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  1. 1. 1<br />
  2. 2.
  3. 3. Vs.<br />
  4. 4. 2010<br /><ul><li> 160+ Clients
  5. 5. Staff and Facility Expansion
  6. 6. “Recruit Better”
  7. 7. Expanded Resources
  8. 8. Job Distribution & Analytics</li></ul>Jobs2web Background<br />Headquartered in Minnetonka, MN with a proven leadership team combined with over 70 committed people that do:<br /><ul><li> Research & Development
  9. 9. Marketing & Sales
  10. 10. Implementation & Support
  11. 11. Account Management
  12. 12. Finance & Operations</li></ul>2009<br /><ul><li> 130+ Clients
  13. 13. 2009 Inc. 500 Honoree
  14. 14. 2009 Top HR Product Award</li></ul>2008<br /><ul><li> Interactive Recruiting Site
  15. 15. Client Advisory Board
  16. 16. Dashboard Analytics
  17. 17. Leveraged Social Networking
  18. 18. 85 Clients</li></ul>2007<br /><ul><li> Extended Industry Partners
  19. 19. 30 Clients</li></ul>2006<br /><ul><li> Recruiting Platform introduced
  20. 20. SEO Leadership
  21. 21. First Clients- Xerox, Merck</li></ul>2005<br /><ul><li> R&D Core Technology
  22. 22. HotGigs Staffing Exchange</li></li></ul><li>JOBS2WEB HELPS YOU RECRUIT BETTERIN THREE BASIC WAYS.<br />FIND BETTER.<br />ENGAGE BETTER.<br />KNOW BETTER.<br />
  23. 23. Web 2.0 +<br />TheTalentShift<br />craigslist<br />Web 1.0<br />Pre-Web<br />
  24. 24.
  25. 25. SIMPLIFY THE ROUTE<br />TO BETTER TALENT.<br />Jobs2web is revolutionizing the recruitment industry by using interactive marketing technology, empowering you to Recruit Better.TM <br />Each day, we help hundreds of clients attract higher quality candidates in less time, for a fraction of the cost.<br />
  27. 27. Real Results = Optimized Recruiting Spend<br />Before: <br />An employer who is using traditional recruiting methods<br />After: <br />An employer who has started to leverage all recruiting channels and optimized recruitment advertising spend<br />
  28. 28. Helping You – Recruit BetterTM<br />ENGAGE BETTER<br />KNOW BETTER<br />Increase Campaign Yield<br />Lower Operational Costs<br />Return $2+ For Each $1 Invested with Jobs2web <br />Increase Competitiveness<br />Lower Advertising Expense<br /> (Job Boards & Print)<br />Increase Visitor to Candidate Conversion<br />Lower Headhunting Costs<br />Increase Recruiter Efficiency<br />Talent Community<br />SEO & PPC<br />FIND BETTER<br />Talent<br />Pipeline<br />Candidate<br />Profile<br />Email & RSS<br />Viral<br />Marketing<br />Job Distribution<br />Referrals<br /><ul><li> Visitor Intelligence
  29. 29. Keyword Rankings
  30. 30. Candidate Demographics
  31. 31. Social Network Monitoring
  32. 32. Source Tracking
  33. 33. Campaign Tracking
  34. 34. Cost Per Applicant
  35. 35. Cost Per Hire </li></ul>Social Media<br />Craigslist<br />Job<br />Marketing<br />Career Site<br />Services<br />Social Networks<br />Career Site<br />Applicant<br />Tracking<br />System<br />CRM/<br />Sourcing <br />
  36. 36. Partial listing of clients …<br />Consulting/<br />Services<br />Engineering/<br />Technology<br />Financial/<br />Insurance<br />Healthcare<br />Retail / <br />Product<br />Med Tech<br />Energy/Ag<br />
  37. 37. FIND BETTER.<br />Talent abounds in a mindboggling array of channels in the online universe. <br />
  38. 38. Every Job is a Campaign<br />Social Media & Networks<br />Search Engines<br />Employees (Referrals)<br />Career Site<br />Job Boards<br />Job Classifieds & Aggregators <br />Past Visitors & Applicants<br />Recruiters Contacts<br />
  39. 39. Connect<br />Tools<br />Passive Capture<br />Apply Direct To ATS<br />ATS Keyword Search<br />Social Sharing<br />Description from ATS<br />Apply Direct To ATS<br />
  40. 40. Connect<br />Tools<br />Marketing<br />Marketing<br />Social Sharing<br />Passive Capture<br />Matching Jobs<br />Direct To ATS<br />
  41. 41. LIFE TIME FITNESS<br />“Jobs2web helped us deliver a better candidate experience that has been instrumental in building a diverse talent community, enabling us to reduce our time to fill open positions<br />by up to 50 percent.”<br />Jess Elmquist<br />Vice President, Life Time University<br />
  42. 42. ENGAGE BETTER<br />At Jobs2web we firmly believe that the best route between jobs and talent is a two-way street. <br />
  43. 43. ON A TYPICAL CAREER SITE…<br />ONLY<br />ONLY<br />8%<br />1/2<br />&<br />of visitors will begin <br />the apply process!<br />of those will actually finish the application process!<br />
  44. 44. What Is A Talent Community?<br /><ul><li>Centralized database of targeted talent groups
  45. 45. Automated job matching & marketing
  46. 46. Configured & self-managed by talent
  47. 47. Grouped & tagged for campaign targeting
  48. 48. Designed to increase repeat & viral traffic to your site
  49. 49. Integrated into your career site, apply process
  50. 50. Accessible by Sourcing Teams to target key talent</li></li></ul><li>Talent Community Building<br />Visitors join your Talent Community to be notified of future opportunities. <br /><ul><li>Active Job Seekers
  51. 51. Employee Referrals
  52. 52. Past Applicants
  53. 53. Passive Career Site Visitors
  54. 54. Social Network Contacts
  55. 55. Recruiter Contacts
  56. 56. and More!</li></ul>Automated dialogue with every candidate keeps your community engaged.<br /><ul><li>New job postings become campaigns that instantly match the best talent with the right job.</li></ul>Your talent community will be a robust supply chain that helps you fill jobs better and faster than ever before. <br />
  57. 57. Connect<br />Tools<br />Keyword Search<br />Map Search<br />Category or Keyword Links<br />
  58. 58. Current Candidate Experience – Apply or Goodbye<br />
  59. 59. Current Candidate Experience – 7 clicks to apply<br />
  60. 60. Connect<br />Tools<br />Passive Capture<br />Job Details: Sales Associate <br />Sales Associate Will work regularly with customers to find and s Job Details: Sales Associate Job Description: Sales Associate Will work regularly with customers to find and sell products to match our customer’s needs. Must be interested in and capable of interacting with the customer by approaching customers to suggest items as well as using active selling techniques to drive add on business. Qualified candidates should feel comfortable working in a dynamic environment with shifting priorities and responsibilities. Outside of selling product to our customers on our selling floor, associates may also stock shelves, maintain backroom areas, process customer pick-ups and operate cash registers as needed. May also be assigned other duties within the store at the direction of the store management team.<br />Apply Direct To ATS<br />ATS Keyword Search<br />Social Sharing<br />Description from ATS<br />A consumer report requesting criminal conviction information and/or an investigative consumer report may be requested in connection with your employment application. Upon written request to the employer, you will be informed whether this report was requested, and, if so, the name and address of the consumer reporting agency. You may inspect and receive a copy of this report by contacting the agency. Click here to read the text of Article 23-A of the New York State Correction Law relating to the employment of persons previously convicted of a criminal offense.<br />Powered by Jobs2web<br />
  61. 61. Talent Community Membership<br />Cleveland Clinic<br />HCR ManorCare<br />Lifetime Fitness<br />
  62. 62. <ul><li>67% Of Candidates Apply Same Day
  63. 63. 33% Join Talent Community & Apply Months After</li></li></ul><li>Social Network Strategy<br />Before<br />After<br /><ul><li> Inconsistent Experience
  64. 64. Poor Employment Brand Use
  65. 65. Recruiter Owned Network
  66. 66. Recruiter/Rolodex defection
  67. 67. Better and consistent Experience
  68. 68. Promotes Company Brand
  69. 69. Company Owned Network
  70. 70. Network Retention</li></li></ul><li>MICROSOFT CORPORATION<br />“The Jobs2web platform helps us automate and measure all aspects of our talent community and social recruiting strategy.<br />It has definitely brought the efficiency, innovation, and insights that we needed to drive the results we’re looking for, and even helped us to re-humanize the recruiting function here at Microsoft.”<br />Marvin Smith<br />Director Of Talent Communities<br />
  71. 71. KNOW BETTER<br />It seems like recruiting is still a guessing game. <br />
  72. 72. POST, PAY AND PRAY IS PASSÉ.<br />No more getting reports after you’ve spent your money—and still wondering – did it work? <br /><ul><li> See your results from the time the first dollar is spent
  73. 73. Make adjustments on the fly
  74. 74. Improve every campaign
  75. 75. Be in total control of your spend and strategy</li></ul>31<br />
  76. 76. UNIQUE DASHBOARD REPORTS<br /><ul><li> Visitor by Visitor Reporting (Source + Keywords)
  77. 77. Visitors Map
  78. 78. Visitors by Day & Time
  79. 79. Members Overview
  80. 80. Members Map
  81. 81. Members Groups
  82. 82. Facebook Referrals
  83. 83. Applicants Overview
  84. 84. Applicants by Job
  85. 85. Applicants by Job Overview
  86. 86. Jobs Overview
  87. 87. Categories Overview
  88. 88. Keyword Rankings (and History)
  89. 89. Conversion Funnel (by Source of Talent)</li></li></ul><li>HCR ManorCare<br />“Jobs2web has helped HCR ManorCare identify, develop and track new recruitment channels to drive increased candidate traffic directly to HCR ManorCare at a significantly lower overall cost. At HCR ManorCare we measure everything with very detailed analytics.”<br />Annette Foght<br />Director of National Recruiting<br />
  90. 90. WE JUST<br />JOINED YOUR TEAM<br />We put our Client Strategy Group at your service to create perfectly calibrated solutions that align with your strategy, processes, and goals.<br />Your own Client Strategy Director will work with you, day in and day out, to help you navigate the interactive recruiting environment, and get where you want to be.<br />We’re eager to talk to you, work with you, build a solution for you, and put you on the direct path to recruiting better.<br />
  91. 91. Lifetime Fitness Transformation<br />Challenge<br />Reduce its annual $200K spend on job boards<br />While most job seekers thought of Life Time Fitness for openings such as personal trainers, Life Time has a variety of positions – including positions in spas, restaurants and administrative offices. They needed to attract qualified, geographically diverse applicants with varied skills sets and create brand visibility in areas where Life Time Fitness was not yet established. <br />Solutions<br />Jobs2Web transformed the company’s career center into <br />an interactive recruiting engine that leverages Web 2.0 technologies. <br />Results<br />187,000-member talent community<br />Eliminated 99% of job board spend<br />Improved candidate experience<br />Increased conversion of visitors- to-applicants by 100%. <br />804% increase in applicants <br />Reduced cost per hire from as much as $300 to as little as $15. <br />Improved quality of candidates, as evidenced by 30% turnover reduction for key roles. <br />
  92. 92. Lifetime Fitness Increase In Talent Quality & Key Business Metrics<br />QoQ new club opening marketing cost reduced by 85% and CPA by 75% <br />QoQ Value Growth<br />QoQ Personal Trainer financials over-performing $1.3M over revenue target<br />YoY Product Growth<br />YoY Talent Community growth 6X<br />
  93. 93. ADP Case Study: Working with Widgets<br />Challenges<br />As a leading global provider of HR, payroll, and benefits administration services, ADP required a vast pool of uniquely-talented employees to service a large catalog of clients. The company tasked Jobs2web with opening doorways to jobs on their career site and other Web 2.0 channels in order to attract and welcome potential candidates into their talent community.<br />Solutions<br />Jobs2web installed widgets on the ADP career site and Facebook fan page. The ADP widgets included a field to search for careers, networking and social media widgets to engage visitors on other platforms, and an email subscribe widget to publicize their talent community. Each widget was embedded with a unique code, enabling ADP recruiters to track their efficiency on the Jobs2web dashboard.<br />Results<br />ADP realized immediate and significant increase in applicant volume and quality<br />10X more traffic to their career site – now over 100,000 job seekers visit the ADP site monthly<br />Talent community burgeoned to 100X its original amount, from a dozen a day to over 1,300 subscribers per day<br />Visitor to applicant conversion increased by 50%<br />37<br />
  94. 94. Jobs2Web Integration Catapults Volume, Quality and Throughput<br />YoY ATS completed applicants up 40% <br />QoQ Value Growth<br />MoM visitors up 10X<br />MoM throughput conversion up 50%<br />YoY Product Growth<br />MoM Talent Community joins up 100X <br />
  95. 95. Meeting Your Business Objectives<br />Drive quality talent directly via multiple channels<br />Enhance brand recognition<br />Build proprietary, passive talent relationships<br />Make recruiters more efficient<br />Power your social networking strategy<br />Improve the candidate experience<br />Gain accurate and total visibility to recruiting metrics<br />Spend more effectively<br />
  96. 96. Jobs2Web Recruitment Marketing Platform<br />
  97. 97. Time To Value In 12 Weeks<br />Discovery<br />Build<br />Go Live<br />Design<br />Train<br /><ul><li>Train users on platform and dashboard
  98. 98. Your Hiring Needs
  99. 99. Gather Assets
  100. 100. Research Keywords
  101. 101. Site Infrastructure
  102. 102. Mock-up
  103. 103. Production Brief
  104. 104. Review and Approve
  105. 105. Create Branded Site
  106. 106. Start ATS Job Scrape
  107. 107. Create All Landing Pages
  108. 108. Configure Apply process
  109. 109. Move Site to Production
  110. 110. Submit Site maps
  111. 111. Launch Job Feeds</li></ul>How fast can your jobs be in front of candidates?<br /><ul><li>Easy and collaborative deployment
  112. 112. Live in 12 weeks from receiving assets</li></ul> (pending client approvals and project scope)<br /><ul><li> No changes to ATS System
  113. 113. No change in your recruiting process</li></ul>41<br />

Hinweis der Redaktion

  • We’re talking about a significant strategy change and the clients that we work with today all started with a more traditional recruitment methodology – relying soley on their career sites and the job boards to recruit – which is more transactional and reactive in nature – and which comes with challenges like spending dollars with every job posted, not recycling or re-marketing to candidates, eating a lot of recruiters timeWhat we need to think about today is a strategy embedded in relationship building – a proactive strategy that allows you to get in front of the right candidates at the right time – build a strategic talent pipeline – and leverage your brand and your career site across all of the online channels where candidates live today so that you can have a career long relationship with them through ongoing contactSingle hires – transactionalTo pipelining all the time – constant contact and building relationships which results in multiple hires
  • And this is not a new notion – J2W has been at this for more than 5 years now – leading this industry with world-class companies like yours – with the Fortune 1000 marketplace with companies of the Forbes 500 who have really set the stage for what the vision of recruiting in the new online world looks like. We’ve evolved as a company as a result of this changing industry and as a result of our clients best practices at work – leading to ongoing product development that evolves as our the recruiting world evolves – so we can be a strategic partner in your every day recruiting decisions.
  • Again – let’s re-enforce the reason why we’re talking today – there has been a significant shift in the way your job seekers search for jobs and hence how companies are finding and engaging them. Your candidates are paving the way and your strategy has to keep up – just like it’s been through the print ages and then the job board ages – and now the digital ages with Web 2., 3.0 and beyond…
  • This generation of online recruiting uses a mix of new resources: Search engines, social networks, friend referrals, mobile handsets, new niche job sites, blogs, RSS feeds, email alerts. And a host of others.Most companies struggle with these emerging technologies and most recruiters feel overwhelmed but now you have technology at you fingertips to help you pave the way – take the twists, turns, and tangles out of the recruitment process and streamline your way to better talent.
  • We thought about how much money and effort are poured into scattershot, unproven strategies.About how the application process is often more of a barrierthan an invitation. How hard it is to know the effectiveness of yourrecruiting spend is until after the campaign is over.We thought about how all this conspires to keep good people from finding good companies to work for. And vice versa.Simplify the route to better talent.That is what jobs2web is all about. We help you leverage the transformational technologies break down the barriers, and shorten the commute between your jobs and the people you want to hire. The result is that you Recruit people, faster, for a fraction of the cost.
  • This is a strategy that ties together your branding assets – your ATS – and all of the best in practice integrated recruiting tools for 2010, 2011 and beyond – as you see here – and J2W sits at the core of this entire strategy as the recruiting engine
  • Reference: Our experience with over 100 direct employers and our generalized observations before and after becoming Jobs2web clients.We’ve seen budgets decrease of the past 2 years and while spending might be leveling off now (some spending more, some spending less) what is true is that the share of spending on recruiting channels and campaigns is being distributed more evenly.
  • Find Better: Go DirectSearch Engine &amp; Site Targeted CampaignsSocial Networks &amp; MediaIncreased Employee &amp; Viral ReferralsJob Aggregators &amp; ClassifiedsEngage Better: Stay In TouchBuild &amp; Manage Your Talent CommunityPassive Candidate Capture &amp; ContactAutomated Job Matching MarketingSocial Channel CommunicationsKnow Better: Be SmarterReal Time Visibility To Talent Centric AnalyticsSeamless Source Tracking Into ATSTalent Supply Chain DemographicsEnd-To-End ROI Tracking By Source
  • You will find better people, and they will find you—more quickly, efficiently, and surely than ever before.Meanwhile in the recruitment world, companies try to access that talent with an equally unwieldy assortment of piecemeal and inefficient online solutions.
  • Jobs2web can optimize your entire recruitment process and help recruiters benefit from the full mix of web 2.0 technologies. Our integrated recruitment strategy connects your jobs to all the channels job seekers use, transforming your career site into a recruiting engine that will drive the best talent to your site quickly and efficiently. With every job posting you’ll reach the largest number of qualified people, develop a deep network of candidates for your future openings, and you’ll have a detailed breakdown of your campaigns’ performance with the ability to make real-time adjustments. Best of all, jobs2web works in concert with your existing career site and ATS to boost their performance.
  • Remember - every job is a campaign – that is pulled from your ATS and taken through the J2W engine which now makes every job interactive. Now, if a candidates is not ready to apply – they still have options besides apply or goodbye. RSS feeds, social sharing, and talent community building are available across every single one of your jobs
  • Best practices also streams your jobs into Category Landing Pages which serve as an extension of your career site – and are all about building your brand recognition. These pages represent your content, your branding, your messaging, and your jobs and communicates your targeted recruitment messaging. These pages are also what provide the foundation for a dramatically improved candidate experience.When you have these Pages in play across your Web 2.0 channels – you are providing a consistent yet unique experience for your candidates by providing the interaction and choices they want and delivering the relevant material they asked for.These pages are present and available even if you don’t have open positions for ongoing recruiter presence.
  • You will engage better—capturing and cultivating rich, proprietary, hire-ready talent communities that are connected with your brand and primed to apply.At Jobs2web we firmly believe that the best route between job and talent is a two-way street. For that reason, we make it a painless—even pleasant—experience for people with even a casual interest to engage with your company. Jobs2Web helps you capture and develop those relationships into thriving, vibrant Talent Communities—a centralized, candidate-centric, automated recruitment pool that grows over time to become a sustained competitive advantage.
  • Did you know that on a typical career site only 8% of visitors will begin the apply process, and only half of those will actually finish? That’s inefficient. But with jobs2web every visitor to your site can be included in your talent community resulting in a larger number of people who complete the application process.We’ll help you leverage all of your current contact assets into a centralized talent community that’s exclusive to your company.
  • Your competitive advantage is your exclusive, proprietary talent community – and your talent communities live everywhere on the web. Pools of targeted, qualified, active &amp; passive prospects that you can develop into a self-sustaining source of engaged talent that will be harvested for years to comeWith a thriving talent community,you won’t have to go looking far and wide for candidates. And you won’t have to spend big bucks hiring agencies, or advertising to fill your jobs. Because the talent you’re looking for will be one click away from you, in your own community.
  • Groups assemble into one larger group.Employee referralsPast applicantsPassive career site visitorsSocial networks contactsRecruiter contactsAutomated regular dialogue with every candidate, and even employees and alumni keeps your community engaged.New job postings become campaigns that instantly match the best talent from your community with the right job.Your talent community will be a robust supply chain helping you fill jobs better and faster than ever before. An ATS tracks only people who have applied for a job—and just for that one job. But your Jobs2web talent community captures all interested parties into a dynamic system that automatically matches and markets future opportunities to them—until they find the right job, at the right time.
  • You will know better how your recruiting strategies are working—source by source and person by person—with talent-centric metrics radical in their scope, integration and intelligence.It seems like recruiting is still a guessing game. And that’s just wrong. The stakes for your business are simply too high for that to fly. Nobody can afford to make recruiting strategy decisions anymore based on anything less than complete, crystal-clear knowledge of what’s working and what’s not.Determined to end all the guesswork once and for all, Jobs2web devised a game-changing tool: our award-winning Recruiting DashboardTM.
  • Are you stuck throwing money at job boards and agencies? Are you juggling social networks on your own without knowing what’s really working and what isn’t?Jobs2web takes the guesswork out of recruiting. As campaigns are created, sending job postings out to social channels, and as candidates are sent your way, the jobs2web platform tracks every detail about visitors and campaign performance…You will know better how your recruiting strategies are working—source by source and person by person—with talent-centric metrics radical in their scope, integration and intelligence.
  • real-time access to talent-centric metrics and recruiting analytics that give you end-to-end views into your talent supply chains, talent community demographics, source-specific ROI and other critical data, our Recruiting DashboardTM puts the knowledge you need to recruit better, and drive down your cost per hire at your fingertips.The recruiting dashboard enables you to see the effectiveness of your campaignsOnly jobs2web tracks every step of the recruitment process providing you up-to-date and concise information, so can optimize each campaign and maximize your recruiting efforts.STOP TOSSING TALENT (AND WASTING MONEY)An ATS tracks only people who have applied for a job—and just for that one job. But your Jobs2web talent community captures all interested parties into a dynamic system that automatically matches and markets future opportunities to them—until they find the right job, at the right time.
  • Jobs2web simplifies the complex world of online recruiting and helps you build a wealth of talent that is only one click away from your jobs. We automate the process and provide detailed talent-centric analytics all geared toward what matters most—hiring the best people for your jobs. What’s more, all this will require far less legwork from your staff, because Jobs2web automates many of the routine tasks that have become such recruiting time-wasters and productivity-vacuums.Automated support, liberated recruiters-Recruiters at companies working with Jobs2web will tell you it has changed their lives. -By automating those countless mundane tasks that distract from their core activities, we free recruiters to focus on delivering value to the business at their highest and best level.