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The role of Internet-based
services & conventional media
       for disaster relief
                    IGF, Baku
                    Nov. 2012

                     Izumi Aizu
                       Co-Director,
     Information Support pro bono Platform (iSPP)
         Senior Research Fellow and Professor,
    Institute for InfoSocionomics, Tama University
                  <iza@anr.org>
After 20 months
• Things are not getting better, some parts worse
• Natural Disaster becoming Social Disaster

• Many people are still suffering - even those who
  moved from shelters to “temporal houses”
• Few reconstruction plan ready for
  implementation
• According to previous experiences of Kobe, many
  more problems will surface



                                                     2
April 4, 2011
         City of Kesennuma




I lost my voice -couldn’t say anything
                                         3
You can still see this ship – from Google Earth

                                                  4
5
This was a 3-story building
                              6
7
from where I stayed




                      8
After three weeks,
no rescue team came here yet
                               9
What can ICT/Internet do for them?
• There were little Emergency Preparedness
  among Internet/ICT community
• Informational gap was the source of wider
  problem – ineffective logistics, relief and
  support works
• Started “pro bono” platform for information
  support based on individual capacity – another
  trials & errors
Devices that worked: Radio, Mobile, TV, Internet…
          all but Radio dropped at Day 1
  Fixed phones much popular after one month
Info sources NOT useful
• Mobile was most mentioned
• Gasoline, close to your daily life
• TV and Radio was frustrating for Nuclear Power problem

          A few
                      1 week      1 month      3 months
           hours
          Mobile       Mobile        TV           TV
           Radio        TV         Mobile        Radio
           Email       Radio        Email       Mobile
            TV          Email       Radio       Internet
          Softbank     Internet     Mobile       NHK
          Internet      Email      Newspaper
          One-seg

                                                           12
Big difference by Area
Right after: Iwate Coast, only Radio ( 68% ) and WoM (46%) above 10%
       Miyagi Coast: Radio (64%), One-seg (23%), Mobile talk (14%)


                                                                    Iwate Inland
     TV   Radio
                                                                    Iwate Coast
                                      Email    Word
                                             of Mouth               Miyagi Inland
                                      SMS
                                Mobile Internet                      Miyagi Coast
                                Voice
                                                        Nothing      Fukushima Inland

                            Fixed                                    Fukushima Coast
                  News
                  Paper    Phones
                                                                  (%)   N=186




                                                                              13
Reliable information sources on
           Nuclear station accident
• There was info on the accident, but for evacuation very
  confusing
• Only heard the Siren. First, get outside 10 km away, then got
  to Futaba or Kawamata, just WoM
• From people working for the power plant. They got first.
• Mobile One-seg broadcast. Car Radio, WoM,but not reliable …
  Internet, searched the municipal website, but not serious
  information was found. We have to make own judgments.
• People in the neighborhood, word of mouth.
• TV, news
• My relative was working in the local government told me at
  midnight, Mar 12.

                                                              14
Multi-stakeholder came, naturally
• Traditional government structure does not
  work sufficiently for such emergency
• Industry and Civil Society must work together
  with Central and Local governments
• But how? - complementarily
• No official recognition made (yet)
Thank you For your help and support

           This could happen to you
   Let’s learn the lessons and be prepared

  We shall build new and better society
                  together

                Izumi Aizu
               iza@anr.org
                   iSPP

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Aizu ict disaster_igf_nov2012

  • 1. The role of Internet-based services & conventional media for disaster relief IGF, Baku Nov. 2012 Izumi Aizu Co-Director, Information Support pro bono Platform (iSPP) Senior Research Fellow and Professor, Institute for InfoSocionomics, Tama University <iza@anr.org>
  • 2. After 20 months • Things are not getting better, some parts worse • Natural Disaster becoming Social Disaster • Many people are still suffering - even those who moved from shelters to “temporal houses” • Few reconstruction plan ready for implementation • According to previous experiences of Kobe, many more problems will surface 2
  • 3. April 4, 2011 City of Kesennuma I lost my voice -couldn’t say anything 3
  • 4. You can still see this ship – from Google Earth 4
  • 5. 5
  • 6. This was a 3-story building 6
  • 7. 7
  • 8. from where I stayed 8
  • 9. After three weeks, no rescue team came here yet 9
  • 10. What can ICT/Internet do for them? • There were little Emergency Preparedness among Internet/ICT community • Informational gap was the source of wider problem – ineffective logistics, relief and support works • Started “pro bono” platform for information support based on individual capacity – another trials & errors
  • 11. Devices that worked: Radio, Mobile, TV, Internet… all but Radio dropped at Day 1 Fixed phones much popular after one month
  • 12. Info sources NOT useful • Mobile was most mentioned • Gasoline, close to your daily life • TV and Radio was frustrating for Nuclear Power problem A few 1 week 1 month 3 months hours Mobile Mobile TV TV Radio TV Mobile Radio Email Radio Email Mobile TV Email Radio Internet Softbank Internet Mobile NHK Internet Email Newspaper One-seg 12
  • 13. Big difference by Area Right after: Iwate Coast, only Radio ( 68% ) and WoM (46%) above 10% Miyagi Coast: Radio (64%), One-seg (23%), Mobile talk (14%) Iwate Inland TV Radio Iwate Coast Email Word of Mouth Miyagi Inland SMS Mobile Internet Miyagi Coast Voice Nothing Fukushima Inland Fixed Fukushima Coast News Paper Phones (%)   N=186 13
  • 14. Reliable information sources on Nuclear station accident • There was info on the accident, but for evacuation very confusing • Only heard the Siren. First, get outside 10 km away, then got to Futaba or Kawamata, just WoM • From people working for the power plant. They got first. • Mobile One-seg broadcast. Car Radio, WoM,but not reliable … Internet, searched the municipal website, but not serious information was found. We have to make own judgments. • People in the neighborhood, word of mouth. • TV, news • My relative was working in the local government told me at midnight, Mar 12. 14
  • 15. Multi-stakeholder came, naturally • Traditional government structure does not work sufficiently for such emergency • Industry and Civil Society must work together with Central and Local governments • But how? - complementarily • No official recognition made (yet)
  • 16. Thank you For your help and support This could happen to you Let’s learn the lessons and be prepared We shall build new and better society together Izumi Aizu iza@anr.org iSPP