess-selection,
vi. Acquire,
vii. Implementation,
viii.learning and
ix. linkages.

17. 6a. Four- level scale to measure TM ACTIVITIES
i. Unaware (very weak capability),
ii. Reactive (weak to average capability)
iii. Strategic (strong capability
iv. Creative (very strong capability).

18. 6b. Six – level scale to measure TM ACTIVITIES
i. Acquisition,
ii. Exploitation,
iii. Identification – R&D
iv. Environmental monitoring,
v. Business unit environmental monitoring,
vi. Corporate environmental monitoring

19. Technology Management Performance :
•TM performance is an economic category that
reflects the ability of organization in using human
and material resources to achieve the organizational
targets .

20. Measurement Scale for Technology Management
Performance
i. Revenue - money regularity.
ii. Profit margin - buying and producing cost difference.
iii. Sales growth - ability to generate revenue / unit time.
iv. Capital adequacy - statutory minimum capital reserves.
v. liquidity ratio - ability to pay debt obligations and its
margin of safety.
vi. Stock prices - cost to buy one share.
vii. Return on assets (resources with economic value) –
Profitability on assets.
viii. Return on equity - net income divided by its
shareholders' equity/ share value (ROE).
ix. Return on investment (ROI) - profit on investments.

21. AGRI TECH MGMT RESULTS IN
PRODUCTION, PRODUCTIVITY, TOLERANCE, ABILITY ,
CAPACITY, RESOURCES, ECONOMIC, HEALTH